• InPowered Women Podcast

  • Written by: Sharon Lee
  • Podcast

InPowered Women Podcast

Written by: Sharon Lee
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  • Summary

  • The InPowered Women’s Podcast is the Behind-the-Scenes exclusive of the stories of unstoppable female leaders who excel, uplift and do the work to secure a clearer path for female leaders in the future. Driven by her own experience as a marketing and sales executive, Sharon Lee leads conversations that unpack the challenges and strategies that have led to amazing breakthroughs. Prepare to be empowered to live life on your own terms and take that next leap! To book your free strategy session email us at sharon@pinnaclestrategicadvisors.net
    Copyright 2022 All rights reserved.
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Economics Management & Leadership Personal Development Personal Success
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Episodes
  • Sharon Lee reflecting on the past year of InPowered Women Podcasts

    Sharon Lee reflecting on the past year of InPowered Women Podcasts
    Feb 15 2025

    Episode Summary:

    In the latest episode of the InPowered Women's Podcast, host Sharon Lee is celebrating a one-year anniversary in podcasting. She looks back on her journey, what it took to start her business, the challenges she encountered, and the lessons therein. With a passion for sharing and elevating women in the workforce, Sharon wants to share women's stories, their challenges and the lessons they have learned. In this episode, she thanks the incredible and powerful women who have graced her podcast and shared nuggets of wisdom through their journey in entrepreneurship.

    Sharon Lee

    Sharon Lee is an accomplished entrepreneur and marketing expert dedicated to empowering female leaders. With a diverse background in sales and marketing across industries like advertising, magazine publishing, and solar energy, Sharon's journey showcases her versatility and determination. As the principal of Pinnacle Strategic Advisors, she assists businesses in enhancing their marketing strategies. Sharon's entrepreneurial spirit led her to establish her own consulting firm, reflecting her commitment to excellence. Alongside her professional pursuits, Sharon co-founded the InPowered Women's networking group, fostering mentorship and support for women in business. Through the InPowered Women Podcast, Sharon will share stories of resilient female leaders with listeners, encouraging them to pursue their aspirations fearlessly.

    Insights from this episode:

    • Sharon Lee, celebrating her one-year anniversary in podcasting and reflecting on the journey that has been
    • The importance of taking a leap of faith and getting started
    • Sharon Lee, on launching her business and the lessons learned
    • The importance of community when building a business
    • Looking back at guests Sharon has hosted this year and sharing their powerful insights

    Quotes from the show:

    • “We, all of us women, are inclined to take that first leap and put ourselves out there. Even when we are not sure of ourselves, we fake it till we make it! And I can attest to that” – Sharon Lee, InPowered Women, Episode #13
    • “Taking the leap isn’t always easy, but the rewards can be so overwhelmingly wonderful. Sometimes your leap means re-inventing yourself, maybe that’s a personal reinvention, or it could be within your own company, other times it’s just a pivot” – Sharon Lee, InPowered Women, Episode #13
    • “Confidence and fortitude are essential in any business endeavour, but they are even stronger when you have a supportive community around you” – Sharon Lee, InPowered Women, Episode #13
    • “Each of these women (her guests) has taught me something valuable, from leadership to perseverance, reinvention to pivoting: it’s all part of this beautiful journey we are on as business leaders” – Sharon Lee, InPowered Women, Episode #13
    • “I have a passion for elevating women in the workforce, sharing your stories: the defeats, the challenges and learning about the ways you have been supported” – Sharon Lee, InPowered Women, Episode #13

    Sharon Lee

    Email: sharon@pinnaclestrategicadvisors.net

    LinkedIn: Sharon Lee

    Subscribe to our podcast + download each episode on Spotify, PodBean, and Listen Notes.

