Ever wish you could make it easier for listeners to find and follow your podcast on Apple Podcasts? Deep links make that possible by providing a direct, one-click pathway to your show’s “Follow” button. It’s a small tweak, but one that can dramatically increase your podcast downloads and engagement.

In this episode, I’ll break down exactly what a deep link is, why it’s essential for podcast growth, and how you can create one in just four simple steps. Let’s get started!

• 01:30 - What a deep link is and how it simplifies the listener journey.
• 02:50 - Why deep links are a game-changer for gaining followers on Apple Podcasts.
• 03:24 - A step-by-step guide to creating your very own deep link.
• 04:40 - How to test, save, and share your deep link effectively.

A deep link is a URL that directs users straight to your podcast’s page on Apple Podcasts. But here’s the best part: It eliminates unnecessary steps, giving your audience a seamless way to hit that “Follow” button.

1. Convenience Drives Clicks: The easier you make it for listeners to access your show, the more likely they are to subscribe.

2. Boosts Apple Podcast Rankings: More followers mean more visibility in Apple’s algorithm.

3. Simplifies Marketing: Deep links are perfect for embedding in social media, emails, and even QR codes.

Share your favorite trend from this episode or ask questions by DMing me on Instagram at @thepodcastmarketinghub.

• Step-by-Step for creating a deep link HERE!

• Consultations: PodcastMarketingHub.com/call

• Subscribe to the newsletter! >> www.podcastmarketinghub.com/subscribe

• Tools:

  • Libsyn

  • Buzzsprout

  • Podbean

  • Apple Podcasts

  • Spotify

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