Showing titles in International

The World Trade Organization (WTO) began in 1995, but even in the first 10 years of its existence it generated debate, controversy, and even outrage. Rulings on beef hormones and tuna-dolphin cases provide graphic examples of how the organization regulates and intrudes into areas of individual consumer choice, ethical preferences, and cultural habits. This deep and far-ranging impact of the WTO on peoples' everyday lives means that it is not just an institution of interest to economists, but to everyone.

The Chinese government has more control over more wealth than any other government in world history. With the Communist Party controlling the "commanding heights" of the world's second-largest economy, China appears ideally structured to pursue economic statecraft, using economic resources to advance its foreign policy goals. Yet as this book shows, domestic complications frequently constrain Chinese leaders. They have responded with a distinctive approach to economic statecraft: orchestration.

In this fully updated fourth edition, Pinder and Usherwood cover the migrant crisis and the UK's decision to leave the Union, set in the context of a body that is now involved in most areas of public policy. Discussing how the EU continues to draw in new members, they conclude by considering the future of the Union and the choices and challenges that may lie ahead.

By 2025, China and India will be two of the world's four largest economies. By then, economic ties between them should also rank among the 10 most important bilateral ties worldwide. Their leaders are well aware of these emerging realities. In May 2013, just two months after taking charge, Premier Li Keqiang left for India on his first official trip outside China, a clear signal of China's foreign policy priorities.

The global finance system can be regulated to prevent massive credit fraud, tame capitalism, confront the sovereign debt crisis, and move towards investing in the real economy and full employment. "Obamanomics" and American reinvention can lead to a sustained economic recovery but only together with major domestic, European, and global monetary reforms in cooperation with emerging nations.

China's Super Consumers explores the extraordinary birth of consumerism in China and explains who these super consumers are. China's Super Consumers offers an in-depth explanation of what's inside the minds of Chinese consumers and explores what they buy, where they buy, how they buy, and most importantly, why they buy. The audiobook is filled with real-world stories of the foreign and domestic companies, leading brands, and top executives who have succeeded in selling to this burgeoning marketplace.

All the experts agree: The 21st century belongs to China. Given America's looming insolvency and the possibility of the collapse of the US dollar, who can doubt that China is poised to take over the role of economic superpower? Written by political economist and leading financial journalist James Gorrie, this audiobook offers a highly controversial, contrarian view of contemporary China. Drawing upon a wealth of historical and up-to-the-minute data, Gorrie makes a strong case that China, itself, is on the verge of an economic crisis of epic proportions.

While the Foreign Exchange (Forex) market can be a very profitable place, you must have a firm understanding of how to operate within this environment if you intend on achieving any success. That's why you need Getting Started in Currency Trading, Third Edition. This reliable resource - made for both newcomers and those with some Forex experience - puts trading world currencies in perspective and shows you exactly what it takes to make it in this field.

With the US market in shambles, investors are looking for other places to put their money. Europe has become the destination of choice and will continue to be for the foreseeable future.

Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries? While multinationals based in large countries benefit from inherent advantages - such as a home base that often accounts for 30 to 50 percent of their revenues - multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact, generates less than 1% of its revenues in its home base.

China has more than one billion people. That's one billion potential customers. China Now is your must-have guide to this exciting world of opportunity, written by a top corporate advisor and a renowned business professor who specialize in East-West business strategy. Together, Mark Lam and John Graham have worked with dozens of Fortune 500 companies and thousands of American and Chinese executives, and now share with you their most successful strategies, tactics, and insights.

A powerful book that shows the step-by-step evolution of a new kind of global technology powerhouse, The Lenovo Way is an indispensable guide for leaders and managers who deal with strategy, innovation, branding, and HR at any kind of company. It also tells the remarkable story of how two women from very different backgrounds rose to become leaders in Lenovo's journey to the top.

Un audioibro para persuadir e influir sobre los demás. Un audiolibro que concentra todas las novedades del neuromarketing. De acuerdo con la neurociencia, el 95% de nuestros pensamientos, emociones y aprendizaje ocurre antes de que seamos conscientes de ello, sin embargo los grandes esfuerzos del marketing se siguen concentrando en los mensajes racionales que apelan al 5%.

Economic theories and models shape our everyday lives. They are relied on by politicians when tax rises or cuts are being considered. They inform debates about everything from bonuses for CEOs to minimum wage rates, to the level of job protection enshrined in law. They determine what levels of tobacco or petrol duty are charged and influence government approaches to issues as diverse as obesity and climate change. But are policy makers right to be so slavishly reliant on them? Tom Bergin is sceptical, and he subjects eight of the most prevalent economic mantras to close scrutiny.

In late 2008, under the long shadow cast by the most severe economic crisis in generations, a revolutionary new form of currency was quietly being shaped. In Crypto Economy, Aries Wanlin Wang provides the definitive blueprint for understanding how Bitcoin, Blockchain, and other digital technologies are disrupting traditional financial institutions and forever changing the world of commerce.

Sound interesting? The author thinks so, too! Listen to Forex Trading to get introduced to the world of foreign exchange and learn how to increase your cash flow.

Born in an era that was undergoing a revolutionary change, the Israel-born author uses Marketing on Fleek: How to Make Your Marketing and Professional Efforts Count in a Customer-Centric World to detail not only the personal and professional obstacles he overcame, but how the lessons he learned along the way shaped his outlook. This included immigrating to the US, where he benefited from career-defining opportunities.

While successfully trading in the Forex market can be extremely complicated, that doesn't mean there aren't a number of vital tips that can help jumpstart you through the early, awkward learning portion of the process as quickly as possible. Forex Trading: 30 Highly Effective Tips and Tricks to Start Properly, Avoid Major Mistakes, and Maximize Your Profits with Forex Trading will help provide you with an overview of successful tips and tricks to help get your Forex trading career started on the right foot.

What if you could control hundreds of shares of stock, without having to invest tens of thousands of dollars? What if you could earn $200 profit on a single options trade that only required you to put $100, $200, or $300? It’s true, unlike stock trades that require big money just to get started, options trading gives huge returns on investment. And it all works through leverage; you control 100 shares of stock without ever having to own it. Get over your fear of complex options trading by following this guide designed for complete beginners.

Many people think that Forex and stock market trading are either get-rich-quick scams or extremely complex financial tools that require years of experience and insider knowledge. However, the truth is that anyone can become a successful investor! All you need is the right mindset and a few time-proven strategies that have already worked for countless investors. This set of three books will teach you the art of forex trading, day trading, and options trading. With these tools, you can earn money quickly and easily by harnessing the power of short-term market fluctuations.