Sales & Marketing Playbook: Unleashed

Written by: Evan Polin & Craig Andrews
  • Summary

  • "Sales and Marketing Playbook: Unleashed" is a dynamic and informative podcast that provides listeners with the essential strategies, tactics, and insights to excel in the world of sales and marketing.

    Hosted by industry experts and thought leaders, this podcast delves deep into the latest trends, best practices, and innovative approaches that drive success in the competitive business landscape.

    Whether you're a seasoned professional or just starting out, "Sales and Marketing Playbook: Unleashed" offers a treasure trove of actionable advice, real-world examples, and inspiring interviews to help you unlock your full potential and achieve outstanding results in sales and marketing. Join us on this journey of discovery, growth, and transformation as we unleash the power of effective sales and marketing techniques.

    © 2024 Sales & Marketing Playbook: Unleashed
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Episodes
  • Business Leadership: CEO Roundtables and Communication Strategies for Success
    Nov 18 2024

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    Unlock the secrets to transformative business success with insights from Evan Polin and Craig Andrews alongside our special guest, Marc Sinkow. Dive deep into the world of CEO roundtables, where we explore how these sessions can elevate business leaders by fostering accountability and shared experiences. Marc, a veteran in guiding entrepreneurs as a "chief Sherpa," shares invaluable perspectives on overcoming the unique challenges that CEOs face. Discover how these collaborative environments provide a breeding ground for innovation, offering support on critical topics like culture and financing, and ultimately enabling business leaders to thrive and reach new heights.

    Communication isn't just about talking—it's about aligning your entire organization under a customer-centric vision. Learn how to bridge communication gaps between your sales and marketing teams with tools like behavioral assessment testing and the Entrepreneurial Operating System (EOS). This episode empowers you with strategies to set strong examples from the top, encouraging a culture of feedback and continuous growth. We wrap up with an energizing discussion on the Sales and Marketing Playbook, urging you to keep exploring and innovating. Stay connected for more exclusive insights that will help your business soar.

    Beholder Agency
    We provide marketing strategies & services that increase in awareness, sales & engagement.

    Polin Performance Group
    We offer strategies to increase sales, maximize performance and increase revenue for businesses.

    Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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    22 mins
  • Strategic Sales Coaching and Effective Communication
    Nov 4 2024

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    What if you could reshape the way your business approaches sales and marketing to achieve unprecedented growth? Together with Evan Polin, president of Polin Performance Group, and Craig Andrews, CEO of Beholder Agency, we unlock the secrets to accelerating sales cycles and enhancing digital presence. Evan shares his mastery in sales coaching, guiding businesses to cultivate the right mindset and strategic planning. Meanwhile, Craig illuminates the path to effective growth marketing strategies, crucial for boosting your digital footprint. Plus, our special guest, John DePrince, a certified business and executive coach, reveals his innovative methods for helping law and accounting firms shift focus to high-value tasks, ultimately driving productivity and success.

    Effective communication can make or break your business. Uncover how understanding and adapting to diverse behavioral styles can enhance your professional interactions. We examine the power of the DISC assessment as a tool to refine communication by catering to individual preferences. Embracing the platinum rule—treating others the way they wish to be treated—we discuss the importance of empathy and flexibility in fostering strong relationships. With personal anecdotes tied to our Philadelphia roots, there's a blend of professional wisdom and a touch of camaraderie, ensuring this episode is both insightful and relatable.

    Beholder Agency
    We provide marketing strategies & services that increase in awareness, sales & engagement.

    Polin Performance Group
    We offer strategies to increase sales, maximize performance and increase revenue for businesses.

    Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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    26 mins
  • Revolutionizing Sales and Marketing: Accountability and Data-Driven Growth Strategies
    Oct 28 2024

    Send us a text

    Unlock the secrets to transforming your sales and marketing approach with insights from Evan Polin, president of Polin Performance Group, and Craig Andrews, CEO of Beholder Agency. Learn how to overcome stagnation, shorten prolonged sales cycles, and boost referrals with Evan's expert strategies. Craig reveals how Beholder Agency leverages accountability, data, and analytics to nurture leads, turning your sales pipeline into a powerhouse you never imagined possible.

    Discover the art of goal setting and accountability that transforms ambitious objectives into actionable steps. We'll guide you through crafting a dynamic plan that doesn't collect dust, but instead evolves with your business needs. Understand why a tailored strategy is critical and how different team members can excel in various prospecting activities to maximize success. Amelia further underscores the necessity of industry-specific strategies to ensure your sales and marketing efforts are anything but one-size-fits-all.

    We'll also tackle the challenges of underperforming teams and the importance of performance monitoring. Learn how documenting every step of the sales process and targeting the right decision-makers in marketing can vastly improve conversion rates. Dive into the significance of data in identifying performance gaps and how process adherence and communication are keystones in driving results. Plus, hear our three essential tips for maintaining accountability and ensuring you're always at the top of your game. Join us for a conversation that promises to revolutionize your business approach and set you on a path to handling more leads than ever before.

    Beholder Agency
    We provide marketing strategies & services that increase in awareness, sales & engagement.

    Polin Performance Group
    We offer strategies to increase sales, maximize performance and increase revenue for businesses.

    Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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    40 mins

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