Personalisation has become an essential for marketers but finding platforms that can manage customer experience can be hard. In this episode of Marketing Mentors, Chris Jordan joins our host Jimmy Storrier to discuss Interaction Studio and how it can help marketers drive valuable customer engagement. In this episode they’ll be discussing:
- What is Interaction Studio?
- How Interaction Studio Works
- The benefits of personalisation for marketers
- Things to think about when implementing personalisation
- Investing in personalisation and getting started