• How to Attract and Retain Top Talent with Employer Branding | Bryan Adams

  • Feb 4 2025
  • Length: 45 mins
  • Podcast

How to Attract and Retain Top Talent with Employer Branding | Bryan Adams

  • Summary

  • Today’s HR L&D podcast is brought to you by Deel, the all-in-one global-first

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    In this episode of The HR L&D Podcast, host Nick Day sits down with Bryan Adams, CEO of HappyDance and a leading authority on employer branding. Bryan, co-author of Give & Get Employer Branding, shares groundbreaking insights on how organizations can craft a compelling Employer Value Proposition (EVP) that not only attracts but also retains the right talent.


    What You’ll Learn in This Episode:

    - What is an EVP? (And why every company already has one—even if they haven’t designed it!)

    - The Give & Get approach: How to build a two-way value exchange that resonates with employees

    - The biggest mistakes companies make when crafting an EVP (and how to avoid them)

    - The role of leadership in employer branding: Why EVP must start at the top

    - How storytelling transforms talent attraction and engagement

    - The future of employer branding: Trends, technology, and the power of organic content


    Key Takeaways from Bryan Adams:

    - Transparency and authenticity are key to building trust with employees

    - Employer branding is more than just a recruitment tool—it’s a retention strategy

    - Storytelling makes your employer brand memorable and impactful

    - Employer branding should be treated with the same importance as corporate branding


    Don’t forget to like and subscribe for more expert insights on leadership and HR strategies!


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    Find your ideal candidate with our job vacancy system: https://jgarecruitment.ck.page/919cf6b9ea


    Sign up to the HR L&D Newsletter - https://jgarecruitment.ck.page/23e7b153e7



    Connect with Bryan: https://linkedin.com/in/bryanadams1


    Connect with Nick Day: https://www.linkedin.com/in/nickday/



    Of course, if you are an HR or L&D professional listening to this podcast and you have an HR, HRIS or L&D related vacancy that you would love some specialist HR recruitment support with – please also get in touch with me! I would love to help show you what a great HR recruitment experience feels like! You can reach out to me directly at nick@jgarecruitment.com or give me a call – 01727800377.


    Thanks for listening folks – I look forward to bringing you the next episode of the HR L&D Podcast real...

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