Dive into the fascinating world of SEO with Spencer Haws, a pioneer in niche site development and online entrepreneurship. In this episode, host Nathan Gotch explores Spencer's journey from corporate banking to becoming a leading figure in the SEO industry. Gain valuable insights on the evolution of SEO, effective niche selection, and monetization strategies. Spencer also shares his experiences in developing successful software products, highlighting the importance of audience building and email marketing. Tune in for an enlightening conversation that's aessentialfor any aspiring digital marketer or entrepreneur.