• #807 Alexis Schwartz on Purpose-Driven Media: Breaking Down Paywalls and Amplifying Sustainability Stories

  • Nov 15 2024
  • Durée: 28 min
  • Podcast

#807 Alexis Schwartz on Purpose-Driven Media: Breaking Down Paywalls and Amplifying Sustainability Stories

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  • Résumé

  • In this conversation, Alexis Schwartz, Head of Purpose Partnerships at The Guardian US, discusses how quality journalism can drive social impact and sustainability forward. She explains The Guardian's unique funding model that keeps journalism accessible by eliminating paywalls, which she argues breed inequity. Schwartz explores "the hush" - a recent phenomenon where brands have pulled back from publicly discussing DEI and sustainability initiatives due to fear of backlash and economic uncertainty. Through examples of The Guardian's partnerships with organizations like Doctors Without Borders and Bloomberg Philanthropies, she illustrates how media can effectively humanize sustainability and social justice stories. Schwartz emphasizes the importance of trusted media environments in combating misinformation and shares hope in seeing communities come together to address climate challenges.
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