As a wedding florist, I have had my share of mixed feelings about styled photo shoots. Styled shoots are a great tool when used RIGHT

This chat episode dives into getting more than just pretty photos out of your styled shoots—because to be honest, the benefits beyond just the photos is where the REAL value lives! We can get pretty photos from paid wedding clients, so put these steps into action to get

-Branding photos

-Design practice and artistic freedom

-Relationships within the industry

-Much more!

When approached in the RIGHT way, you can be a wedding florist who enjoys and reaps value from styled shoots! Because Lord knows, you will be asked to participate in them quite a bit :)

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Episode link (full video format): Episode 06 | Making styled photo shoots WORTH IT | September 3, 2024

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If you put yourself into a box as “not a naturally creative person” you will create a self-fulfilling prophecy. But what if you could believe that you can practice and become more creative in your business?? Because you totally CAN.

Creativity comes in many forms, but what most people immediately think of is the artful side—matching colors, creating textures, and working with the elements and principles of design. While this is all important, it is ALSO all SUBJECTIVE.

Hone in on your creativity in BUSINESS (how to set up systems, how to solve problems, how to structure client interactions) to start running a business that makes bank and does NOT make you crazy, and let your artistry and design style develop and change over time!

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Reach out on Instagram for exact links to anything seen here :)

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Episode link (full video format): Episode 05 | YOU get to decide how creative you are | August 27, 2024

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This is how I currently package personal flowers for weddings--including the bouquets, boutonnieres, and corsages! Over 9 plus years I have honed in on systems that maximize ease and beauty for the client AND my self/my staff on wedding day.

I feel like some of my favorite parts of this episode are the small tweaks--pre-printing labels in craft organizer, re-using packaging paper, and stock piling your materials ahead of time are just some of the small things that just make life easier (and in my opinion, BETTER).

Your packaging should be tailored to the model, brand, and needs of your business, allllll centered on best serving the needs of your ideal client!

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Reach out on Instagram for exact links to anything seen here :)

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Episode link (full video format): Episode 04| Personal Flowers Packaging | August 20, 2024

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