It’s time for our annual predictions scorecard episode, as the Ricks review their prognostications about trends in marketing, media, tech, and pop culture—the bullseyes, botched calls, and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 😬 The GenAI nightmare that wasn’t (at 01:32) 😅 Sighs of relief over SEO fundamentals (at 03:02) 😎 Shifting from paid search to paid social: big changes, new rules (03:42) 🛍️ Social commerce: Win, lose, or draw? (05:10) 💩 The poop on Phillips Laxative…and Taco Bell (08:00) 🛒 Shoppable streaming’s new converts (09:04) 🕺🏻 Social media: declines here, resurgences there (10:39) 👨🏽💻 Domain-Specific Language Models: Ahead of the curve? (13:24) 📺 The year video streaming became profitable (14:43) 🤖 Machine customers in the age of agentic AI (18:10) 🌭 Whither Neuralink Sausages & Franks? (19:50) 🦾 ChatGPT: Building a better candidate? (21:19) 🎲 A rebrand for OpenAI? (22:02) 🐯 Was “Cheetle” really 2024’s Word of the Year? (22:50) 📣 Outdoor advertising for outdoor advertisers (24:24) 🎨 Pantone’s 2025 Color of the Year (25:55) Approximately 28 minutes. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.