The Rainmaker's Edge Perspective Podcast

Written by: Rainmaker Reputation AI
  • Summary

  • Our hosts discuss ways to use marketing and technology together to move your business to the next level.

    © 2025 The Rainmaker's Edge Perspective Podcast
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Episodes
  • Mobile CRM: Our Mobile App Liberates You From Your Home Office
    Jan 21 2025

    Imagine turning your smartphone into a powerful command center for your business—now you can! Our latest episode reveals the innovative ways our new mobile app empowers small business owners to stay organized and connected, even when you're away from your desk. Did you know 70% of entrepreneurs use their smartphones for business activities several times a day? We dive into how our app not only keeps you in touch with your business but also boosts your productivity by 23% through intuitive features like offline client profiles, appointment scheduling, and seamless social media management.

    Bid farewell to the chaos of juggling tasks on the go. We discuss how our app transforms your smartphone into more than just a tool for storage, but a proactive partner in your business journey. Picture yourself managing social media posts while sipping your morning coffee or sending invoices with a few taps. The app's user-friendly interface and built-in two-way texting make these small tasks more manageable, saving you time and energy. Tune in to discover how these features collectively offer peace of mind and efficiency, helping your business thrive no matter where you are.

    Original source is right here: https://sites.google.com/view/rainmaker-reputation/best-mobile-crm-for-your-local-business

    Find out more about Rainmaker Reputation AI CRM at https://rainmakerreputation.com

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    14 mins
  • Effective Social Media In 2025 Will Depend On Authenticity
    Jan 10 2025

    The episode dives into the insights from the 2025 Sprout Social Index, discussing the critical role of authenticity, engagement, and strategic AI use in social media marketing. Local businesses are encouraged to harness short-form video content, embrace influencer partnerships, and adapt their strategies as the social media landscape continues to evolve.

    • Authenticity is essential for genuine consumer connection
    • Consumers influence purchasing behavior through social media engagement
    • AI can streamline marketing efforts and improve engagement
    • Local businesses can combat misinformation and establish trust
    • Social media platforms cater to differing demographics and preferences
    • Short-form video is crucial for engaging audiences across age groups
    • Influencer marketing builds credibility and extends reach
    • Data-driven strategies can optimize content effectiveness

    Read our summary that informed the podcast here: https://rainmakerreputation.com/post/effective-social-media-in-2025-will-depend-on-authenticity

    Find out more about Rainmaker Reputation AI CRM at https://rainmakerreputation.com

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    19 mins
  • Boosting Signups with Creativity: Grubhub's Giant Donut Marketing Success Local Brands Can Learn From
    Dec 30 2024

    What if you could boost your brand's signups by 15% with nothing more than a giant inflatable donut and a little local flair? Discover how Grubhub achieved this impressive feat by teaming up with Stan's Donuts and Coffee in downtown Chicago. We break down the innovative strategies they used to capture attention and engage the community in a way that was both fun and effective. With high-value gift cards and strategically placed QR codes, Grubhub seamlessly combined digital and offline marketing efforts to create a memorable food experience that resonated emotionally with their audience.

    In this episode, we also explore how small businesses can harness the power of creative marketing, just like Grubhub. We share insights on how enthusiasm and experimentation can lead to successful campaigns, even on a smaller scale. The giant inflatable donut campaign is a testament to the impact of strategic creativity, and we encourage you to think about how these ideas can be adapted to fit your business. Join us as we celebrate the joy of marketing and inspire you to keep exploring and embracing creativity in your efforts to connect with your community and enhance your brand.

    Grubhub Uses Donuts To Entice Local Sign-ups


    Find out more about Rainmaker Reputation AI CRM at https://rainmakerreputation.com

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    15 mins

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