What is one of the most productive ways you can strengthen and grow your business?

Personal referral.

In this episode Alan and Matt discuss how to make optimum use of this simple and yet highly effective business strengthening strategy and establish a discerning referral system.

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Matt Williams is the founder and owner of Cypher, the fastest growing accountancy firm in Oxford. As an accountant Matt combines his extensive expertise in the financial world with boundless business insights gained through many years of supporting clients across a range of industries.  Matt lives with his family in Oxfordshire and is known for his humour and optimism, both of which are necessary traits as he supports Oxford City Football Club. 
Find Matt at www.cypherhq.co.uk

Alan Clark  is the founder and Managing Director of Exponential Coaching,  his business and leadership coaching focuses on creating growth experiences to help entrepreneurs, business owners, leaders and their businesses to thrive. A Pharmacist by background, Alan spent many years in Senior Leadership roles within a global health care company and draws on these experiences alongside wisdom gained from coaching a myriad of clients; from start-up's, established SME's to multinational conglomerates. Originally from Glasgow, Alan now lives in Worcestershire with his wife, teenage children and a growing number of pets. 
Find Alan at www.exponentialcoaching.co.uk

In this episode Alan and Matt discuss the importance of ensuring a steady cashflow, giving their top 5 methods for ensuring financial success.

As usual the boys are drawing from their own experience, and that of supporting their clients in business to give you the foundations of this vital, and often over looked business skill. 

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Matt Williams is the founder and owner of Cypher, the fastest growing accountancy firm in Oxford. As an accountant Matt combines his extensive expertise in the financial world with boundless business insights gained through many years of supporting clients across a range of industries.  Matt lives with his family in Oxfordshire and is known for his humour and optimism, both of which are necessary traits as he supports Oxford City Football Club. 
Find Matt at www.cypherhq.co.uk

Alan Clark  is the founder and Managing Director of Exponential Coaching,  his business and leadership coaching focuses on creating growth experiences to help entrepreneurs, business owners, leaders and their businesses to thrive. A Pharmacist by background, Alan spent many years in Senior Leadership roles within a global health care company and draws on these experiences alongside wisdom gained from coaching a myriad of clients; from start-up's, established SME's to multinational conglomerates. Originally from Glasgow, Alan now lives in Worcestershire with his wife, teenage children and a growing number of pets. 
Find Alan at www.exponentialcoaching.co.uk

As we celebrate the milestone of 70 episodes Alan and Matt offer their usual blend of practical, solution based insights to the world of business. In this episode the boys focus on taking a critical eye to your business via KPI's (Key Performance Indicators). In particular they focus on four main themes, Customer - People - Finance - Operations. Discussing the rationale for tracking these areas, they distil the key advantages and practicalities of tracking these business areas to ensure the KPI's do not become VPI's (Vague Performance Indicators).

Your Hosts:

Matt Williams is the founder and owner of Cypher, the fastest growing accountancy firm in Oxford. As an accountant Matt combines his extensive expertise in the financial world with boundless business insights gained through many years of supporting clients across a range of industries.  Matt lives with his family in Oxfordshire and is known for his humour and optimism, both of which are necessary traits as he supports Oxford City Football Club. 
Find Matt at www.cypherhq.co.uk

Alan Clark  is the founder and Managing Director of Exponential Coaching,  his business and leadership coaching focuses on creating growth experiences to help entrepreneurs, business owners, leaders and their businesses to thrive. A Pharmacist by background, Alan spent many years in Senior Leadership roles within a global health care company and draws on these experiences alongside wisdom gained from coaching a myriad of clients; from start-up's, established SME's to multinational conglomerates. Originally from Glasgow, Alan now lives in Worcestershire with his wife, teenage children and a growing number of pets. 
Find Alan at www.exponentialcoaching.co.uk