In this episode, I share my key takeaways from the five interviews in the series. If you have missed any of them be sure to go back and listen, I’m not exaggerating when I say I found them lifechanging! shares five key steps for success in 2025:

Tune in for invaluable insights on getting curious about your business highs and lows, embracing evolution in the online world, getting curious about what work for you, and making decisions based on exactly that – decisions that you’ll be able to embrace with your whole self!

I hope you enjoyed these episodes as much as I enjoyed making them, and that you feel empowered to make 2025 your best year yet!

Mentioned in this episode:

 Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

My final guest of the ‘You’re Guide to Making it Happen in 2025’ series is the brilliant Vix Meldrew!

Vix has been through the ups, downs, and everything in between of online business, and is here to share how she figured out how to regulate both the financial and emotional side of it all.

We dive into the ‘twilight zone of business’ that was 2022, taking a look at the pandemic from Vix’s perspective of someone who was running her own business long beforehand (and is certain to be long after!). Vix brings a fresh perspective on the changes that came with the pandemic, especially in consumer behaviour.

Tune in for amazing insight on how to adjust your messaging for discerning eyes, streamline your sales process, and communicate the value of what you do in a way that is both passionate and efficient!

If you want to know more about Vix, you can find her at https://vixmeldrew.com/

Mentioned in this episode:

 Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

Joining me for the fourth episode of the 'Your Guide to Making it Happen in 2025' series is the amazing Jo Hutton!

Jo walks us through the transition from being a studio-based yoga instructor to the discoveries that began when she started to offer her services online during the pandemic. As someone whose business was rooted in a physical presence, Jo comes to us with a unique perspective on just how expansive an online presence can be for any business.

Starting with the transition itself, we dive into the lessons that Jo learned while embracing visibility, especially when what started out as a TikTok experiment led to her going viral. Tune in for some amazing insights on how to build and maintain your confidence and sense of self when showing up online!

QUOTES:

" These are not personality traits. They are skills that I can learn or unlearn. And where I focus my energy is where it's going to grow."

 "Let me tell myself a better story about Instagram. Let me tell myself that I can learn this, that there's a formula, and that it's not happening to me, I'm happening to it. If both of those stories aren't true, then pick the one that's gonna feel better in your head."

" The hardest bit is climbing up cringe mountain. But once you're on the other side of cringe mountain, it doesn't matter which cringe mountain you've climbed. If you see someone else climbing cringe mountain, you will do nothing but cheer."

Mentioned in this episode:

 Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

In the third episode of the ‘Your Guide to Making it Happen in 2025’ series, I’m chatting with my long-time friend and brilliant business colleague Anna Le Grange.

Anna walks through the ups and downs of her evolving businesses and gets super truthful around the challenges she faced post-pandemic, not to mention the strategy and mindset work that helped her adapt her businesses within an ever-changing online landscape.

Listen in for Anna’s full story, which really lights the way for how resilience and reflection can make all the difference when it comes to your money making.

QUOTES

"  I think there's a lot of messages with coaching that you just have to believe everything will be all right. You can't . You have to figure out what action you need to take, because once you're in control of that you're not hiding. "

" It's so much pressure and you can feel really out of control. It's a lot to hold that space.But also, in my head, I was like: I've done this before. I can do it again."

Mentioned in this episode:

 Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

My second guest in the ‘You’re Guide to Making it Happen in 2025’ series is the wonderful Samantha Hearne! I was blown away by my conversation with Samantha – the fearlessness and tenacity that she brings to her business and coaching is absolutely infectious.

Samantha and I talk through her own business journey from her start as a teacher to building a business that sustained her both energetically and financially. We dive deep into how she created her foundational approach that success is inevitable, and ways that you can adapt a similar belief within your own mindset.

Tune on for a massive permission slip to believe in your goals with all of you, and then make them work on your own terms.

You can find more about Samantha at https://www.samanthahearnecoaching.com/

QUOTES

“Some of us are more doers. Some of us are more fly by the seat of our pants. If you do have a more questioning mentality of ‘how do I do this? Is this possible?’, that doesn't mean that you're doubting yourself. It's just your thought process.”

“ Such a big part of being online and having an online business is that you are creating a level of exposure and vulnerability that a corporate job or employment doesn't have. Essentially what you're doing is saying, ‘here's what I want to say. Do you agree with me?”

