Brilliantly Branded Podcast

Written by: María Lucia Romero
  • Summary

  • Welcome to the Brilliantly Branded podcast, where we dig deep into the world of branding, exploring how empowered women have achieved greatness in their branding efforts. In today's world, branding is essential for the success of any business, and we understand the struggles and challenges that come with it. That's why we've developed this podcast to inspire and educate our listeners on what makes a brand truly brilliant. Through real-world examples, we will showcase women that have mastered the art of branding.
    María Lucia Romero
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Episodes
  • 92 | Capsule #8 | How Men Can Be True Allies for Women in Tech | Jan Demey
    Feb 17 2025

    What happens when men become true allies in empowering women in tech?

    In this eighth capsule of our Brilliantly Branded Podcast mini-series, we’re featuring Jan Demey, Managing Director and CEO of a global healthcare consulting group.

    As the first male guest on Capsules, Jan shares his unique perspective on why more women belong in tech and leadership—and how men can play a crucial role in breaking down barriers.

    At the Women in Tech Europe Awards, Jan was deeply inspired by the perseverance and mission-driven mindset of the women in the room. He also reflected on how leadership in business should mirror the values we hold in our personal lives—how we treat our mothers, daughters, and wives should align with how we lead female colleagues in the workplace.

    We discuss:

    • Why 80% of his team is made up of women—and what makes them thrive in leadership.
    • How technology and healthcare are deeply connected and why diversity in tech matters.
    • The role men can play in empowering more women to enter and grow in STEAM careers.

    🔑 Key Takeaways:

    1. True empowerment means recognizing strengths, not creating division between men and women.
    2. Leadership starts with respect—at home and in business.
    3. Change is difficult, but it must be embraced to build a more inclusive future.

    👉 Tune in to hear Jan’s take on how we can create real, lasting change for women in tech!

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    7 mins
  • 91 | From Small Town to Global Impact: Georgina Matamoros on Branding & Growth
    Feb 11 2025

    How do you build a personal brand that truly stands out?

    In this episode of theBrilliantly Branded Podcast, I sit down withGeorgina Matamoros, an inspiring entrepreneur, author, and leader who proves that where you come from does not define where you can go.

    From growing up in a rural village in Catalonia to foundingEt Voila, a global marketing agency, Georgina has built an incredible career by believing in others as much as in herself. She shares how storytelling shapes branding, how she turned challenges into stepping stones, and whywomen supporting women is the key to lasting success.

    Takeaways from this episode:

    • How to craft an authentic personal brand 💡
    • The power ofbelieving in others to succeed 🔥
    • Overcoming challenges as a young female entrepreneur 🚀
    • The importance ofcommunity and leadership in personal growth 💬

    If you’re looking for inspiration to step into your power and elevate your brand, this episode is for you!

    🔔 Don’t forget to subscribe and leave a comment with your biggest takeaway!

    🎧 Listen now on Spotify, YouTube, and Apple Podcasts.

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    29 mins
  • 90 | Capsule #7 | Stop Questioning, Start Supporting Women in Tech | Alexandrea Swanson
    Feb 4 2025

    How can we stop questioning women’s place in tech and start empowering them instead?

    In this seventh capsule of our Brilliantly Branded Podcast mini-series, we’re happy to feature Alexandrea Swanson, Managing Director of #SheTransformsIT. Alexandrea is on a mission to increase the number of women in STEM—not just at an early age but also throughout their careers, ensuring they stay in tech and grow into leadership roles.

    At the Women in Tech Europe Awards, she shared her perspective on tackling the leaky pipeline issue in STEM and the power of global sisterhood in driving change.

    We discuss:

    • Why we need to stop asking women if they’re sure about pursuing tech.
    • The importance of keeping women engaged in STEM beyond university.
    • How communities like Women in Tech Global, Women in Tech Luxembourg, and Women in Tech Belgium are creating impact.


    Alexandrea’s biggest inspiration? Her mother—a woman in tech who never questioned whether she belonged in the field. 💡

    🔑 Key Takeaways:

    1. Encouragement is more powerful than doubt—stop questioning, start supporting.
    2. Retaining women in STEM is just as important as getting them in.
    3. A strong global network can create real change for women in tech.

    👉 Tune in to hear Alexandrea’s insights on transforming the future of women in tech!

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    4 mins

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