
E-Commerce and Email Marketing with Melanie Balke
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About this listen
On this week’s show Max interviews expert e-commerce and email marketing freelancer, Melanie Balke covering topics such as:
E-Commerce in the time of COVID-19,
Which industries in E-Commerce are doing better than others,
Changes to essential verticals,
How e-commerce companies are reacting to COVID-19,
Long term brand building opportunities,
How to utilize trends for your company,
Cost-per-clicks (CPCs) for e-commerce on the advertising side,
Email marketing campaigns to convert new customers,
Preferred ESPs