In this episode, Uli sits down with Jennifer Iserloh, a professionally trained chef, functional wellness expert and media coach, shares her journey of overcoming camera fears and offers guidance on how to become comfortable in front of the camera. She shares the experience of her very first TV appearance on The Today Show and the techniques she has since used to master on-camera work for 1000s of videos. She emphasizes the importance of finding a balance between being an authority figure and being approachable, as well as practicing relaxation techniques like breathwork to calm nerves before going on camera. As part of her media coaching approach for health practitioners, she recommends a 7-day challenge for practitioners to record themselves daily, review the footage for feedback, and practice techniques like camera yoga and lip fluttering to help loosen up. She also highlights the significance of body language, facial expressions, audio quality, and consistency in videos. Tune in for many practical tips to become a more persuasive communicator on-camera, and reach out to Jennifer to learn more about private 1-on-1 media coaching. Listen to learn:

• Learn how introversion and fear of judgment amplify jitters, and why even experts can feel out of their depth.
• Discover how breathwork, vagus nerve regulation, and “camera yoga” exercises can calm nerves and improve performance.
• The importance of starting with a strong hook to captivate audiences and deliver real value.
• How silly exercises and acting techniques can break stiffness and improve your energy on camera.
• Why practice—no matter how awkward at first—is the ultimate tool for building confidence.

• “Being great on camera is a skill—it’s not about perfection, it’s about connection.” (03:40 | Jennifer Iserloh)
• “Once you start to hone your camera skills, it's not only just getting over the jitters, it's also about dealing with the messaging and finding a friendly way to connect with people.” (8:56-9:06 | Jennifer Iserloh)
• “Even if your video isn’t perfect, you might say something that sparks someone’s healing journey.” (15:00 | Jennifer Iserloh)
• “Consistency and approachability matter more than getting every detail right.” (20:00 | Jennifer Iserloh)

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Thank You For Listening!

If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.

Connect With Uli Iserloh

Website: https://bigboost.marketing Facebook: https://facebook.com/uliiserloh Instagram: https://instagram.com/uliiserloh Youtube: https://youtube.com/uliiserloh Tiktok: https://tiktok.com/@uliiserloh Linkedin: https://linkedin.com/in/uliiserloh/

Connect With Mike Kim

Website: https://mikekim.com Instagram: https://www.instagram.com/mikekim Linkedin: https://www.linkedin.com/in/mikekimtv/ Youtube: https://www.youtube.com/youarethebrand Facebook: https://www.facebook.com/mikekimtv X: https://x.com/mikekimtv Tiktok: https://www.tiktok.com/@mikekimtv

How can health practitioners coach patients more effectively?

In this episode, Uli dives into this crucial question with Andrea Nakayama, a leader in functional nutrition and founder of the Functional Nutrition Alliance. With decades of experience training practitioners and addressing chronic illness, Andrea shares how health practitioners can better coach their prospective clients or patients to a decision to seek professional help.

As the host of the 15-Minute Matrix Podcast and the founder of Functional Nutrition Alliance, Andrea has been leading thousands of students and practitioners around the globe in a revolution to offer better solutions to the growing chronic illness epidemic. After losing her young husband to a brain tumor in 2002, she discovered a passion for using food as personalized medicine and is now regularly consulted as the nutrition expert for the toughest clinical cases in the practices of many world-renowned doctors. You’ll learn why we need to prioritize cultural competency, trauma-informed care, and patient education when working with clients – and why it’s so critical to focus on the three root factors of genetics, digestion, and inflammation Plus, we discussed the importance of a true therapeutic partnership, understanding that the patient is the other expert in the room, and that practitioners should focus on educating them on why they are making the recommendations they are, creating a more sustainable approach to health.

• Andrea explains how combining behavioral strategies with physiological insights creates a more holistic approach to patient care.
• Learn why patients ghost their practitioners and how slowing down the process can build trust and ensure long-term success.
• Discover Andrea’s "Three Roots, Many Branches" model, which shifts focus from “fixing” patients to fostering a therapeutic partnership.
• How trauma-informed care and cultural competency can transform your practice.
• Understand how moving from a top-down approach to collaborative care empowers patients to take ownership of their health.

