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Media Roundtable

Written by: PodcastOne
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  • Summary

  • Why are there nutrition labels required for the food we eat, but not the media we consume? How do you find out if the show you are sponsoring or listening to is saving lives or destroying the fabric of our democracy? The Media Roundtable is back in session for a new season this September but with a fun new twist. We are sharpening our focus to conversations with podcasters and creators about the shows they make and the reasons WHY they make them. The Media Roundtable season two will “unbox” other podcasts in each episode, providing a depth of analysis to help you decide what content is worth your time and dollars. We live and work in a world that is deeply divided, while institutions and information are getting harder to trust. Our goal is to reward good actors with more attention and sponsor dollars so that we can feel good and do good through the shows we consume and support in the most entertaining way possible.
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Episodes
  • Live from Cannes: The State of Digital Media with LUMA’s Conor McKenna

    Live from Cannes: The State of Digital Media with LUMA’s Conor McKenna
    Jun 26 2024
    If you missed out on Cannes or if you simply miss Cannes, we have your cure. Dan Granger (CEO & Founder, Oxford Road) jumped in the booth at Spotify’s Podcast Studio at Cannes to talk with Conor McKenna (Partner, LUMA). They channel the excitement and buzz from the festival into a 45-minute rundown packed with insights from their week on the Riviera. We’re talking creativity’s role in marketing, forecasts for the macro environment in 2025, the value of AI in audio, and so much more. Listen to the full episode to hear audio advertising insights you won’t find anywhere else.
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    54 mins
  • Ad Infinitum: S2E5 - Sound Business is Sound Business with Hala Taha

    Ad Infinitum: S2E5 - Sound Business is Sound Business with Hala Taha
    Jun 26 2024
    “A podcaster is talking to your exact target audience.” - Hala Taha Today, we have a true Ad Infinitum gem! Host Stew Redwine (VP of Creative Services, Oxford Road) covers all things B2B podcast ads with Hala Taha (CEO & Founder, YAP Media) AKA the Princess of Podcasts herself! These two advertising experts reveal their secrets to making B2B podcast ads truly resonant and effective. Hala’s insider tips? Know and use the product, be a storyteller, and be a broken record. Listen to the full episode to hear Stew and Hala get into the nitty gritty of making great B2B ads and hear their live ratings of real-world podcast ads!
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    51 mins
  • Then and Now - From Past Elections to our AI present with History Podcaster Lindsay Graham

    Then and Now - From Past Elections to our AI present with History Podcaster Lindsay Graham
    Jun 19 2024
    “When we think of AI, it is a forward and a backward-looking question. ‘What's going to happen?’ We don't know. ‘Have we ever not known before?’ Well, every day of our history, we've not known. So there's the lesson.” - Lindsay Graham (CEO & Founder, Airship) The Media Roundtable is back! This week we’re looking into the present through the lens of history. Dan Granger, (CEO & Founder, Oxford Road) hosts Lindsay Graham (not Lindsey Graham). This Lindsay is a Webby Award-winning and Ambie-nominated history podcasting superstar, a repeat Media Roundtable guest, and CEO & Founder of Airship, a podcast publishing company (American Criminal, American Scandal, American History Tellers, & more.) Together, they discuss our messy past, uncertain futures, and everything in between. Let’s dig in.
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    Less than 1 minute
Personal Success Marketing & Sales Economics
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