In this episode of 𝑆𝑒𝑙𝑙𝑖𝑛𝑔 𝑜𝑛 𝐺𝑖𝑎𝑛𝑡𝑠 with Will Haire, we break down the 𝐩𝐫𝐨𝐬 𝐚𝐧𝐝 𝐜𝐨𝐧𝐬 of each option to help you decide what will drive the best growth for your brand.

Making the right choice between an in-house team or hiring an agency can be the key to unlocking your Amazon success!

𝐇𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭𝐬:

𝐈𝐧-𝐇𝐨𝐮𝐬𝐞 𝐓𝐞𝐚𝐦:
🔸Full control & deep brand knowledge
🔸Quick communication
🔸BUT, high costs & scalability challenges

𝐇𝐢𝐫𝐢𝐧𝐠 𝐚𝐧 𝐀𝐠𝐞𝐧𝐜𝐲:
🔹Expertise, cost-effective scaling, & advanced tools
🔹Focus on core business while they handle the technical side
🔹BUT, less control & potential communication gaps

Whether you’re looking for 𝐜𝐨𝐬𝐭-𝐞𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞 𝐬𝐜𝐚𝐥𝐢𝐧𝐠 or 𝐜𝐨𝐦𝐩𝐥𝐞𝐭𝐞 𝐜𝐨𝐧𝐭𝐫𝐨𝐥, understanding the pros and cons is crucial for maximizing your Amazon growth.

🎧 Tune in to learn how to choose the right team for your brand’s success!

In this episode of Selling on Giants, John Aspinall, Brand Evangelist at PickFu, shares expert insights on optimizing your Amazon hero images to increase click-through rates (CTR).

Discover the importance of hero images, avoid common design pitfalls, and learn how A/B testing can optimize your listings for better performance.

𝐊𝐞𝐲 𝐭𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞:

1️⃣𝐇𝐞𝐫𝐨 𝐈𝐦𝐚𝐠𝐞 𝐈𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐜𝐞: The main hero image is crucial for driving clicks and conversions.
2️⃣𝐂𝐨𝐦𝐦𝐨𝐧 𝐏𝐢𝐭𝐟𝐚𝐥𝐥𝐬: Avoid overloading images with text or too many elements.
3️⃣ 𝐀/𝐁 𝐓𝐞𝐬𝐭𝐢𝐧𝐠: Use A/B testing to identify the most effective image design.
4️⃣𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐏𝐬𝐲𝐜𝐡𝐨𝐥𝐨𝐠𝐲: Leverage visual triggers to engage and persuade potential buyers.

Whether you’re a seasoned seller or new to Amazon, John’s advice is invaluable for improving engagement and driving conversions.

🎧 Tune in now for strategies that will take your Amazon game to the next level!

#AmazonSellers #eCommerceTips

𝐌𝐚𝐬𝐭𝐞𝐫 𝐘𝐨𝐮𝐫 𝐞𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐉𝐨𝐮𝐫𝐧𝐞𝐲! 𝐚𝐧𝐝 L𝐚𝐮𝐧𝐜𝐡, 𝐒𝐜𝐚𝐥𝐞, 𝐒𝐮𝐜𝐜𝐞𝐞𝐝!

Tune into this episode of Selling on Giants as we chat with Oz Merchant, CEO of ecomsellersHQ!

With 25 years of experience, Oz shares his top strategies for launching, scaling, and exiting an eCommerce brand.

Here are four key takeaways:

🔸 Niche Selection: Learn how to select the perfect niche with in-depth market research and competitor analysis.

🔸 Effective Launch Tactics: Discover why high-quality product listings and strong branding are crucial to a successful launch.

🔸 Customer Feedback: See how customer insights can improve products and build lasting loyalty.

🔸 Timing Your Exit: Gain insights into recognizing the right time to exit and maximizing returns.

Whether you're starting out or ready to scale, this episode is filled with actionable insights you can’t miss!

#eCommerceTips

#SellingOnGiants

#Amazon