• Lauren Longo: Cracking the Code on Business Analytics and Consulting

  • Apr 20 2021
  • Length: 49 mins
  • Podcast

Lauren Longo: Cracking the Code on Business Analytics and Consulting

  • Summary

  • Business Analytics (BAN) was a brand new option when Lauren transferred into Mendoza at the start of her sophomore year. There were no upperclassmen to ask about the coursework or job prospects so it was a bit of a leap of faith. Still, Lauren liked the BAN pitch, and felt it would give her a breadth of knowledge and skills that included bits of all the majors and played to her strengths. And, having spent her first year in the College of Arts & Letters, it was a no-brainer to combine her new business curriculum with more of the Psychology classes she'd fallen in love with. That combination makes her a natural as a consultant with West Monroe but certainly wasn't where she thought she was headed when she made that major decision. Experiential classes, an on campus consulting job, and a disciplined approach to school, gave Lauren exactly what she needed to find her niche.

    Lauren's recommendations:
    Maybe You Should Talk to Someone: A Therapist, HER Therapist, and Our Lives Revealed by Lori Gottlieb, and a second vote for:
    Guy Raz: How I Built This Podcast - just a wealth of stories about companies you love and founders who floundered and make it all seem a little more possible for the rest of us.
    Recommended by Prof. Carl Ackermann for whom Lauren was a TA: Personal Finance for Dummies by Eric Tyson.

    Find more on Lauren's background on her LinkedIn profile.

    Please check out the pod's sponsor Velvet & Vine and follow them on Instagram to order unique and affordable finds for your 2021 wardrobe. You're cute, and your clothes should be, too.

    Find more on Alison @ https://linktr.ee/alisonlevey. If you have questions that you'd like me to answer on the monthly bonus episode, The Highlighter Edition, send them to openbooktestpodcast@gmail.com.

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