If you’ve been curious about using AI tools—but hesitant because you don’t want to lose what makes your voice yours—this episode is for you.

I'm joined by Kinsey Soderberg—creator of Authentic AI and champion of the human-first approach to AI content. We dig into how to use AI tools like ChatGPT without sounding robotic, generic, or off-brand.

Whether you’re a coach, copywriter, or service provider, this convo will show you how to save time without sacrificing your voice.

Here’s what we cover:

• The human-first approach to AI—and why it works
• Why AI can’t replace your voice (but it can support it)
• The fill-in-the-blank AI caption trick you’ll want to steal
• Best practices for prompting that actually get results
• How Kinsey uses AI as a pep-talk partner
• Other uses for AI beyond copywriting!

Connect with our guest Kinsey on Instagram @AuthenticAIforEntrepreneurs

The best place to get started with AI for your brand is using a Brand Blueprint* so ChatGPT always remembers who you are and how to write in your voice.

Related Episode:
Case Study: The AI Copywriting System That Worked While She Vacationed

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan
Instagram → https://www.instagram.com/megankachigan/

*affiliate link

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

Pinterest isn’t just for recipes and travel inspo. Here’s how to use it for real business growth:

What if your blog could keep bringing in traffic for years—without needing to perform on Instagram or churn out more content?

That’s exactly what Kate Ahl, founder of Simple Pin Media, helps business owners do with Pinterest. In this conversation, we break down how to actually use Pinterest as a traffic driver (not just a digital vision board), why it works so well for content you’ve already created, and the surprisingly simple way to start leveraging it today.

If you’ve written blog posts, launched a podcast, or created freebies for your email list—this is how to make them work harder with less effort.

In this episode, we cover:

• The biggest Pinterest myth most business owners still believe
• A surprising example of keyword research that might change your SEO strategy
• The #1 goal Kate recommends for most service providers on Pinterest
• How to actually track success on the platform (without obsessing over views)
• Kate’s answer to “How often should I pin?”
• The difference between Pinterest keywords vs. Google SEO
• A personal traffic comparison that might change how you use Instagram

Your Next Step:
If you’re already creating pillar content—make it do more. This is exactly the kind of repurposing we help you build into a sustainable marketing rhythm. Start by grabbing my free messaging audit to make sure your content is set up to convert.

Connect with our Guest:

Visit Kate at simplepinmedia.com and subscribe to her Pinterest Made Simple newsletter.

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

Tired of creating content from scratch, overwhelmed by marketing, or unsure how to delegate without losing your voice? If you've tried AI tools but felt like the content sounded "off," this is for you.

Today, we’re pulling back the curtain on how we took my client Allison Jordan’s top-1% global podcast, her story, and her heart for what she does, and turned it into a content system that actually converts—without needing a copywriter on retainer.

In this episode, we cover:

• Why AI content often flops (and what to do instead)
• How we freed her from content burnout with a customGPT, brand voice guide, and repeatable SOP
• How this increased her podcast downloads, which is the number one driver of her business.
• What happened when she stress-tested our system by taking a three-week vacation.

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!

https://www.megankachigan.com/ai-copywriting-case-study-vacation

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan

Instagram → https://www.instagram.com/megankachigan/

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

If you’ve ever wondered if LinkedIn marketing is really worth your time as a coach, service provider, or podcaster, this episode will change your perspective.

I’m joined by Caroline Pennington, host of The Feminine Founder Podcast and a LinkedIn marketing strategist who went from zero to over 7,000 followers in her first year—organically.

We talk about what makes LinkedIn so powerful right now, why it’s different from Instagram and Facebook, and the exact steps Caroline took to grow a personal brand that attracts high-quality, high-income clients without relying on paid ads or spammy cold DMs.

What You’ll Learn in This Episode:

• Why only 3% of LinkedIn users post content—and why that’s your opportunity
• How Caroline grew 7,000 followers in 1 year with zero ad spend
• The 3 pillars of LinkedIn marketing (it can be so simple!)
• What kinds of content perform best on LinkedIn right now
• The biggest mistakes to avoid
• The best repurposing strategy (literally genius)

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!

https://www.megankachigan.com/linkedin-marketing-personal-brand-top-3-percent-caroline-pennington

FREE RESOURCE: Copy not converting? Increase your conversion rate in 30-mins or less with my free Messaging & Positioning Audit.

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan
Instagram → https://www.instagram.com/megankachigan/

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

How do you turn Instagram engagement into subscribers who actually want to hear from you?

ManyChat is more powerful than most creators are using it for. If you’re only using ManyChat’s “comment X to get Y” automation, then you’re part of the 70% who are also missing out on the kind of connection that actually helps you grow your brand and grow your email list in a meaningful way.

After attending the Instagram Summit by ManyChat in Hollywood, I walked away with two main takeaways:

ONE. Automation should be used in a way to make space for real connection.

TWO. Your email list is still your most valuable marketing asset—and you’re underutilizing the best tools to grow your email list.

So let’s talk about using ManyChat strategically—as the bridge between casual Instagram engagement and real, human relationships that actually convert. This will help you grow your email list intentionally.

What you’ll hear in this episode:

• The #1 mistake creators make when using Instagram automation (and why it’s hurting your list growth).
• What ManyChat’s CEO revealed about why most DMs never get answered — and how to fix it.
• My three biggest takeaways from the Instagram Summit that will help you grow your email list.
• Practical ways to use ManyChat flows, tags, and segmenting to nurture subscribers with more intention.
  
