Do you do email prospecting? Are you doing things that are preventing prospects from ever seeing them? EMAIL FAILS: Jay Schwedelson tells us the MULTITUDE of things we are doing wrong. You'll be surprised how many of them are easy fixes. Jay, Dave, and I focus on:
- Subject line cheat codes that increase your open rate
- Email copy DON'Ts that will help you warm up leads
- Calls to actions that focus on the customer and compel interaction
- Email sequencing tips
- Jay's biggest "Boat Anchors" of email (no more webinars, please)
- Email tales of greatness!
- And more!