    This episode was produced and managed by Podcast Laundry.
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    9 mins
  • Interview of Tiffany Foster

    Interview of Tiffany Foster
    Jan 19 2025
    Episode Summary: In the latest episode of the InPowered Women's Podcast, host Sharon Lee interviews Tiffany Foster. In this episode, Tiffany talks about her love for design and going to school to pursue this. While in school, her journey was not easy, and she questioned her decision, but she found a community that she leaned on and that helped her navigate that season. While on her educational journey, she received scholarships and met many incredible women in the tech space who were very instrumental to her. Through this inspiration and support from her mentors, Tiffany was motivated to start Women 4 Mentors, an organization that creates a space for women to be supported and encouraged. This organization is geared towards offering scholarships to women and creating a supportive community for women. Sharon Lee Sharon Lee is an accomplished entrepreneur and marketing expert dedicated to empowering female leaders. With a diverse background in sales and marketing across industries like advertising, magazine publishing, and solar energy, Sharon's journey showcases her versatility and determination. As the principal of Pinnacle Strategic Advisors, she assists businesses in enhancing their marketing strategies. Sharon's entrepreneurial spirit led her to establish her own consulting firm, reflecting her commitment to excellence. Alongside her professional pursuits, Sharon co-founded the InPowered Women's networking group, fostering mentorship and support for women in business. Through the InPowered Women Podcast, Sharon will share stories of resilient female leaders with listeners encouraging them to pursue their aspirations fearlessly. Tiffany Foster Tiffany Foster is the owner of Aurelia Lux Fine Jewelry, which is a jewelry store that delves into the captivating world of fine jewelry, exploring the stories, trends, and trusted sources behind the most exquisite pieces. She is a dynamic leader who serves as the president of Women 4 Mentors, a dedicated organization focused on empowering women through mentorship. With a blend of leadership, teamwork, problem-solving, and self-starting qualities, Tiffany excels in fostering collaboration in today's ever-changing world. Based in the scenic mountains of Asheville, North Carolina, Tiffany draws inspiration from her surroundings and leverages her expertise in web accessibility to drive positive change. Tiffany is passionate about investing in the community. She intends to contribute to cultivating a thriving local community and encourage others in the technology field. She is a member of the AAUW-STEM Committee and the National Society of Leadership and Success. Insights from this episode: What Aurelia Lux is and Tiffany’s connection to jewelleryTiffany’s transformative journey of receiving scholarships and entering a world filled with incredible womenThe value of putting yourself out there and the opportunities that arise as a resultThe role of community in fostering connections and uplifting one anotherThe importance of networking in a careerTiffany’s journey in founding Women 4 Mentors and the goals she aims to achieve through the organization Quotes from the show: “I think that we do thrive in community. Finding your lane, and then finding your people, those are two of those things that your anxiety levels go like ‘okay!’” – Sharon Lee, InPowered Women, Episode #12“It’s amazing when you put yourself out there, what you really can do” – Tiffany Foster, InPowered Women, Episode #12“It’s always amazing how women meet women; they are lifting each other up, and these types of connections just organically happen” – Sharon Lee, InPowered Women, Episode #12On networking, “It’s just so funny how the world seems so big and yet it gets smaller and smaller” – Tiffany Foster, InPowered Women, Episode #12“It’s not one person that really makes the impact, it’s really when we all come together, when we all support each other. Many hands make light work” – Tiffany Foster, InPowered Women, Episode #12“When we can come together, and when we can encourage each other, we really can rise there. I think there is something special that women can offer each other” – Tiffany Foster, InPowered Women, Episode #12 Sharon Lee Email: sharon@pinnaclestrategicadvisors.net LinkedIn: Sharon Lee Tiffany Foster LinkedIn: Tiffany Foster Women 4 Mentors LinkedIn: Women 4 Mentors Aurelia Lux Collection: https://aurelialuxcollection.com/ Subscribe to our podcast + download each episode on Spotify, Podbean, and Listen Notes. This episode was produced and managed by Podcast Laundry. Thank you to this episode's sponsor, Jeff Cunningham, Partner, Bradley: https://www.linkedin.com/in/jeffcunninghamoutsidegc/
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    29 mins
  • Interview of Joy Gendusa

