Showing results by publisher "Gildan Media" in Internet & Social Media
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Written by: Jim Sterne
- Narrated by: Dan John Miller
- Length: 5 hrs and 31 mins
- Unabridged
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Narrated by: Dan John Miller
- Length: 5 hrs and 31 mins
- Release date: 2020-07-17
- Language: English
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Price: $18.39 or 1 Credit
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The Social Media Management Handbook
- Everything You Need to Know to Get Social Media Working in Your Business
- Written by: Robert Wollan, Nick Smith, Catherine Zhou
- Narrated by: Sean Crisden
- Length: 10 hrs and 49 mins
- Unabridged
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The Social Media Management Handbook provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise.
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The Social Media Management Handbook
- Everything You Need to Know to Get Social Media Working in Your Business
- Narrated by: Sean Crisden
- Length: 10 hrs and 49 mins
- Release date: 2020-07-10
- Language: English
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Price: $27.83 or 1 Credit
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The Power in a Link
- Open Doors, Close Deals, and Change the Way You Do Business Using LinkedIn
- Written by: Dave Gowel
- Narrated by: Sean Pratt
- Length: 5 hrs and 30 mins
- Unabridged
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LinkedIn is the world's largest professional online network, with over 120 million users in over two hundred countries. The Power in a Link shows you how to employ this remarkable yet misunderstood resource to execute networking strategies and processes for your business, secure deals, and use (not abuse) your existing relationships. Author David Goweln delivers the understanding necessary to map networks, stimulate word of mouth, and leverage unparalleled business intelligence to close deals.
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The Power in a Link
- Open Doors, Close Deals, and Change the Way You Do Business Using LinkedIn
- Narrated by: Sean Pratt
- Length: 5 hrs and 30 mins
- Release date: 2012-04-30
- Language: English
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Price: $31.16 or 1 Credit
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Twitter for Good
- Change the World One Tweet at a Time
- Written by: Claire Diaz-Ortiz
- Narrated by: Karen Saltus
- Length: 5 hrs and 4 mins
- Unabridged
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As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network.
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Twitter for Good
- Change the World One Tweet at a Time
- Narrated by: Karen Saltus
- Length: 5 hrs and 4 mins
- Release date: 2012-01-04
- Language: English
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Price: $27.82 or 1 Credit
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Social Media 101
- Tactics and Tips to Develop Your Business Online
- Written by: Chris Brogan
- Narrated by: Chris Brogan
- Length: 6 hrs and 19 mins
- Unabridged
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With Social Media 101, you can quickly bring your business up to speed on the most effective social media marketing strategies. In this one-stop guide based on years of research, longtime blogger and best-selling author Chris Brogan compiles all the tactics and tools you need to get up and running with social media while avoiding the pitfalls.
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Social Media 101
- Tactics and Tips to Develop Your Business Online
- Narrated by: Chris Brogan
- Length: 6 hrs and 19 mins
- Release date: 2010-03-09
- Language: English
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Price: $31.16 or 1 Credit
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Open Leadership
- How Social Technology Can Transform the Way You Lead
- Written by: Charlene Li
- Narrated by: Sean Pratt
- Length: 9 hrs and 51 mins
- Unabridged
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"Be Open, Be Transparent, Be Authentic" are the current leadership mantras - but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm.
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Open Leadership
- How Social Technology Can Transform the Way You Lead
- Narrated by: Sean Pratt
- Length: 9 hrs and 51 mins
- Release date: 2010-05-27
- Language: English
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Price: $26.00 or 1 Credit
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The End of Business as Usual
- Rewire the Way You Work to Succeed in the Consumer Revolution
- Written by: Brian Solis
- Narrated by: Sean Pratt, Brian Solis
- Length: 11 hrs and 8 mins
- Unabridged
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It’s a new era of business and consumerism - and you play a role in defining it.
Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.
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The End of Business as Usual
- Rewire the Way You Work to Succeed in the Consumer Revolution
- Narrated by: Sean Pratt, Brian Solis
- Length: 11 hrs and 8 mins
- Release date: 2012-03-01
- Language: English
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Price: $38.96 or 1 Credit
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A World Gone Social
- How Companies Must Adapt to Survive
- Written by: Ted Coine, Mark Babbitt
- Narrated by: Sean Pratt
- Length: 11 hrs and 20 mins
- Unabridged
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Just like the meteor that likely precipitated the end of the dinosaurs, social media is having a monumental impact on the world's economy; a change so dramatic that it has created a new business era. Welcome... to the Social Age. What does the Social Age mean for your business? Containing stories, analysis of real-world scenarios, and indispensable guidance, A World Gone Social gives you the tools and information you need to survive - and thrive - in a business climate in which customers hold all the cards...
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A World Gone Social
- How Companies Must Adapt to Survive
- Narrated by: Sean Pratt
- Length: 11 hrs and 20 mins
- Release date: 2014-08-20
- Language: English
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Price: $38.96 or 1 Credit
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Groundswell
- Winning in a World Transformed by Social Technologies
- Written by: Charlene Li, Josh Bernoff
- Narrated by: Josh Bernoff
- Length: 8 hrs and 17 mins
- Unabridged
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A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.
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Groundswell
- Winning in a World Transformed by Social Technologies
- Narrated by: Josh Bernoff
- Length: 8 hrs and 17 mins
- Release date: 2008-04-25
- Language: English
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Price: $33.39 or 1 Credit
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Going Social
- Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media
- Written by: Jeremy Goldman
- Narrated by: Joe Geoffrey
- Length: 7 hrs and 53 mins
- Unabridged
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For more than a decade, author Jeremy Goldman has helped companies inject "social" into their processes. In Going Social, he explains the ins-and-outs of platforms such as Facebook,Twitter, LinkedIn, Google+, Foursquare, Instagram, Pinterest, and others. The digital landscape offers unprecedented opportunities to breathe new life into brands, spread the word about products, and magnify loyalty.
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Going Social
- Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media
- Narrated by: Joe Geoffrey
- Length: 7 hrs and 53 mins
- Release date: 2012-12-08
- Language: English
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The Digital Handshake
- Seven Proven Strategies to Grow Your Business Using Social Media
- Written by: Paul Chaney
- Narrated by: Scott Peterson
- Length: 6 hrs and 34 mins
- Unabridged
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Traditional marketing tactics aren't bringing in customers like they used to, and even today's most successful businesses are suffering shrinking returns on their advertising and marketing investment. The Digital Handshake explains this phenomenon and reveals seven effective, proven strategies for using new media and online tools to find new customers and keep them.
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The Digital Handshake
- Seven Proven Strategies to Grow Your Business Using Social Media
- Narrated by: Scott Peterson
- Length: 6 hrs and 34 mins
- Release date: 2010-03-09
- Language: English
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Price: $31.16 or 1 Credit
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Mindsharing
- The Art of Crowdsourcing Everything
- Written by: Lior Zoref
- Narrated by: Sean Pratt
- Length: 6 hrs and 14 mins
- Unabridged
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Whether we need to make better financial choices, find the love of our life, or transform our career, crowdsourcing is the key to making quicker, wiser, more objective decisions. But few of us even come close to tapping the full potential of our online personal networks. Zoref's clients are using his techniques to innovate and problem-solve in record time. Now he reveals how crowdsourcing has the ability to supercharge our thinking and upgrade every aspect of our lives.
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Mindsharing
- The Art of Crowdsourcing Everything
- Narrated by: Sean Pratt
- Length: 6 hrs and 14 mins
- Release date: 2015-05-06
- Language: English
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Price: $14.82 or 1 Credit
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