Today we will dive into one of the biggest problems that startups face – and I would expand this to teams in general –: each other! We are joined by Martin Gonzalez one of the authors of the book The Bonfire Moment that we will focus on today. Martin created Google’s Effective Founders program and Josh is a cofounder of the Google for Startups Accelerator. They both have impressive careers, and I will just pick a few highlights. In 2023 for example the Aspen institute recognized Martin as a First Movers Fellow, and this year he won the Thinkers50 Radar Award. He worked at BCG and Johnsons & Johnson before Google.