Épisodes

  • How to Boost Sales with Systems and AI
    Feb 20 2025

    How do you create a sales process that’s scalable and effective? Jason Cutter shares insights on building systems that allow your sales team to focus on human interaction while leveraging technology to handle the rest.

    In this episode, Jason explains why scalability isn’t just about AI or scripts—it’s about removing the tasks salespeople hate, so they can spend more time solving real client problems.

    Tune in to learn how the "Iceberg Method" can transform your sales process and help your business grow.

    Free Download: Overcoming Objections

    Connect with Jason:

    Website: https://www.sellingeffectiveness.com/

    LinkedIn: https://www.linkedin.com/in/jascut/

    Facebook: https://www.facebook.com/jason.cutter.948

    Instagram: https://www.instagram.com/jasonmcutter/

    Twitter: https://twitter.com/jasoncutter9

    📘 Get Your Copy of ‘Selling With Authentic Persuasion’: https://www.authenticpersuasion.com/

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

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    4 min
  • How to Sell Your Business at the Right Time
    Feb 19 2025

    Selling your business isn’t just about the numbers—it’s about timing, preparation, and mindset. In this episode of the $4M Strategies™ podcast, Lewis Schiff, Chairman of Birthing of Giants, breaks down the three factors that drive successful exits: your personal readiness, your company’s health, and favorable market conditions.

    Lewis also explains why planning for life after the sale is key to letting go at the right time. Don’t miss this opportunity to gain practical insights and strategic tips that can help you sell your business on your terms.

    Ready to Sell? Take our Free $4M Growth Assessment!

    Subscribe now and take the first step toward your best exit yet!

    Connect with Lewis Schiff:

    🌐 Website: https://birthingofgiants.com/

    🔗 LinkedIn: https://www.linkedin.com/in/lewisschiff

    📘 Facebook: https://www.facebook.com/lewisschiffmentor

    📸 Instagram: https://www.instagram.com/lewisschiff/

    🐦 Twitter/X: https://x.com/lewisschiff

    📖 Get Your Copy of ‘Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons’ – https://a.co/d/iRcvTRI

    📚 Explore More Books by Lewis Schiff – https://www.amazon.com/stores/Lewis-Schiff/author/B00B8YD8WY

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100


    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

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    4 min
  • More Secrets to Scaling Profits Effectively
    Feb 18 2025

    Are your Amazon sales profitable? Carolyn Lowe explains why understanding SKU-level economics is critical to sustainable growth.

    In this episode of the $4M Strategies™ Podcast, Carolyn shares how to:

    • Optimize your product listings for higher conversions.

    • Track key metrics to cut unnecessary costs.

    • Drive profitability without increasing ad spend.

    🎧 What top hear how 40 Accounting can help? Let’s Meet

    Listen now to take control of your Amazon business.

    Where to find Carolyn:

    Website: https://roiswift.com/

    LinkedIn: https://www.linkedin.com/in/carolynbyronlowe/

    Facebook https://www.facebook.com/roiswift

    Get a Copy of ‘Business Growth Do's and Absolute Don'ts: Applied Wisdom from My Work with Dell, Costco, Amazon, and Multiple Start-ups’: https://a.co/d/gETUaPy

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

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    4 min
  • How a Simple Phrase Defines Your Brand
    Feb 17 2025

    A clear, memorable message can transform your brand.

    In this episode of the $4M Strategies™ Podcast, Dr. Michael Gerharz explains how to create a pass-along phrase—a concise statement that captures your brand’s core promise.

    Learn how to make your brand memorable, emotionally resonant, and easy to share.

    Subscribe and set notifications to our YouTube Channel.

    🎧 Listen now.

    Where to find Dr. Gerharz:

    Website: https://michaelgerharz.com

    LinkedIn: https://www.linkedin.com/in/michaelgerharz/

    Facebook: https://facebook.com/michaelgerharz

    Instagram: https://instagram.com/drgerharz

    Get a Copy of ‘The PATH to Strategic Impact’: https://michaelgerharz.com/the-path

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

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    5 min
  • Why Millennials Value Strong Branding
    Feb 14 2025

    Branding is no longer optional in the B2B world.