“ Who you are is so much more than a number. It's about where you've come from and what you've done, the impact you've had.”

Mentioned in this episode:

 Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

Welcome to a very special Real You Real Money episode series! To kick off 2025, I wanted to gift you a handful of episodes to combat the negative chatter that can run wild in the online space. Those voices that say things like ‘nothing worked in 2024, the algorithm is against you, the game has changed and left you behind’. Sound familiar?

All of those generalisations can make you feel like giving up and keep you from reaching for your goals… and while people say these things like they’re universal truths, the secret is that they are absolutely NOT!

During this series, I’ve invited 5 different guests who absolutely smashed it in 2024 to talk through how they did it. We dive deep into their unique stories and break down how they shifted away from those beliefs and toward a business that worked for them.

In the first episode of the series, I welcome the brilliant Colette McBeth to the podcast. Colette shares her journey from being a Television Correspondent for the BBC to a prolific author and coach who helps business owners use storytelling not just within their marketing, but throughout every aspect of their work.

The usefulness of storytelling doesn’t end with how you speak to your audience; Colette shares how the stories we tell ourselves can have a huge impact on how we set goals and define our self-worth. Tune in for tips on how to connect deeply with your audience AND your own desires!

You can find out more about Colette at https://colettemcbeth.com/

If you loved this episode,

https://www.raydodd.co.uk/price-without-apology

Mentioned in this episode:

 Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

My guest today is the wonderful Josh Peck! This is the first time I’ve had the chance to chat with Josh, a midlife career change coach who helps mid to senior level professionals find more fulfilment in their careers without sacrificing salary.

Josh and I dive deep into why so many people seek career changes in their 40s, plus what that process looks like practically, the challenges of finding a new balance, and the fulfilment that waits on the other side. We break down common pitfalls, like the pressure to stick to an 8 hour workday, how to avoid becoming your own toxic boss, and challenging the idea that a career change means starting completely from scratch (hint: it doesn’t!).

Tune in for insights on how to balance what you want in life with what you want from your career, and of course the money side of it all.

Be sure to learn more about Josh at:

https://yourbestlifeuk.com

And on Instagram @yourbestlifeuk

QUOTE

“If you want a career change, it's because your job's here and you're way over there and there's this gulf between them. If you want to realign who you are with what you do, you've got to be really bloody clear about who you are at this point in your life. Because we change so much and no one teaches us stuff, most just aren't that clear unless you've done a fair amount of work on who you are.”

“Money’s not bad, its neutral. What you choose to do with it is what YOU choose to do.”

“What we learn when we're really small is that all of our worth and our value comes from doing rather than just being. Is it any wonder that we get absolutely addicted to working, working, working? If we're not working, then what value do we think that we have?

Feeling stuck with your sales but can’t put your finger on why? There is one specific block that comes up with most of my clients when this happens… and the tricky part is that most people can’t see it in themselves!

In this episode, I’m revealing the secret spiral that so many business owners get into, where you doubt yourself because you’re not making sales, then stop selling because you doubt yourself. It’s a circle that feeds itself and keeps you from showing up and sharing your work passionately.

Tune in for insight on how to notice when you’re avoiding selling, and most importantly discover the reasons why in order to stop the spiral!

If you're looking for some help to make more sales without the ick, my self-paced course Sell That Thing is now open. And I have a very exciting bonus for this round.

Join before 31st Oct and you will be able to join my live 5 day 'Sell That Black Friday Thing' bonus. This means you will be able to plan/create an offer to sell on Black Friday (or small business Saturday if that's more your bag!).

This bonus is a great way to get learn how to put offers out quickly and sell them with joy! Plus it means you'll get a whole heap of coaching from me within the group!

Check out all of the details here: https://www.raydodd.co.uk/sell-that-thing

QUOTES

“People conditioned as women are told to stay small, be nice, be polite, be kind at all costs, be gentle, be humble. Do any of those sound like what we're told selling is like? Selling takes up space. Selling says what I offer is good. Selling repeats itself over and over again.”

“Can you imagine a man going, “I just think my communication style is too direct”, and trying to make it more flowery, more gentle, and more approachable? Women who are more direct are shamed, but equally the wiggly non-linear people are criticized because their style of communication is meandering. It is harder for women to show up on repeat because we have less trust in our own communication styles.”