This week on the show, Alex is looking at healthy practices and behaviours an organisation can adopt at societal level to function at a high standard. Alex has recently completed a study on the effects of home working during lockdown and has done further research into the evolution of conformance. Looking at these two areas she has developed theories about how and why humans operate the way they do in organisations. She shares her learnings here, that are underscored by the big question - sare social norms genetic or are they a product of nurture.

KEY TAKEAWAYS

• Conformance can come about through two different means, voluntary or compliance. Alex details the difference between these two approaches and how they operate in society and how they have evolved over time.
• Alex recently concluded a study of people's perception of working from home during lockdown and how that affected their conformance, she explains her findings here.
• Alex shares the finding of her recent study into the evolution of conformance and how early humans developed strategies that may have been passed down genetically and how we are now living with those consequences.
• Everybody dreams of not working for a living and having enough money to do whatever they want, but Alex argues that if we evolved to seek high status then this would not be a happy life. So, how can employers use this knowledge to motivate their employees?

BEST MOMENTS

“The need to seek status and appreciation is incredibly common, in all walks of life.”

“What if the meaning of our lives is to be a giver? That’s what science suggests we have evolved into.”

“Employers should understand that money is only the compliance part of the equation and that recognition or status and contributions is equally important to employees.”

EPISODE RESOURCES

Alex’s Website: www.as-insights.com

Alex’s Instagram: www.instagram.com/alexvci

Alex’s Linkedin : www.linkedin.com/in/alexandrastacey

Alex’s email: info@as-insights.com

ABOUT THE HOST

Alexandra Stacey is fascinated about value and our perceptions of value. She undertook an MSC in Strategic Marketing and Customer Experience Management with the University of Buckingham’s Business School and her dissertation included how value is experienced. Her own life experience includes being a parent, marketer, teacher, project and events manager and musician. She is the founder of AS Insights. This is a business that helps organisations improve through uncovering their stakeholder’s experiences interpreting them through behavioural theories.

PODCAST DESCRIPTION

In today’s world businesses and organisations are able to deliver things much more quickly at the touch of a button than 15 years ago. And our competitors can too.

We are in danger of escalating journeys down the wrong track and be too far gone to retrieve them.

Wouldn’t it be so much better to do the right thing right first time instead of becoming very efficient at doing the wrong thing?

Well this is what this podcast is about. It is about optimising value in your customer or employee or stakeholder experience in different manifestations. You get to understand how we think and behave in different scenarios and can apply them to your own purchasing, sales, recruitment, team-building, customer retention and audience perception management.

Hosted on Acast. See acast.com/privacy for more information.