• The Secret Life of the Zip Code, Part 1: Heat Maps in Admissions Analytics

  • Feb 1 2025
  • Length: 9 mins
  • Podcast

The Secret Life of the Zip Code, Part 1: Heat Maps in Admissions Analytics

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  • Summary

  • Zip codes might seem like just another data point, but in admissions analytics, they’re a game-changer.

    In this episode of Huntress on Analytics, we unlock the power of geographic insights, showing how heat maps transform raw zip code data into clear, actionable strategy. From identifying recruitment hotspots to uncovering untapped regions, we break down how admissions teams can use this visual tool to focus efforts where they matter most.

    Plus, we explore how AI can take heat mapping even further—predicting enrollment trends, automating outreach, and making recruitment more targeted than ever. If you’re ready to move beyond spreadsheets and start seeing your data in a whole new way, this episode is for you.

    The Huntress on Analytics Podcast is created, written and produced by Katherine R. Lieber, the founder of Huntress Analytics and TitaniumBlue Insights.

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