In today's episode Ashley Widener, the Director of Marketing at GoCo, talks through her journey from the conventional office life in Houston to a fully remote work setup. She's built and led a globally distributed marketing team and her plans to live and work from a van are intriguing. Ashley's story is not just about adapting to change but embracing it, all while maintaining a vibrant company culture.
Ashley shares how to navigate the unpredictable waters of remote work. Drawing from personal experiences, she reflects on how an unexpected leap into marketing led her to a career brimming with innovation and creativity at GoCo. Her anecdotes about solo travel adventures—beginning in the landscapes of Iceland—illustrate the profound personal growth that comes with taking risks. For anyone contemplating a location-independent career, Ashley emphasizes the importance of understanding what "remote" means and aligning it with personal goals.
In an age where remote work is the new norm, Ashley offers advice on maintaining productivity and developing new hobbies, even in the confines of a van. From orchestrating hybrid events to balancing team dynamics, she shares strategies to enhance communication and teamwork in a remote setting. With tips on building balanced teams and insights on the qualities that make remote workers successful, Ashley's experience offers a roadmap to thriving in today's evolving work environment. Join us for an episode filled with inspiration, adventure, and the pursuit of a flexible, fulfilling work life.
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