    Interview of Joy Gendusa
    Dec 6 2024
    Episode Summary: In the latest episode of the InPowered Women's Podcast, host Sharon Lee interviews Joy Gendusa. In this episode, Joy gives insights into how the idea of PostcardMania was born, and how she was able to grow the company from a start-up, with no capital, to a behemoth of approximately 388 staff members. She delves into learning from her mistakes, especially in marketing and using that to her advantage and increasing her revenue. Joy shares the importance of putting in the work, and not letting challenges come in the way, her natural progression from marketing to online ads, and how she was able to maintain longstanding relationships at work. Finally, she closes off by giving a piece of advice to other upcoming female leaders, and how she unplugs from work. Sharon Lee Sharon Lee is an accomplished entrepreneur and marketing expert dedicated to empowering female leaders. With a diverse background in sales and marketing across industries like advertising, magazine publishing, and solar energy, Sharon's journey showcases her versatility and determination. As the principal of Pinnacle Strategic Advisors, she assists businesses in enhancing their marketing strategies. Sharon's entrepreneurial spirit led her to establish her own consulting firm, reflecting her commitment to excellence. Alongside her professional pursuits, Sharon co-founded the InPowered Women's networking group, fostering mentorship and support for women in business. Through the InPowered Women Podcast, Sharon will share stories of resilient female leaders with listeners encouraging them to pursue their aspirations fearlessly. Joy Gendusa Joy Gendusa is more than just a marketer. She is a successful entrepreneur, accomplished speaker, business owner, author and philanthropist. She founded PostcardMania in 1998 with only a phone, a computer and her own marketing savvy — no capital injections or outside funding whatsoever. Insights from this episode: Insights into what PostcardMania is and how it was bornGrowing PostcardMania from a start-up for 26 years to a behemoth with approximately 388 staff members Starting as a graphic designer, Joy highlights how she built her companyThe importance of putting in the work, despite challenges that may come your way The importance of identifying gaps in businesses and being ahead of other entrepreneursJoy Gendusa’s advice for young female leadersWhy it is important to cultivate long-standing relationships at workWhat makes a successful postcard campaign and why postcards are important in marketing Quotes from the show: “The size, not the quality of an organization’s mailing list and the number of mailings to it, determines the gross income of that organization” – Joy Gendusa, InPowered Women, Episode #11 “I definitely always felt like somebody knows better than I know. And there are so many people who know better than I know, to be truthful. I try never to be the smartest person in the room because I need to learn and grow” – Joy Gendusa, InPowered Women, Episode #11 On a successful postcard campaign: “You need a really good headline that immediately communicates either what the product or service is, or what the benefit is, or what problem does it solve for the recipient.” – Joy Gendusa, InPowered Women, Episode #11 “Do not try to close the sale on a postcard. The whole point of a postcard is to get somebody to reach so that you can collect the identity of that person and follow up with them for the rest of their lives until they close!” – Joy Gendusa, InPowered Women, Episode #11 “One of my successful actions as an entrepreneur I would say is kind of staying one step ahead of other people in the industry” – Joy Gendusa, InPowered Women, Episode #11 “My advice is to check yourself before starting your day with your employees, with your clients, with yourself and change your attitude because that is in your control” – Joy Gendusa, InPowered Women, Episode #11 Sharon Lee Email: sharon@pinnaclestrategicadvisors.net LinkedIn: Sharon Lee Joy Gendusa LinkedIn: Joy Gendusa PostcardMania: https://www.postcardmania.com Email: joy@gendusa.postcard.com Subscribe to our podcast + download each episode on Spotify, PodBean, and Listen Notes. This episode was produced and managed by Podcast Laundry. Thank you to this episode's sponsor, Hopewell Farms Georgia: Hopewell Farms. Please note: If you mention the InPowered Women Podcast, you can get 10% off Spring Team Building! Postcard Mania Giveaways: www.postcardmania.com/podcast for Joy's book: Postcard Marketing in an Online World www.postcardmania.com/freesamples: For postcard samples Questions: 855.980.5492
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    44 mins

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