1 % Better - Hidden Stories in Sport

Auteur(s): 1% Better Podcast
  • Résumé

  • We often see the top layer or performance but its the lesser known stories, science and happenings where the real fascination and wonder lies. Join us as we discuss what is happening in sport, just that little bit deeper and differently to what you may expect. Hosted by Xylon van Eyck & David Lipman
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Épisodes
  • Is Music Performance Enhancing?
    Jan 31 2025
    Finally we cover the question of whether music is performance enhancing. But only after discussing Australian open broadcast rights, carbon plated racing flip flops, VR preparation for quarterbacks and some triathlon. (00:00) Behind the Scenes (00:50) Introduction (05:22) Xylon’s Update (07:40) David’s Training (12:13) Australian Open Broadcast Right and Youtube Wii Tennis (16:28) Carbon Plated Flip Flops (19:41) Jayden Daniels Using a VR Headset (26:30) Race Ranger Coming to Age Groupers (29:07) The Future of T100 (37:40) Music as a Performance Enhancer Thanks to Precision Fuel and Hydration for their sponsorship, use the link below to get 15% off your first order and support the podcast: https://visit.pfandh.com/theonepercentbetterpodcast If you’re unsure how which products to use or how to plan your race nutrition check out Precision’s Fuel & Hydration Planner (if you follow this you will have your discount applied automatically on your first order too): https://visit.pfandh.com/onepercentfuelplanner Article on Carbon Plated Running Sandals https://runningmagazine.ca/sections/runs-races/kenyan-runner-wins-marathon-in-carbon-plated-sandals/ IG Post on VR Headset Used by Jayden Daniels https://www.instagram.com/p/DFBvdmbSf-N/?igsh=eGw1ejJnbzdiczli Article on Race Ranger for Age Groupers https://www.tri247.com/triathlon-news/age-group/raceranger-age-group-amateur-trial-challenge-wanaka-2025 Article on T100 Contracted Athletes https://www.tri247.com/triathlon-news/elite/pto-t100-triathlon-world-tour-pallant-browne-pohle-contracted-triathletes https://www.tri247.com/triathlon-news/elite/pto-t100-triathlon-world-tour-noodt-barnaby-contracted-triathletes Articles On Music as a Performance Enhancer https://psycnet.apa.org/fulltext/2019-75018-001.html https://www.mdpi.com/2411-5142/6/2/33 https://www.jssm.org/jssm-23-258.xml%3EFulltext https://pmc.ncbi.nlm.nih.gov/articles/PMC3339578/ https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2023.1293783/full https://submission-mtprehabjournal.com/revista/article/view/865 Submit topics, feedback or questions to us on Instagram via DM or to the email address: podcast.1percentbetter@gmail.com Follow us on Instagram: https://www.instagram.com/onepercentbetterpod?igsh=MW1tcGM4MHQ4bm5oaw== Follow us on X: @PodOnepercent Join the Strava Group: https://www.strava.com/clubs/onepercentbetterpod Royalty Free Music from Tunetank.com Track: Trendy Style by PillowVibes https://tunetank.com/track/1027-trendy-style/
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    54 min
  • Multi-year Training Plans & Spring Marathons' Elite Fields
    Jan 24 2025

    On this episode the guys review David’s testing results and answer a listener question about multi year training planning. They then cover some rapid fire happenings before reviewing the Houston marathon and previewing the spring marathons’ elite fields.

    (00:00) Introduction

    (00:45) Xylon’s update

    (08:33) David’s Testing Update and Training

    (18:23) Community Shoutouts

    (20:20) Listener Question - Multi Year Training Planning

    (32:07) Coaches Pods in Tennis

    (37:02) Alex Yee’s Valencia 10K Effort

    (39:06) Shelby Houlihan’s Ban Ends

    (43:20) Kishane Thompson’s 60m PB

    (46:57) Houston Half and Marathon

    (53:20) Boston Marathon Elite Fields

    (60:55) London Marathon Elite Fields

    (69:35) Puma’s Project 3

    (73:53) Doctor’s Office - Ilona Maher & Remco Evenepoel



    Thanks to Precision Fuel and Hydration for their sponsorship, use the link below to get 15% off your first order and support the podcast:

    https://visit.pfandh.com/theonepercentbetterpodcast

    If you’re unsure how which products to use or how to plan your race nutrition check out Precision’s Fuel & Hydration Planner (if you follow this you will have your discount applied automatically on your first order too):

    https://visit.pfandh.com/onepercentfuelplanner



    David’s Article on Performance Environments

    https://open.substack.com/pub/healthperformancenexus/p/high-performance-elite-and-professional

