Some of the biggest names in behavioral science stand accused of faking their results. Last year, an astonishing 10,000 research papers were retracted. In a series originally published in early 2024, we talk to whistleblowers, reformers, and a co-author who got caught up in the chaos. (Part 1 of 2)

• SOURCES:
  • Max Bazerman, professor of business administration at Harvard Business School.
  • Leif Nelson, professor of business administration at the University of California, Berkeley Haas School of Business.
  • Brian Nosek, professor of psychology at the University of Virginia and executive director at the Center for Open Science.
  • Joseph Simmons, professor of applied statistics and operations, information, and decisions at the Wharton School at the University of Pennsylvania.
  • Uri Simonsohn, professor of behavioral science at Esade Business School.
  • Simine Vazire, professor of psychology at the University of Melbourne and editor-in-chief of Psychological Science.

• RESOURCES:
  • "More Than 10,000 Research Papers Were Retracted in 2023 — a New Record," by Richard Van Noorden (Nature, 2023).
  • "Data Falsificada (Part 1): 'Clusterfake,'" by Joseph Simmons, Leif Nelson, and Uri Simonsohn (Data Colada, 2023).
  • "Fabricated Data in Research About Honesty. You Can't Make This Stuff Up. Or, Can You?" by Nick Fountain, Jeff Guo, Keith Romer, and Emma Peaslee (Planet Money, 2023).
  • Complicit: How We Enable the Unethical and How to Stop, by Max Bazerman (2022).
  • "Evidence of Fraud in an Influential Field Experiment About Dishonesty," by Joseph Simmons, Leif Nelson, and Uri Simonsohn (Data Colada, 2021).
  • "False-Positive Psychology: Undisclosed Flexibility in Data Collection and Analysis Allows Presenting Anything as Significant," by Joseph Simmons, Leif Nelson, and Uri Simonsohn (Psychological Science, 2011).

• EXTRAS:
  • "Why Do We Cheat, and Why Shouldn’t We?" by No Stupid Questions (2023).
  • "Is Everybody Cheating These Days?" by No Stupid Questions (2021).

David Eagleman upends myths and describes the vast possibilities of a brainscape that even neuroscientists are only beginning to understand. Steve Levitt interviews him in this special episode of People I (Mostly) Admire.

• SOURCES:
  • David Eagleman, professor of cognitive neuroscience at Stanford University and C.E.O. of Neosensory.

• RESOURCES:
  • Livewired: The Inside Story of the Ever-Changing Brain, by David Eagleman (2020).
  • "Why Do We Dream? A New Theory on How It Protects Our Brains," by David Eagleman and Don Vaughn (TIME, 2020).
  • "Prevalence of Learned Grapheme-Color Pairings in a Large Online Sample of Synesthetes," by Nathan Witthoft, Jonathan Winawer, and David Eagleman (PLoS One, 2015).
  • Sum: Forty Tales from the Afterlives, by David Eagleman (2009).
  • The vOICe app.
  • Neosensory.

• EXTRAS:
  • "Feeling Sound and Hearing Color," by People I (Mostly) Admire (2024).
  • "What’s Impacting American Workers?" by People I (Mostly) Admire (2024).
  • "This Is Your Brain on Podcasts," by Freakonomics Radio (2016).

Adam Moss was the best magazine editor of his generation. When he retired, he took up painting. But he wasn’t very good, and that made him sad. So he wrote a book about how creative people work— and, in the process, he made himself happy again.

• SOURCE:
  • Adam Moss, magazine editor and author.

• RESOURCES:
  • The Work of Art: How Something Comes from Nothing, by Adam Moss (2024).
  • "Goodbye, New York. Adam Moss Is Leaving the Magazine He Has Edited for 15 Years," by Michael M. Grynbaum (The New York Times, 2019).
  • Salt, Fat, Acid, Heat: Mastering the Elements of Good Cooking, by Samin Nosrat (2017).

• EXTRAS:
  • "David Simon Is On Strike. Here’s Why," by People I (Mostly) Admire (2023).
  • "Samin Nosrat Always Wanted to Be Famous," by Freakonomics Radio (2023).
  • "What’s Wrong with Being a One-Hit Wonder?" by Freakonomics Radio (2023).