Episode 51 – Fortress Starbucks?
This episode delves into Starbucks's new policy that reverses its open-door policy to anyone and requires you to buy someone if you want to sit down or use the bathroom. Starbucks's Chairman and CEO Brian Niccol argues that paying customers no longer feel comfortable at its stores because of the growing number of homeless people who frequent and languish at their stores. Unfortunately, Starbucks's policy change reflects a growing sentiment in America, i.e., you are not worth anything if you don't have money.
Homelessness is a problem because we keep ignoring it and its root causes. The Starbucks brand was synonymous with "community." However, after January 20, 2025 (the day we celebrate Dr. King Day), Starbucks will become a fortress with a King and feudal servants. Did Starbucks select January 20, 2025 (Dr. King Day) for a purposeful policy change?
Listen to this episode and hear my advice to Starbucks CEO Brian Niccol.
Sources:
Starbucks reverses open-door policy: Buy something or leave - https://www.usatoday.com/story/money/2025/01/14/starbucks-open-door-policy-changes/77689669007/
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-mark-peterson-show--652501/support.