Épisodes

  • Ep 12: Building the Foundation: January 2025
    Mar 1 2025

    In this episode of Andrea Lake 101, Andrea discusses the exciting developments at StickerJunkie, including the launch of new products, financial transparency with her team, and innovative sales strategies.

    She emphasizes the importance of community engagement, understanding sales cycles, and the power of networking. Andrea shares her journey of overcoming challenges, building resilience, and fostering a strong team dynamic.

    The episode concludes with a focus on future plans and continuous growth for the company.


    Want more Andrea Lake on the go? Listen to this episode wherever you get your podcasts ⁠⁠https://podcasters.spotify.com/pod/sh... Or Watch this episode on YouTube ⁠/ @andrealake101 Follow Host, Andrea Lake on Instagram / andrealake101 And don’t forget to buy your stickers from ⁠https://stickerjunkie.com/⁠, use the promo code ANDREALAKE101 to save 10 % off!


    00:00 The Exciting Launch of 2025

    02:21 Financial Transparency and Team Alignment

    03:51 Sales Strategies and Community Engagement

    08:07 Understanding Sales Cycles and Revenue Goals

    14:13 Scaling Operations and Future Opportunities

    19:56 Rebuilding Confidence After Failure

    22:56 Overcoming Imposter Syndrome

    24:22 The Power of Conversations in Business

    26:04 Building a Strong Team

    26:57 The Importance of Networking

    29:38 Innovating with Sticker Towers

    37:52 Maximizing Revenue with Sticker Sales

    44:31 Maximizing Profit with Sticker Sales

    46:05 Innovative Revenue Streams for Small Businesses

    46:20 Scaling Challenges and Strategies for Growth

    47:47 Customer Retention and Service Excellence

    53:08 Company Culture and Team Dynamics

    56:27 Future Aspirations and Entrepreneurial Mindset

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    1 h
  • Ep 11: We’re Back! Recap: December 2024
    Feb 15 2025
    In this episode of Andrea Lake 101, Andrea shares her journey toward building a billion-dollar business, discussing the challenges faced with new equipment, sales performance, and the importance of customer experience.She emphasizes the significance of building strong client relationships and maintaining a gold star standard of customer service—highlighting how thoughtful gifting can be a game-changer in business.From strategic client appreciation to simple but impactful gestures (including her favorite picks from Trader Joe’s), Andrea explores how small details can create lasting loyalty.She also outlines her financial goals for 2025, the importance of employee compensation, and her vision for the future, revealing exciting developments on the horizon. Don’t miss this insightful episode packed with strategies for scaling success!Want more Andrea Lake on the go? Listen to this episode wherever you get your podcasts ⁠⁠https://podcasters.spotify.com/pod/sh... Or Watch this episode on YouTube ⁠/ @andrealake101 Follow Host, Andrea Lake on Instagram / andrealake101 And don’t forget to buy your stickers from ⁠https://stickerjunkie.com/⁠, use the promo code ANDREALAKE101 to save 10 % off!00:00 Introduction and Journey Update02:47 Challenges with New Equipment06:09 Sales Performance and Growth Strategies08:52 Customer Satisfaction and Relationship with Money12:04 Holiday Gifting Strategy17:37 Personal Reflections and Client Appreciation20:19 Building a Strong Team Culture20:49 Creative Holiday Initiatives23:26 Personalized Client Engagement27:31 Customer Loyalty and Retention Strategies30:41 The Importance of Communication34:40 Financial Goals and Employee Compensation38:25 Looking Ahead: Future Plans and Growth
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    44 min
  • Ep 10: November was WILD: 11/4/24 - 11/28/24
    Dec 6 2024

    The ongoing 'StickerGate' phenomenon continues: the Thanksgiving tea reels we created went mini-viral, and the company growth has been amazing.

    But challenges abound as the company 5x increases sales: how does StickerJunkie keep up, and how do we launch into continued growth.

    Andrea emphasizes her commitment to transparency and building a positive work environment, showcasing her journey as a business leader. In this conversation, Andrea Lake discusses the importance of humor in conflict resolution, the value of networking and community building for entrepreneurs, and the significance of joining business groups. She shares insights on effective sales strategies, the role of marketing in achieving virality, and the dynamics of team culture within her company.

    Additionally, she reflects on her multifaceted role as CEO, CFO, and CMO, and shares her excitement about trading and investment strategies.


    Want more Andrea Lake on the go?


    Listen to this episode wherever you get your podcasts ⁠⁠https://podcasters.spotify.com/pod/show/andrea-lake⁠⁠


    Or Watch this episode on YouTube ⁠⁠https://youtube.com/@andrealake101⁠⁠


    Follow Host, Andrea Lake on Instagram https://www.instagram.com/andrealake101


    And don’t forget to buy your stickers from ⁠https://stickerjunkie.com/⁠, use the promo code ANDREALAKE101 to save 10 % off!


