Rick & Rick Rule the World

Auteur(s): Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing Media Tech & Pop Culture
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  • Résumé

  • Generative AI. Virtual and augmented reality. Social media. Digital commerce. Experiential. Content marketing and beyond. Creative Director and Bestselling Author Rick Mathieson and Silicon Valley CMO Rick Wootten share their unique brand of news and views on marketing innovation at the intersection of marketing, media, tech, and pop culture—with an extra-large serving of fun.
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Épisodes
  • ☘️ Lucky Charms Go Big, The Banana Splits Go Bad, ‘The Boys’ Go Bonkers & More

    ☘️ Lucky Charms Go Big, The Banana Splits Go Bad, ‘The Boys’ Go Bonkers & More
    Feb 27 2025
    From the vault: In a pre-pandemic time capsule from August 2019, the Ricks marvel over a freaky new Amazon Prime show called “The Boys,” an R-rated horror movie featuring “The Banana Splits,” the origin story of McDonald’s Shamrock Shake, and enormous Luck Charms marshmallows coming to a s’more near you. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE 👨‍🏫 The Ricks talk Back to School and pre-Internet gaming in the good old days 🗓 The Ricks have a big milestone coming up 🧜‍♀️ It's summertime, so of course Pumpkin Spice Lattes are already back 🥤 Remembering McDonald's Shamrock Shakes of yesteryear 🍌 The Banana Splits are back, in an very violent, R-rated horror flick 📺 Why you need to drop everything & watch "The Boys" on Amazon Prime 🥛 Did somebody say McWTF? McFizz is an unintentional eye-opener 😸 "Friends": Old TV comes with perks—LEGO's Central Perk Playset 🥣 Lucky Charms Jet-Puffed Marshmallows: Magically Delicious? 🚀 "Star Wars Barbie" rocks the geek look—for an out-of-this-world price 📸 Instagram and WhatsApp get new names 📱 Verizon sells Tumbler to Automattic … for how little? 🦸🏻‍♂️ Look who's coming to CW's "Crisis on Infinite Earths" Approx. 17:33. Review privacy and cookie policies for SoundCloud, iTunes, Spotify and all other streaming services. Some audio and visual elements created using generative AI-based tools.
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    18 min
  • 🏈 Super Bowl Pop Quiz: Test Your 2025 Ad Recall

    🏈 Super Bowl Pop Quiz: Test Your 2025 Ad Recall
    Feb 8 2025
    🏈 It’s time for an Ad Bowl 2025 edition of Rick and Rick Loaded Questions—our multiple-choice quiz games to test your recall of this year’s Super Bowl commercials, and a look at some of the big themes we saw in this year’s big game! Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approximately 24 minutes. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.
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    24 min
  • 🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming

    🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming
    Jan 27 2025
    It’s time for our annual predictions scorecard episode, as the Ricks review their prognostications about trends in marketing, media, tech, and pop culture—the bullseyes, botched calls, and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 😬 The GenAI nightmare that wasn’t (at 01:32) 😅 Sighs of relief over SEO fundamentals (at 03:02) 😎 Shifting from paid search to paid social: big changes, new rules (03:42) 🛍️ Social commerce: Win, lose, or draw? (05:10) 💩 The poop on Phillips Laxative…and Taco Bell (08:00) 🛒 Shoppable streaming’s new converts (09:04) 🕺🏻 Social media: declines here, resurgences there (10:39) 👨🏽‍💻 Domain-Specific Language Models: Ahead of the curve? (13:24) 📺 The year video streaming became profitable (14:43) 🤖 Machine customers in the age of agentic AI (18:10) 🌭 Whither Neuralink Sausages & Franks? (19:50) 🦾 ChatGPT: Building a better candidate? (21:19) 🎲 A rebrand for OpenAI? (22:02) 🐯 Was “Cheetle” really 2024’s Word of the Year? (22:50) 📣 Outdoor advertising for outdoor advertisers (24:24) 🎨 Pantone’s 2025 Color of the Year (25:55) Approximately 28 minutes. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.
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    28 min

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