  

If you’ve been relying on quick automations but not seeing real conversions, this episode will show you how to build a better bridge — from Instagram follower to loyal subscriber.

👉 Ready to make your funnel feel more like you? Grab my free messaging audit. You’ll see exactly where your message is missing the mark — and how to fix it so your content connects and helps you grow your email list.

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!https://www.megankachigan.com/grow-your-email-list-manychat

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan
Instagram → https://www.instagram.com/megankachigan/

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

If you’ve been feeling like your emails sound flat, overly promotional, or just don’t get the clicks you want—it might not be your subject line or your open rates.

In this episode, I share why trust is the new marketing strategy for 2025 and how storytelling in your emails can help you connect more deeply, humanize your brand, and attract the right-fit clients.

We’ll talk about:

• How everyday “boring” moments can be your most powerful stories.
• Where to find stories for your emails (you already have them!)
• The simple way to get higher engagement, memorability, and brand loyalty
• A simple framework to write story-based emails that actually convert (super practical!)

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/smart-way-build-trust-email-marketing

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan

Instagram → https://www.instagram.com/megankachigan/

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

What if not posting daily is actually the smartest brand visibility strategy?
If social media feels like a full-time job with no return—or you’re tired of posting into the void—this episode will change your mind.

I’m joined by Michelle Thames, a visibility strategist, award-winning podcaster, and powerhouse CEO who has spent 16+ years helping women entrepreneurs build sustainable visibility and consistent income. Michelle knows firsthand that social media doesn’t have to drain you. Instead, it can be a powerful tool to connect, convert, and grow—when you approach it with clarity and authenticity.

Inside this conversation, Michelle and I dive into:

• ✅ What’s in and out for brand visibility in 2025
• ✅ How to choose visibility platforms that align with your energy (not drain it)
• ✅ Why brand authenticity matters more than ever in a “trust recession”
• ✅ How to repurpose one core piece of content into a full visibility system
• ✅ Practical ways to create sustainable marketing that doesn’t burn you out

Whether you’re a coach, consultant, or service provider, this episode will help you rethink how you show up online and off—and give you tools to build visibility that actually works for you.

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!

https://www.megankachigan.com/sustainable-brand-visibility-michelle-thames

Have a question about digital marketing, messaging, or copywriting? Get YOUR questions answered on the show! Submit here → https://forms.gle/9rPT7dtAKQCErzUg6

FREE RESOURCE: Copy not converting? Increase your conversion rate in 30-mins or less with my free Messaging & Positioning Audit.

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan
Instagram → https://www.instagram.com/megankachigan/

WORK WITH MEGAN:

• Schedule a call with me to chat about your business and the goals you have for the future. I can share specifically about how we can work together so you can book out your services.
• Book a Power Hour for 1:1 support from an expert marketer and copywriter? I’ll send you my starter Gdoc so you can get me everything we need to make the most of our time together.
• Join Copy Clarity Club to get weekly support for ALL of your content. Feel confident knowing that what you’re creating is actually going to convert and bring real dollars to your business.

If you enjoy this content, please take 15 seconds to rate and review the show. If you screenshot your review and tag me on Instagram, I will send you a Starbucks card as a thank you!

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

In a marketing world overrun with formulas, metrics, and pressure to “stay on brand,” I’ve found a platform that feels like a breath of fresh air.

Everything else in my marketing has gotten easier since leaning into this approach!

I’ve booked aligned speaking gigs, built relationships without pitching, and turned 30-second posts into podcasts, Reels, and newsletters. And the best part? I’m not trying harder—I’m simply showing up as myself.

This isn’t about chasing vanity metrics or creating perfect posts—it’s about showing up authentically and building human-first connections. That’s why I believe this is the most underrated platform for authentic marketing right now—and I’m sharing exactly how you can use it, too.

If you’ve been feeling creatively drained, stuck in performance mode, or disconnected from your content—this one’s for you.

What you’ll hear in this episode:

• Why traditional marketing strategies often leave us feeling like we’re performing, not connecting
• The real ROI of authentic marketing
• How to repurpose your most resonant posts into a full content strategy
• Why early adopters on this platform have a rare window of opportunity right now
  
  

👉 Follow me on Threads @megankachigan for more real-time reflections and authentic marketing tips.

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!

https://www.megankachigan.com/authentic-marketing-threads-2025

Have a question about digital marketing, messaging, or copywriting? Get YOUR questions answered on the show! Submit here → https://forms.gle/9rPT7dtAKQCErzUg6

FREE RESOURCE: Copy not converting? Increase your conversion rate in 30-mins or less with my free Messaging & Positioning Audit.

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan

Instagram → https://www.instagram.com/megankachigan/

WORK WITH MEGAN:

• Schedule a call with me to chat about your business and the goals you have for the future. I can share specifically about how we can work together so you can book out your services.
• Book a Power Hour for 1:1 support from an expert marketer and copywriter? I’ll send you my starter Gdoc so you can get me everything we need to make the most of our time together.
• Join Copy Clarity Club to get weekly support for ALL of your content. Feel confident knowing that what you’re creating is actually going to convert and bring real dollars to your business.

If you enjoy this content, please take 15 seconds to rate and review the show. If you screenshot your review and tag me on Instagram, I will send you a Starbucks card as a thank you!

Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.