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Episode 3: Collecting hard & soft data on business relationships

Episode 3: Collecting hard & soft data on business relationships

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 This episode focuses on using data collection and analysis tools to measure the existing health and future potential value of customer or client relationships. Specifically, it explores, · what current relationship assessment tools are typically used by businesses · the pros and cons of different techniques, given the complexity of business relationships · knowing what questions to ask · the differences between client satisfaction and client commitment As usual, there are three specific ‘takeaways’ to help the listeners gather and apply actionable relationship intelligence® Learn more about your ad choices. Visit megaphone.fm/adchoices

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