    In this episode of the $4M Strategies™ Podcast, Riaz Kanani, CEO of Radiate B2B, explains how a strong brand builds trust, boosts contract values, and attracts the right clients.

    Discover why B2B branding matters and how to stand out in today’s crowded marketplace.

    Subscribe and set notifications to our YouTube Channel.

    🎧 Listen now and start building your strong B2B brand.

    Where to find Riaz:

    Website: https://radiateb2b.com

    LinkedIn: https://linkedin.com/in/riazkanani

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

    Voir plus Voir moins
    4 min
  • How to Create Instant Credibility: Your Own Book
    Feb 13 2025

    A book can transform your brand and business.

    In this episode of the $4M Strategies™ Podcast, Ben Gioia, author of Influence With a Heart®, explains how books create authority and drive opportunities. He shares tips to simplify the writing process and make sure your book speaks directly to your audience’s needs.

    Learn why books build credibility, attract clients, and establish you as a leader in your field.

    Curious how 40 Strategy can help? Book a free consultation with our team to learn more.

    🎧 Don’t miss this conversation. Listen now.

    📍 Where to Find Ben

    🌎 Website: https://influencewithaheart.com/

    💼 LinkedIn: https://www.linkedin.com/in/bengioia/

    🐦 Twitter: https://twitter.com/bengioia

    📖 All Books by Ben Gioia: https://www.amazon.com/stores/Ben-Gioia/author/B00MOY9ORA

    - The Influence With A Heart Method

    - The Influencers Formula

    - Influence With A Heart

    - Marketing With A Heart

    📥 Free Downloads:

    ✅ The Influence With A Heart® Book Success Assessment – https://46508179.fs1.hubspotusercontent-na1.net/hubfs/46508179/The%20Book%20Success%20Assessment%20from%20Influence%20With%20A%20Heart.pdf

    ✅ Book Profit Mastery Mastermind – https://46508179.fs1.hubspotusercontent-na1.net/hubfs/46508179/Snapshot%20Comprehensive%20Book%20Brand%20Business%20and%20Impact%20Solutions%20with%20Ben%20Gioia.pdf

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

    Voir plus Voir moins
    4 min
  • Secrets of the Reasons Branding Works
    Feb 12 2025

    A strong brand goes beyond a great logo. It’s about how you connect with your audience and communicate your values.

    In this episode of the $4M Strategies™ Podcast, Steve Potestio, CEO of Harvester Talent, shares how businesses can create brands that leave a lasting impact. From leveraging social media to ensuring consistent messaging, Steve explains how to align your brand with your business goals.

    Interested in being a Trusted Partner with 40 Strategy? https://calendly.com/erin-gibney/15-minute-meeting-trusted-partner

    🎧 Listen now and build a brand that truly represents you.

    Where to find Steve:

    Website: https://harvestertalent.com

    LinkedIn: https://www.linkedin.com/in/stevepotestio/

    Twitter: https://x.com/Potestio

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

    Voir plus Voir moins
    4 min
  • You Need to Know: The Key to Differentiation
    Feb 11 2025

    In this episode of the $4M Strategies™ Podcast, we explore the power of clear values with Matthew Pohl, CEO of Rewild Group. Matthew explains the key differences between brand values (your promise to customers) and core values (your promise to the team), and why this distinction matters.

    Discover how to define authentic values that represent who you are and avoid the common mistakes of emulating others or setting unrealistic aspirations.

    Want to share your business with our listeners? Learn how to be a Podcast Sponsor!

    Don’t miss this conversation if you want to create a brand that stands out and resonates with your audience.

    Where to find Matthew:

    Website: https://www.rewildgroup.com/

    LinkedIn: https://www.linkedin.com/in/matthewepohl/

    Get a Copy of ‘Organizational ReWilding Rules for Business Growth’: https://www.amazon.com/gp/product/B099GCY7MG

    Where to find Carl:

    https://40strategy.com

    https://www.linkedin.com/in/carljcox/

    https://www.instagram.com/carljcox40/

    https://x.com/40Strategy

    🎧 Measure Success Podcast

    https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

    🎧 $4M Strategies Podcast

    https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

    📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

    Voir plus Voir moins
    5 min