    00:00 Thanksgiving Reflections and Marketing Strategies

    03:51 Navigating Challenges in a Male-Dominated Industry

    06:49 The Sticker Gate Phenomenon

    09:36 Building Relationships and Collaborations

    12:37 Company Growth and Employee Welfare

    15:34 Innovative Marketing and Product Development

    18:40 Community Engagement and Philanthropy

    24:39 The Power of Humor in Conflict

    27:36 Networking and Community Building

    30:22 The Importance of Business Groups

    33:07 Sales Strategies and Networking

    36:02 Marketing and Virality in Business

    38:56 Team Dynamics and Company Culture

    41:22 Managing Multiple Roles in Business

    45:38 Trading and Investment Strategies

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    48 min
  • Ep 09: Best Workplace in the World: 9/19/24 - 11/3/24
    Nov 8 2024
    It's a wild week as Andrea covers a staggering 452% increase in revenue and the impact of a controversy known as 'StickerGate' reigns down manna on her company. She shares insights on scaling challenges, team building, and her personal journey towards empowerment and lifestyle changes. Andrea emphasizes the importance of creating a positive workplace culture and addresses issues of misogyny in business. She also teases future mentorship opportunities for aspiring entrepreneurs. In this podcast, Andrea Lake discusses her journey from living in a warehouse to having her own apartment, emphasizing the importance of personal growth and learning new skills at 50. She shares her ambitious goals for her companies, including maintaining a payroll of 22% and ensuring all employees earn a living wage. Andrea highlights the significance of creating a cohesive team environment, where high achievers are valued and encouraged to contribute ideas. She also addresses the need for better employee treatment and benefits, aiming to foster a positive workplace culture that prioritizes happiness and collaboration. Want more Andrea Lake on the go? Listen to this episode wherever you get your podcasts ⁠https://podcasters.spotify.com/pod/show/andrea-lake⁠ Or Watch this episode on YouTube ⁠https://youtube.com/@andrealake101⁠ Follow Host, Andrea Lake on Instagram https://www.instagram.com/andrealake101And don’t forget to buy your stickers from https://stickerjunkie.com/, use the promo code ANDREALAKE101 to save 10 % off!00:00 Introduction and Company Growth Overview03:05 The Impact of Stickergate on Business06:10 Scaling Challenges and Strategies08:29 Team Building and Workplace Culture11:40 Personal Growth and Lifestyle Changes14:29 Empowerment and Misogyny in Business17:36 Future Plans and Mentorship Opportunities27:30 Living My Best Life28:26 Payroll Management and Living Wage Goals30:15 Creating a Cohesive Team Environment32:13 Profit Sharing and Employee Benefits35:08 Building a Positive Workplace Culture38:47 Rethinking Employee Treatment45:16 Team Dynamics and High Performance48:31 Scaling for Success51:48 Goal Setting and Productivity Workshop
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    55 min
  • Ep 08: Story Time: The Secrets of The Apprentice Part 1
    Sep 28 2024

    In Episode 9 of Andrea Lake 101, Andrea gets real about her time as a contestant on The Apprentice. We're talking the highs, the lows, and all the wild twists that come with juggling entrepreneurship and reality TV.


    Andrea dives into what led her to the show and the hurdles she faced getting there. She spills on the casting process, the importance of mentorship (because no one does it alone), and the key lessons she’s picked up along the way.


    Oh, and this episode? Just the tip of the iceberg—there’s more juicy insider stuff coming in future story times. You’re gonna want to stick around for this ride!


    Want more Andrea Lake on the go?


    Listen to this episode wherever you get your podcasts https://podcasters.spotify.com/pod/show/andrea-lake


    Or Watch this episode on YouTube https://youtube.com/@andrealake101


    Follow Host, Andrea Lake on Instagram https://www.instagram.com/andrealake101


    Check out the Book Mentioned, Apprentice in Wonderland: How Donald Trump and Mark Burnett Took America Through the Looking Glass by Ramin Setoodehhttps://www.amazon.com/Apprentice-Wonderland-Burnett-America-Through/dp/0063139901


    And don’t forget to buy your stickers from stickerjunkie.com, use the promo code ANDREALAKE101 to save 10 % off!


    02:55 The Apprentice Experience Begins

    09:54 Personal Backstory and Life Lessons

    25:36 The Road to The Apprentice

    47:19 Casting and Preparation for The Apprentice

    01:19:02 Final Selection and Expectations

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    1 h et 23 min
  • Ep 07: How to Build a T-Shirt Empire
    Sep 27 2024

    In this episode, Andrea Lake doesn't sugarcoat the challenges of running multiple companies or the impact music culture had on her business (hello, Hot Topic!). In episode #8, Andrea digs into how she built a thriving T-Shirt Business from scratch and how you can do the same.


