Mastering the Business of Interior Design: Success by Design

Auteur(s): Katie Decker-Erickson Business Coach for Interior Designers
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  • Résumé

  • As an interior designer, do you find yourself caught between your love for design and the realities of running a profitable business? Whether you're launching your firm or scaling to new heights, the business side of interior design can be complex—and often overwhelming.


    That’s where Katie Decker-Erickson comes in. As a business coach for interior designers and the founder of a multimillion-dollar design firm, she knows firsthand what it takes to build a thriving, sustainable business while staying true to your creative vision. With nearly 20 years in the industry and a Master’s degree in Business Administration, Katie is actively in the trenches—elevating her own firm while helping other designers master the business of design.


    We’ll answer questions like:


    How do I get more interior design clients?


    What should I charge for interior design services?


    What are the best marketing strategies for interior designers?


    How can I grow my interior design business?


    How do I build a brand as an interior designer?


    How can I scale my interior design business?


    What systems do I need to run a successful interior design business?


    How do I create a client onboarding process for my design firm?


    Is it worth hiring a coach for my interior design business?


    This show delivers actionable tips on how to grow an interior design business with smart, sustainable strategies. You'll get insights on marketing your interior design services, building a strong brand, streamlining your systems, and scaling your firm—without burning out.


    If you're an interior designer, firm owner, or creative entrepreneur ready to build a profitable, passion-filled business, you're in the right place.


    Tune in, and let’s grow your interior design business—together.
    © 2025 Mastering the Business of Interior Design: Success by Design
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Développement personnel Gestion et leadership Réussite Économie
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Épisodes
  • 52: Tariff Talk: Navigating the Hidden Costs Impacting Your Interior Design Clients

    52: Tariff Talk: Navigating the Hidden Costs Impacting Your Interior Design Clients
    Apr 18 2025

    Send Katie a Text Message!!

    Think tariffs don’t affect you? Think again. On this episode of Success by Design, Mastering the Business of Interior Design, Katie Decker-Erickson breaks down exactly why interior designers must care about these seemingly distant policies—and how tariffs quietly ripple through every project, influencing your pricing, timelines, and creative choices.

    In this episode, Katie covers:

    • Why tariffs matter—the hidden costs impacting your client budgets, lead times, and sourcing decisions.
    • Real-world examples of how designers have navigated—and even thrived—amidst tariff disruptions.
    • Strategic insights on how to communicate these complex changes clearly, keeping your client relationships strong, no matter how unpredictable the tariff landscape.

    Plus, Katie teases next week's roundtable featuring three industry powerhouses who reveal unexpected opportunities and brilliant strategies born from navigating tariff turmoil.

    Ready to turn uncertainty into a competitive advantage?


    Tune in to Success by Design—and sharpen your design business savvy.

    See more at https://successbydesign.coach/podcast/b/tariff-talk-navigating-the-hidden-costs-impacting-your-interior-design-clients

    Connect with Katie

    Business Strategy Sessions for Interior Designers

    Free Resources for scaling your interior design firm

    LinkedIn

    Website

    This podcast is brought to you in partnership with Leah Bryant Co.
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    13 min
  • 51: How Interior Designers Can Build Confidence and Set Boundaries

    51: How Interior Designers Can Build Confidence and Set Boundaries
    Apr 11 2025

    Send Katie a Text Message!!

    Ready to level up your confidence game and finally feel like the expert you already are? In this episode, I'm tackling the surprising psychology behind imposter syndrome, ditching the myth that giant leaps are the only way to build confidence, and showing you how to stop letting perfectionism rule your life (and your rates!).

    Don’t miss your chance to grab these research-backed tools for unshakable confidence. Hit play now and transform how you run your design business—no more second-guessing allowed!

    See the full show notes and resources at

    https://successbydesign.coach/podcast/b/how-interior-designers-can-build-confidence-and-set-boundaries

    Connect with Katie

    Business Strategy Sessions for Interior Designers

    Free Resources for scaling your interior design firm

    LinkedIn

    Website

    This podcast is brought to you in partnership with Leah Bryant Co.
    Voir plus Voir moins
    19 min
  • 50: How Interior Designers Thrive (Not Just Survive!) Market Shifts

    50: How Interior Designers Thrive (Not Just Survive!) Market Shifts
    Apr 4 2025

    Send Katie a Text Message!!

    In this episode, Katie Decker-Erickson is bringing you actionable insights directly inspired by last week's powerful conversation with Rebecca Hay. Get ready to transform uncertainty into opportunity with strategies specifically tailored for interior design businesses facing market slowdowns.

    Slowdowns are inevitable—but how you respond makes all the difference. Tune in now and ensure your business not only survives but thrives - even when business may not be booming.

    See the full show notes at

    https://successbydesign.coach/podcast/b/how-interior-designers-thrive-not-just-survive-market-shifts

    Connect with Katie

    Business Strategy Sessions for Interior Designers

    Free Resources for scaling your interior design firm

    LinkedIn

    Website

    This podcast is brought to you in partnership with Leah Bryant Co.
    Voir plus Voir moins
    7 min

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