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Comedians Larry David and Jerry Seinfeld never thought anyone would watch their silly little sitcom about a New York comedian sitting around talking to his friends. NBC executives didn't think anyone would watch either, but they bought it anyway, hiding it away in the TV dead zone of summer. But against all odds, viewers began to watch, first a few and then many, until nine years later nearly 40 million Americans were tuning in weekly.

It’s been 20 years since Mean Girls hit theaters, winning over critics and audiences alike with its razor-sharp wit, star-making turns for its then unknown cast, and obsessively quotable screenplay by Tina Fey. Fast forward two decades and Mean Girls remains as relevant as ever. Arguably, no other movie from the 2000s has had as big of an impact on pop culture. In So Fetch, New York Times bestselling author of Seinfeldia, Jennifer Keishin Armstrong, offers the first ever authoritative book about this beloved classic that shaped an entire generation

The untold stories of seven revolutionary teen shows (The Fresh Prince of Bel-Air, My So-Called Life, Dawson’s Creek, Freaks and Geeks, The O.C., Friday Night Lights, and Glee) that shaped the course of modern television and our pop cultural landscape forever.

It was the Golden Age of Radio and powerful men were making millions in advertising dollars reaching thousands of listeners every day. When television arrived, few radio moguls were interested in the upstart industry and its tiny production budgets, and expensive television sets were out of reach for most families. But four women - each an independent visionary - saw an opportunity and carved their own paths, and in so doing invented the way we watch TV today.

When Candace Bushnell started writing her “Sex and the City” column for the New York Observer, she didn’t think anyone beyond the Upper East Side would care about her adventures among the Hamptons-hopping media elite. But her struggles with singlehood struck a chord, making her a citywide - and soon nationwide - sensation. Beverly Hills, 90210 creator Darren Star brought Bushnell’s vision to an even wider audience when he adapted the column for an HBO series.

Never before have so many women dominated their industry and pop culture itself with such creativity, passion, and force. Visionary and ferociously talented, these women are reshaping our society and our lives. In this stunningly designed compendium, Jennifer Armstrong offers an intimate, up-close look at 40 of pop music’s most revered goddesses, analyzing their performances, songs, videos, interviews, social media, activism, and personal lives to illuminate their significance for both critics and fans.

The podcast for authors, by authors, featuring 100% real talk about how to navigate the wild, weird world of publishing.

Your biweekly pop culture book club.