There’s nothing like the power of representative content, especially when that content reflects you and the amazing community you live in. Irene Walker, Head of Business Equity Programs at Meta grew up understanding that community leaders were the brave small business owners in her neighborhood - including her favorite superhero, Ivory Man. Understanding that economic empowerment for marginalized communities and their business leaders could help improve the lives and environments of the communities they locally and globally service, Walker Co-Founded Meta Elevate - a free business resource for Black and LatinX business leaders to learn valuable advertising tools to help scale their businesses using a suite of digital tools and expertise from one of the largest social platforms to date! 

Episode Highlights: 

• • • Life is the greatest content and experience is the best teacher for guiding a life of purpose and service to others. 
    • Small business leaders are community leaders that inspire and empower their community to think of the possibilities of success when one dares to succeed despite their beginnings/surroundings. 
    • Programs like Meta help businesses learn simple advertising tools that allow them to tap into the vast power of digital marketing in order to scale and expand locally and globally in a highly digitized economy.

Social Handles 

• Host: @iamejjames
• Show: whosoncontent | @therealdba

Produced by Dear Media.

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