    If you’re ready to hear about turning tough times into triumphs, the lessons learned from clawing back from rock bottom, and strategies for launching your own t-shirt empire, this episode is for you!


    Listen in for a wild ride through Andrea’s entrepreneurial journey—from building Billionaire Businesses to surviving her own Personal Day of Reckoning.


    She dives into the Worst Day of Her Life, when financial difficulties nearly knocked her down for good. But guess what? That’s where the real story begins—her mindset shift, her grit to rebuild, and the ambitious goals that turned everything around.


    Want more Andrea Lake on the go?


    Listen to this episode wherever you get your podcasts https://podcasters.spotify.com/pod/show/andrea-lake

    Or Watch this episode on YouTube https://youtube.com/@andrealake101


    Follow Host, Andrea Lake on Instagram https://www.instagram.com/andrealake101


    And don’t forget to buy your stickers from stickerjunkie.com, use the promo code ANDREALAKE101 to save 10 % off!


    8:54 The Impact of Music Culture on Business

    12:13 The Hot Topic Breakthrough: A Game Changer

    17:57 The Rise of Delinquent Distribution

    20:54 The Ozzie Osbourne Incident: A Turning Point

    27:09 Transitioning to Sticker Junkie: A New Direction


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    1 h et 4 min
  • Ep 06: Sticker Shock
    Sep 19 2024

    Andrea’s taking you on a ride through the wild highs and brutal lows of entrepreneurship, kicking things off with her personal day of reckoning—AKA the worst day of her life.


    She’s pulling no punches, diving into how she navigated some serious financial nightmares and what it took to rebuild her business from the ground up.


    In episode 6 of Andrea Lake 101: The Making of a Billionaire, fresh from the Printing United trade show, Andrea dishes on the latest tech in the multi-billion-dollar sticker industry and why investing in top-notch equipment isn’t just a nice-to-have—it’s essential for leveling up production efficiency.


    She breaks down her ambitious growth targets and reminds us that effective budgeting is key when you're trying to expand without going broke. Plus, she's got a few things to say about competitors' controversial marketing strategies, and how staying informed can protect your business.


    Andrea also emphasizes that community engagement and transparency are non-negotiables for building die-hard brand loyalty. And when it comes to overcoming business challenges? It’s all about adaptability and strategic planning.


    Whether she’s talking about building a killer team, scaling your biz, or sharing her journey to inspire, Andrea’s got the tried-and-true methods you need to make your own impact.


    Watch this episode on YouTube https://youtube.com/@andrealake101


    Follow Host, Andrea Lake on Instagram https://www.instagram.com/andrealake101


    Fall in love with Emma and Chloe over at Right Hand Glam: www.righthandglam.com // www.instagram.com/itsemmabarrera


    And don’t forget to buy your stickers from stickerjunkie.com, use the promo code ANDREALAKE101 to save 10 % off!


    06:14 Evaluating Equipment Needs and Budgeting

    17:59 Setting Aggressive Growth Targets

    23:40 Navigating Business Challenges and Opportunities

    30:07 Sticker Mule's Controversial Marketing Strategy

    49:16 Future Plans

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    54 min
  • Ep 05: Fireside Fridays Ask Me Anything with Featured Guest MeiMei Fox
    Sep 13 2024

    Episode 5 of Andrea Lake 101: The Making of a Billionaire dives into the real journey of entrepreneurship, highlighting the challenges of building a business beyond the Instagram-worthy moments.


    Founder and CEO of “Your Bestselling Book,” two-time New York Times bestselling author, Forbes contributor, and coach - MeiMei Fox - joins in with her expert insights to tackle the tough stuff with host Andrea —overcoming obstacles, navigating challenges, and finding solutions through shared experiences.


    You read that right! In a unique twist, host Andrea flips the typical script on Fridays. Andrea brings on guests to interview her, offering a fresh perspective on her entrepreneurial journey, challenges, and solutions.


    Whether you are just starting out or are deep into your entrepreneurial journey, this episode offers raw experiences and practical solutions to inspire and motivate you to push through challenges and stay on track. It’s all about the real grind of making it happen!


    Learn more about MeiMei Fox, “Your Bestselling Book” Founder & CEO, 2x New York Times Bestselling author, FORBES contributor, and coach:

    https://meimeifox.com/

    https://www.writeyourbestsellingbook.com/


    12:40 Andrea Lake's Journey and the Wake-Up Call

    15:25 Learning How to Make Money Through Trial and Error

    20:20 Surrounding Yourself with the Right People

    31:38 Implementing a 'No Assholes' Policy
    40:40 Navigating the Challenges of Being a Public Figure

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    55 min