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Smarter Podcasting: Making Podcasts Better

Smarter Podcasting: Making Podcasts Better

Auteur(s): Seven Million Bikes Podcasts
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À propos de cet audio

Welcome to Smarter Podcasting, by Niall Mackay, The Podcast Guy, founder of Seven Million Bikes Podcasts.


Niall has years of experience in podcasting, producing, editing, and hosting podcasts in various fields. He’s now on a mission to help podcasters create, publish, and build their communities through podcasting by sharing the techniques and lessons he’s learned.


The show is designed to provide valuable insights and practical tips for any podcaster, whether they are individuals or businesses. Niall shares his tried and tested techniques for creating, publishing, and building a show, along with success stories of his own and his clients’ podcasts.


Whether you’re interested in starting a podcast or improving an existing one, Smarter Podcasting is a great free resource to help you.


Join Niall on this podcasting journey by subscribing or following Smarter Podcasting today.

© 2025 Smarter Podcasting: Making Podcasts Better
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Épisodes
  • PodPast : CONTENT: Jordan Harbinger's Key to Podcast Success
    Dec 25 2025

    In this episode I interview one of the biggest names in podcasting, Jordan Harbinger!

    We delve into the art of preparing for podcast interviews.

    Jordan, whose podcast has millions of downloads, shares his journey from being a Wall Street lawyer to a renowned podcaster. He discusses the importance of extensive preparation, including reading entire books, taking notes, and adjusting interview flow in real-time.

    Jordan emphasizes a structured approach to creating engaging content and advises new podcasters to focus on the joy of podcasting rather than monetization. Additionally, they talk about the misconceptions around podcasting and the hard work required to achieve success in the field.

    The episode wraps up with Jordan sharing stories about his favorite guests and offering advice for aspiring podcasters.

    Send us a text

    Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!

    Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement!

    Sign up for Descript now!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

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    46 min
  • PodPast : 10 Smarter Podcasting PodPast PLANNING expert Strategies how to create a successful show with Charlotte Lewis-West
    Dec 18 2025

    "Podcast audiences absolutely love consistency." - Charlotte Lewis-West

    Niall Mackay sits down with podcast strategist Charlotte Lewis-West to uncover the keys to effective podcast planning and promotion. With years of experience in radio journalism and podcast consultancy, Charlotte shares invaluable insights on developing a solid podcast strategy, understanding your audience, and leveraging various platforms for promotion.

    The conversation delves into the importance of identifying your niche, setting clear objectives, and measuring success beyond just download numbers. Charlotte emphasizes the power of consistency and explains how proper planning can lead to long-term podcast success. Niall and Charlotte also discuss effective promotion techniques, from leveraging guest networks to creating engaging short-form content across different social media platforms.

    Key Takeaways:

    • Identify your audience and niche to tailor your podcast format and tone (04:58)
    • Develop a clear objective and success metrics for your podcast (09:14)
    • Consistency is crucial for podcast success and audience retention (34:35)
    • Short-form content can significantly boost podcast visibility (27:28)
    • Understand regional preferences for podcast consumption (audio vs. video) (29:26)

    Chapters and Timestamps:
    04:58 - The importance of podcast planning
    09:14 - Developing a podcast strategy
    14:58 - Understanding your audience and niche
    19:00 - Effective podcast promotion techniques
    24:23 - Advertising platforms for podcasts
    27:28 - The power of short-form content
    29:26 - Audio vs. video podcasting
    34:35 - Long-term benefits of podcast planning

    Send us a text

    Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!

    Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement!

    Sign up for Descript now!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    Voir plus Voir moins
    44 min
  • PodPast : CONTENT: The Power of Storytelling: How Podcasting Shapes Our Lives and Creative Journeys
    Dec 11 2025

    "Podcasting is a window to my world, and through it, I’ve met people I never imagined I’d connect with."

    Niall Mackay sits down with Radim Malinic, a creative designer, best-selling author, and the host of Creativity for Sale, now called Mindful Creative. They explore Radim's journey from his initial struggles with podcasting to building a platform that has reached listeners in 85 countries. Radim shares how the medium of podcasting allowed him to extend his message beyond books, making authentic connections and gaining valuable insights from his guests. The conversation also highlights the importance of active listening and how Radim embraced unpredictability in interviews, using it as a tool for deeper storytelling.

    Niall and Radim discuss the art of creating engaging podcast content, the power of in-person feedback, and the thrill of shaping a narrative that resonates with listeners worldwide. Radim emphasizes the impact podcasting has had on his professional growth and brand, offering practical advice for anyone looking to launch their own show. Whether you're an aspiring podcaster or a creative professional seeking inspiration, this episode is packed with insights on building a successful podcast and using it as a platform for growth.

    Key Takeaways with Timestamps:

    • The Power of Active Listening: Radim explains how learning to listen attentively transformed his interview style and deepened his conversations.
    • Finding Your Voice in Podcasting: Radim shares his journey of going from self-doubt to confidently using his podcast to connect with a global audience.
    • Embracing Imperfection: Niall and Radim discuss the importance of editing, letting go of perfectionism, and focusing on authentic storytelling.
    • Building a Personal Brand Through Podcasting: Radim highlights how starting a podcast helped him position himself as an authority in the creative industry.
    • Leveraging Podcasting for Business Growth: They explore how Radim’s podcast not only promoted his books but also opened new opportunities in public speaking and networking.

    Send us a text

    Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!

    Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement!

    Sign up for Descript now!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    Voir plus Voir moins
    47 min
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