Marc Reifenrath is CEO and co-founder of Spinutech, LLC, a full-service digital agency with more than 165 team members across the U.S. He and the Spinutech team specialize in developing lead generation strategies and accelerating online sales for top brands. Having seen Spinutech grow from a college start-up to one of the premier full-service digital marketing agencies in the country, Marc understands better than most how critical a company’s culture is to achieving and maintaining success, and he would be the first to tell you that Spinutech would not be what it is today without a team of people who are as invested in each other’s growth and success as they are in delivering the best for their clients.

When he has time away from growing the Spinutech team and building relationships with clients, Marc enjoys family time, golfing, and traveling — in that order.

In this episode Jason and Marc discuss:

• Leverage core values to shape organizational culture and authentic leadership
• Overcome humble beginnings through strategic positioning and work ethic
• Practice patient leadership that fosters team input and holistic coaching
• Address challenges with core values while maintaining authority
• Celebrate employee departures and align roles with individual strengths

Key Takeaways:

• Gratitude emerges as a foundational pillar of success, highlighting how a supportive network bolsters resilience and fosters progress during an entrepreneurial journey.
• A narrative of humble beginnings showcases the power of bootstrapping, networking, and securing key opportunities to transform vision into credibility and growth.
• Leadership excellence is demonstrated through patient, thoughtful approaches that prioritize team input, redirect challenges with grace and uphold organizational identity without compromising standards.
• The importance of core values shines through as a compass for addressing challenges, fostering cultural realignment, and ensuring actions reflect integrity over personal grievances.
• Growth is celebrated not just through achievements but also by embracing employee transitions, promoting strengths over hierarchies, and committing to leadership marked by authenticity and continuous learning.

“As a leader, I think we just have to learn how to truly connect to that person, to truly understand how they're wired so that we can lead them appropriately. Because if I try to take the same approach for everybody, I’m going to fail miserably.”

- Marc Reifenrath

Connect with Marc Reifenrath:

Website: https://www.spinutech.com/

LinkedIn: https://www.linkedin.com/in/marcreifenrath/

Email: marc@spinutech.com

Connect with Steve and Jason:

LinkedIn: Jason or Steve

Website: Rewire, Inc.: Transformed Thinking

Email: grow@rewireinc.com

Show notes by: Angelo Paul Tagama

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.