• 112. Dig (In)spiration: Why the best campaigns make us rethink what we know

  • Jan 29 2025
  • Durée: 3 min
  • Podcast

112. Dig (In)spiration: Why the best campaigns make us rethink what we know

  • Résumé

  • In this week’s Dig (In)spiration, host Jess Gaedeke reflects on her conversation with Denise Siebert, Design Officer at 3M, on the cultural impact of the Like a Girl campaign—how it went beyond advertising to reshape social narratives, how working under pressure led to a more powerful, intuitive creative process, and why diverse representation in design is essential for meaningful consumer connections.

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