• “Patients are coming in feeling broken. It’s not our job to fix them—it’s our job to partner with them.” (10:00 | Andrea Nakayama)
• “So what I also find in the world of trauma out there is a lot of patients are looking for the root. We have to actually change where the roots live, which is in the soil, in the terrain.” (13:31-14:11 | Andrea)
• “I invite people to sit in that discomfort. That's where we learn, that's where we grow, and that's how we serve.” (21:25-21:33 | Andrea)
• “I'm just gonna remind people, yes, everything is connected, but who we are and what we do also informs what's happening in the body.” (27:07-27:18 | Andrea)

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Thank You For Listening!

If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.

Connect With Uli Iserloh

Website: https://bigboost.marketing Facebook: https://facebook.com/uliiserloh Instagram: https://instagram.com/uliiserloh Youtube: https://youtube.com/uliiserloh Tiktok: https://tiktok.com/@uliiserloh Linkedin: https://linkedin.com/in/uliiserloh/

Connect With Mike Kim

Website: https://mikekim.com Instagram: https://www.instagram.com/mikekim Linkedin: https://www.linkedin.com/in/mikekimtv/ Youtube: https://www.youtube.com/youarethebrand Facebook: https://www.facebook.com/mikekimtv X: https://x.com/mikekimtv Tiktok: https://www.tiktok.com/@mikekimtv

In this engaging episode, Uli Iserloh welcomes Jennifer Wheeler, the founder and CEO of MNDSHFT Health, a practice designed around high-level functional medicine programs.

Together, they delve into the smarter approaches to launching your first practice or reinventing an existing one, all while avoiding years of trial-and-error. Jennifer shares her journey as a family nurse practitioner and clinical physiologist, detailing her advanced studies with the Institute for Functional Medicine and the School of Applied Functional Medicine.

Throughout the conversation, Jennifer provides invaluable insights and practical advice for creating a dream practice that not only aligns with your values but also supports the way you want to live your life.

Through her expertise and mentorship, listeners will uncover the key ingredients needed to build a practice that fuels their passion, ignites their purpose, and fosters both professional and personal fulfillment. Listen in to learn:

• Her advice to her younger self... on how to build with intention, creating a practice that integrates & supports how you want to live
• How to decide between a lower-volume boutique-style practice vs. a higher-volume conventional practice
• The importance of setting up the practice for "flow"... with streamlined systems, processes and programs
• How to pick your strategy to attract your ideal dream clients
• The mindset shift needed to evolve from "selling" to "serving" – and the critical importance to define your vision, values and beliefs.
• The importance of mentorship – and how to decide whether a more intimate 1:1 mentorship or group coaching is what you need

Quotes

• "We have to create a practice that's built upon what we value, what we're good at, what we're passionate about teaching." (09:17 | 09:27 Jennifer)
• "As a practitioner, you can start a practice that's higher, or somewhere in the middle, or that's smaller volume. And whether which road you choose to go down is going to be based upon what your vision is, what you wanna bring to life." (10:54 | 11:08 Jennifer)
• "The important thing to the success of creating the practice is honing in on the vision. And the vision is always gonna be grounded in who you are, what you value, & what you're good at." (11:32 | 11:47 Jennifer)
• "Decide what you value, what you wanna create, and then move forward with the choice to honor that." (29:29 | 29:35 Jennifer)

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Thank You For Listening!

If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.

Connect With Uli Iserloh

Website: https://bigboost.marketing Facebook: https://facebook.com/uliiserloh Instagram: https://instagram.com/uliiserloh Youtube: https://youtube.com/uliiserloh Tiktok: https://tiktok.com/@uliiserloh Linkedin: https://linkedin.com/in/uliiserloh/

Connect With Mike Kim

Website: https://mikekim.com Instagram: https://www.instagram.com/mikekim Linkedin: https://www.linkedin.com/in/mikekimtv/ Youtube: https://www.youtube.com/youarethebrand Facebook: https://www.facebook.com/mikekimtv X: https://x.com/mikekimtv Tiktok: https://www.tiktok.com/@mikekimtv