Épisodes

  • 🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming

    🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming
    Jan 27 2025
    It’s time for our annual predictions scorecard episode, as the Ricks review their prognostications about trends in marketing, media, tech, and pop culture—the bullseyes, botched calls, and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 😬 The GenAI nightmare that wasn’t (at 01:32) 😅 Sighs of relief over SEO fundamentals (at 03:02) 😎 Shifting from paid search to paid social: big changes, new rules (03:42) 🛍️ Social commerce: Win, lose, or draw? (05:10) 💩 The poop on Phillips Laxative…and Taco Bell (08:00) 🛒 Shoppable streaming’s new converts (09:04) 🕺🏻 Social media: declines here, resurgences there (10:39) 👨🏽‍💻 Domain-Specific Language Models: Ahead of the curve? (13:24) 📺 The year video streaming became profitable (14:43) 🤖 Machine customers in the age of agentic AI (18:10) 🌭 Whither Neuralink Sausages & Franks? (19:50) 🦾 ChatGPT: Building a better candidate? (21:19) 🎲 A rebrand for OpenAI? (22:02) 🐯 Was “Cheetle” really 2024’s Word of the Year? (22:50) 📣 Outdoor advertising for outdoor advertisers (24:24) 🎨 Pantone’s 2025 Color of the Year (25:55) Approximately 28 minutes. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.
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    28 min
  • 🛍️ Hottest But Hardest-to-Get Tech Toys for Holiday 2024

    🛍️ Hottest But Hardest-to-Get Tech Toys for Holiday 2024
    Dec 23 2024
    Well deck the halls and get your tinsel in a tangle, because it’s time for the Ricks’ list of the hottest tech toys of holiday 2024. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE 🎁 Just like Spotify’s Wrapped, if Wrapped was any good (at 01:09) 🍑 Tongue-in-cheeks fun for the whole family (at 01:20) ✈️ Your ticket out of a state of despair (at 02:22) 🧪 The last science kit you’ll ever give (at 02:44) 🛞 Revealed: The Pink Panther, er, Jaguar EV (at 03:09) Approximately 4 minutes, 20 seconds. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.
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    4 min
  • 🎁 Holiday 2024 E-Commerce Projections, Nolan-Era Batmobiles for Sale, and Ps & Qs for ChatGPT

    🎁 Holiday 2024 E-Commerce Projections, Nolan-Era Batmobiles for Sale, and Ps & Qs for ChatGPT
    Nov 26 2024
    ☃️ How to make it a December to remember for your favorite Batfan—with one of 10 tricked-out, Nolan-era Batmobile replicas costing just $2.9 million. What’s putting a drag on the growth of e-commerce sales this holiday season? Plus: The surprising reason your ChatGPT prompts aren’t working as well as they should be—and more—in a quick round of Rick and Rick Loaded Questions. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🛞 It’s bound to lose a wheel this time of year, but it’ll still cost you $2.9 million (at 1 min, 7 sec) 🛍️ Three key reasons behind the drag on e-commerce growth this holiday season? (at 03:22) 💬 It turns out there’s a certain etiquette to writing prompts for ChatGPT (at 05:00) Approximately 8 minutes, 14 seconds. Review cookie and privacy policies for iTunes, Spotify, iHeart, and all other streaming services. Episode intros, outros, promotions, and artwork may include elements produced using generative AI tools.
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    8 min
  • 🎅🏻 (Un)Real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign

    🎅🏻 (Un)Real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign
    Nov 21 2024
    🎄 Are those chatbots roasting on an open fire? Through the magic of AI, Coca-Cola spreads holiday joy by kicking Santa to the curb. Amazon Prime’s effort to bore subscribers to death with spoiler-free, AI-generated episode recaps. Plus a “Wicked” packaging face plant, and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear: Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🥤 Ho-ho-ho, or oh-hell-no? The backlash over the Real Thing’s holiday ad campaign (00:30) 📺 Amazon Prime promos yawn-inducing episode recaps generated by AI (03:25) 🧸 Toys tied to Universal’s latest movie release come with a “Wicked” surprise (at 05:28) Approximately 7-minute, 54-second runtime. Review privacy and other usage policies for technologies and/or services through which you access this podcast. Episode contains audio, visuals, and/or other content developed using generative AI and/or other digital production tools.
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    8 min
  • 🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Coke's Funtastic Flavors

    🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Coke's Funtastic Flavors
    Nov 8 2024
    ❄️The big “oops” at Bath & Bodyworks. Lays brings back five funtastic flavors. The Ricks have fun with AI headshots and AI Snapchat filters. Why short-form social video is the most effective tool for B2B high-tech marketers. Election 2024’s staggering digital ad spend. Loaded questions and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 😎 Rick W’s big week with AI LinkedIn headshots (at 01:23) 🤖 Rick M cracks himself up with AI Snapchat filters (02:41) 😱 Rick W one-ups that with blue hair and tattoos (03:12) 🙏 F*cks Given: Nun? Is there a future for Netflix’s smash hit Warrior Nun? (03:50) 🥶 Snowflakes-cum-design fail: The “Clandles” at Bath & Bodyworks (06:00) 🎬 Bite-size brilliance: the power of short-form social videos in B2B high-tech marketing (07:48) 😋 Mountain Dew-flavored Lays & Oreo Coke Zero: a specialty flavor flare-up—or out? (10:30) 🤪 Heinz à Deux? Ketchup brand’s “Ha-Ha-Ha” leaves the Ricks asking, “W-T-F?” (15:23) 🧢 Hi-Chew has a bizarre new mascot…and the Ricks have questions (16:43) 📈 Doing the numbers on Election 2024’s staggering digital ad spend (18:14) Approx. 19 minutes, 55 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services. Episode intro, commercials, and artwork created with generative AI tools.
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    20 min
  • 🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist

    🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist
    Oct 29 2024
    👻 In this Rick and Quick Episode of Rick and Rick, the Ricks ask ChatGPT to assess online sentiment for patterns and then compile a list of 10 homemade costumes for tapping into the zeitgeist at a Halloween party near you—tell us which ones you saw (or wore) this year! Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approx. 4 minutes, 55 seconds.
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    5 min
  • 🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

    🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent
    Oct 22 2024
    🥶 An ice-cold collab between Liquid Death Water and Plunge Tubs. Wendy’s McTrolls Mickey D’s over its McBroken McFlurry machines. Generative AI-created podcasts that’ll blow your mind. The year’s top Halloween costumes according to Google. Plus: Loaded Questions and a whole lot more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🎃 Halloween trick-or-treating? Or neighborhood booze crawl? 🃏 Joker: Folie à Dud: A bat flop with an intriguing climax? 💀 Rick W. scores a super-sized Home Depot skeleton—but how to get it home? 👻 ‘Inside Out,’ All Over: 2024’s top Halloween costumes, according to Google 🎅🏻 From spooks to Santa: Spirit Halloween is extending its brand to what holiday? 🎙️ The GenAI-generated, multi-host podcast that’ll blow your mind 🥶 Plunge to your Death for just $5,999: How top brands collab and chill 🍦 One brand’s misfortune is another brand’s McTrolling opportunity 🎂 Pass-around party pastry: Why 73 is the new 60 for Pop-Tarts 📢 Google may not be tossing cookies, but it may not be able to keep this ☢️ Cheetos cheetle orange-yellow cheese dust brings transparency to what? Approx. 20 minutes, 8 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.
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    20 min
  • 👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

    👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes
    Oct 13 2024
    🙌🏼 In the Ricks' season opener: Doritos "Crash the Super Bowl" returns after nearly a decade. How content marketing conquered the Cannes Lions Advertising Festival. Why digital payments are emerging as a key element of B2B brand building. Plus: What the heck did a bag of dropped Cheetos' Cheetle do to the Carlsbad Caverns? Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🎉 The Ricks' return for an all-new season (at 01:11) 🧘🏽 Rick W. recommends a month-long sabbatical (01:56) 🎸 Rick M. gets wowed by the Doobie Brothers (02:25) 🗿 How Duran Duran, Billy Idol and other oldies by goodies keep rocking (02:53) 🧛 Alien: Romulus, Salem's Lot, Evil & More: Horror that's hitting the Ricks' radar (05:00) 👑 Content's coronation at the Cannes Lions Advertising Festival (09:12) 🔻 Doritos revives its popular "Crash the Super Bowl" user-generated ad contest (11:14) 💵 Why digital payments are becoming a key element of B2B brand building (12:51) ☢️ Why dropped Cheetos' had a world-changing impact on the Carlsbad Caverns (15:50) 🔎 In the age of generative AI, organic search traffic is in for some stuff (17:52) 🕵🏻‍♂️ A surprising look at changing consumer search behaviors (18:51) Approx. 21 minutes, 7 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.
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    21 min