George Serafeim on purpose and profit
Jan 9 2023
Length: 46 mins
Podcast

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George Serafeim on purpose and profit

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Summary
Forget investor culture wars and focus on the common-sense reasons for ESG. Harvard Business School professor George Serafeim talks to Citywire Fix the Future about his research into how smart use of non-financial metrics can improve investment returns and foster corporate success.

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