TikTok exploded during COVID-19. People became more and more interested in creating a podcast or video YouTube Channels during the Pandemic. In this episode, we explore content creation mediums. I brought in video marketing expert Rami Mikhail who is the owner of Rami Films. He has a self-serve YouTube Studio where business can record their videos. He also produces and edits videos for various companies. We discuss how he pivoted his company during COVID-19 and how technology continuously improves, and more people become their own videographer and editor. Does he worry he will lose business? Because if people can do it themselves, they might not need his services. His answer will surprise you!

During COVID, many people created videos and podcasts because they had the time, and it kept them going during restrictions and was a form of entertainment. How does someone like Rami generate a business around these creative content endeavors and keep it going post-pandemic? We find out in the next episode of COPING-19.

Rami and I examine how social media continues to change our lives and influence how we market ourselves and companies even during the COVID-19 Pandemic. Social media is here to stay and will continuously evolve. We will all adapt to the various new ideas and technologies as the world continues to figure out the virus and re-build after the Pandemic is over.