    Boston Marathon Elite Fields

    https://www.baa.org/races/boston-marathon/pro-athletes/2025-boston-marathon-professional-team

    Puma Project3

    https://www.runnersworld.com/uk/news/a63394272/puma-project3-marathon-runners/


    Submit topics, feedback or questions to us on Instagram via DM or to the email address: podcast.1percentbetter@gmail.com


    Follow us on Instagram:

    https://www.instagram.com/onepercentbetterpod?igsh=MW1tcGM4MHQ4bm5oaw==

    Follow us on X:

    @PodOnepercent

    Join the Strava Group:

    https://www.strava.com/clubs/onepercentbetterpod



    Royalty Free Music from Tunetank.com Track: Trendy Style by PillowVibes https://tunetank.com/track/1027-trendy-style/

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    1 h et 18 min
  • Athletes vs Influencers
    Jan 17 2025

    Allison Lynch is a marketing and communications executive with 12 years of experience. This has included roles as Sr. Marketing Manager, US & Global Running and Coros and Senior marketing manager, running & women’s performance at Whoop.

    She joins us to discuss athletes vs influencers following a piece she wrote recently.


    (00:00) Introduction

    (03:03) David’s Training

    (06:00) Xylon’s Documentary Work

    (11:52) Interview Starts

    (13:10) How did Allison get into Marketing?

    (14:27) How did Allison End up Joining Whoop?

    (18:14) How did Allison Start Working with Coros?

    (20:58) What was Whoop’s Initial Strategy?

    (26:07) How do Brands Think About Elite Athletes vs Influencers?

    (29:23) What is the Strategy Allison Used with Elite Athletes to Create Campaigns?

    (33:08) What are the Ethics of Influencers?

    (37:28) Why Do People Relate to Infleuncers?

    (42:00) What Are Elites vs Influencers Earning

    (43:20) What Do Companies Value from Elite Athletes?

    (46:16) What Would a Company Expect in Return from an Influencer?

    (50:33) Are We Seeing A Reduction in Influencer Marketing?

    (54:25) Where is Sports Marketing Heading?

    (63:22) Solving Elite Running’s Marketing Problem

    (69:35) Advice for Athletes Working with Brands

    (78:20) Outro and Review


    Thanks to Precision Fuel and Hydration for their sponsorship, use the link below to get 15% off your first order and support the podcast:

    https://visit.pfandh.com/theonepercentbetterpodcast

    If you’re unsure how which products to use or how to plan your race nutrition check out Precision’s Fuel & Hydration Planner (if you follow this you will have your discount applied automatically on your first order too):

    https://visit.pfandh.com/onepercentfuelplanner


    Links to Allison:

    Instagram: @allimary_

    Website: https://www.allisonmary.com/


    Article on Athletes vs Influencers

    https://amatterofbrand.substack.com/p/influencers-vs-athletes-the-bubble


    Submit topics, feedback or questions to us on Instagram via DM or to the email address: podcast.1percentbetter@gmail.com


    Follow us on Instagram:

    https://www.instagram.com/onepercentbetterpod?igsh=MW1tcGM4MHQ4bm5oaw==

    Follow us on X:

    @PodOnepercent

    Join the Strava Group:

    https://www.strava.com/clubs/onepercentbetterpod



    Royalty Free Music from Tunetank.com Track: Trendy Style by PillowVibes https://tunetank.com/track/1027-trendy-style/

    Voir plus Voir moins
    1 h et 22 min

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