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Storytelling in business is key to creating real connections with your audience. In this episode of Community, copywriter and content strategist Lindsay Smith and
Kristina dive deep into how to craft impactful stories that align with your brand. They’ll cover what it means to “own your niche” and their take on using AI during content creation.

If you’re looking to find your brand voice and want to make your content really click in the minds of your target audience, this one’s for you!

Connect with Lindsay:
Instagram/Threads
Website
Content Magic Podcast

Mentioned In Episode:

Connect with Thrive Accounting for all your small business finance needs!
Instagram
Website

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin

Send me a text!

Join the waitlist for the next retreat!

Kristina and Janette Downie, host of the Anxiously Ambitious podcast, are recapping the magical Boss Mode Retreat they ran in January. They were both so lit up by the group of women that came, and amazed at the transformations that occurred in each of them.

In this episode they discuss the themes of the weekend they noticed, how important it is to follow up with the relationships you build at events, and how community can keep you accountable to your dreams.

The goal of this episode is to encourage you to join their next retreat, get in the room you’ve been considering investing in, or take that expansive next step. That’s why we are debriefing this amazing weekend to share with you the magic you need to get in the room!

This weekend is a testament to the fact that business and life are better in Community!

If you’re craving community, this is for you!

Join the waitlist for the next retreat!

Connect with Janette!
Anxiously Ambitious Podcast

Mentioned In Episode:
Jenn Walker
Rooted Woodland
Nurture Retreats
Avalon Mohns Photography

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin

Send me a text!

In Pt. 2 of this joint episode of the Community and Inspire + Move podcast, Kristina and Alli are joined by Tara Hannaford, founder of Attollo Brands and known for her work with Casamigos Tequila.

If you’ve ever struggled with staying on track or finding balance between big goals and celebrating small wins, this one’s for you!

This episode dives into the power of community, mindset, collaboration, and how putting your goals out there, and embracing abundance can unlock incredible opportunities.

Get ready to be reminded to show up for yourself, celebrate your wins, find joy amidst the challenges of your journey. Let’s connect and keep building this amazing community together!

Connect with Tara:
Instagram
LinkedIn
Attollo Brands

Connect with Alli:
Instagram
Inspire + Move Podcast
Benchmark Fitness
Benchmark Fitness Instagram

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin

Send me a text!

In this joint episode of the Community and Inspire + Move podcast, Kristina and Alli Arruda have the opportunity to sit down with Tara Hannaford, founder of Attollo Brands and known for her work with Casamigos Tequila.

During their conversation they dive into Tara's brand building journey, what it takes to build a solid brand blueprint, manage expectations, and set goals that actually work for your business.

They also discuss the art of community building and why it’s a game-changer for scaling businesses.

Are you creating experiences and fostering connections that drive loyalty and sales?

Tune in for Tara’s expertise on building a brand authentically from the ground up.

See you back for Pt. 2!

Connect with Tara:
Instagram
LinkedIn
Attollo Brands

Connect with Alli:
Instagram
Inspire + Move Podcast
Benchmark Fitness
Benchmark Fitness Instagram

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin

Send me a text!

In part 2 of Kristina’s interview with Jess Hunichen, entrepreneur and Co-founder of Shine Talent Group: An Influencer Management Agency, they are diving into what it takes to scale a business, embrace uncertainty, and learn from the highs and lows of entrepreneurship.

They also discuss what social media platform it is best to be an influencer on, why email lists are your secret weapon for long-term success, and relationship building in business.

If you are looking for inspiration on scaling your business, and staying resilient amidst industry changes and entrepreneurial challenges, this is for you!

Jess dropped so much value in this episode, you won’t want to miss it!

Connect with Jess!
Instagram
LinkedIn
TikTok

Shine Talent Group Instagram
Shine Talent Group Website
Love x Money Ventures Instagram
The Thread Instagram

Mentioned In Episode:

Connect with Thrive Accounting for all your small business finance needs!
Instagram
Website

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin

Send me a text!

Hey Community family, in today’s episode Kristina is joined by Jess Hunichen, entrepreneur and Co-founder of Shine Talent Group: An Influencer Management Agency, Love x Money Ventures, and The Thread Talent Management Platform.

In part 1 of this interview, Jess shares her journey to Co-founding Shine Talent Group, as well as where she is seeing the influencer industry heading in the coming years, what makes a great influencer, and the importance of community in creating and maintaining a following online.

They also discuss the challenges influencers face in the public eye, why chasing quick spikes in community growth can hurt your long-term goals, and how to identify your niche.

This episode is for anyone that has ever wanted to be an influencer or wants to better understand how to nurture the influence you already have in your community!

If this episode resonates with you, share it with a friend or tag us on social media! Your support means the world!

Connect with Jess!
Instagram
LinkedIn
TikTok

Shine Talent Group Instagram
Shine Talent Group Website
Love x Money Ventures Instagram
The Thread Instagram

Mentioned In Episode:

Connect with Thrive Accounting for all your small business finance needs!
Instagram
Website

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin

Send me a text!

Your fear of rejection is holding you back from the sales your business deserves!
In this episode of Community, Kristina is joined by Jillian Murphy, a true sales maven who is an expert in helping businesses and entrepreneurs increase their sales conversion rates and become high-ticket closers. In their conversation they dive into why relationship building is the secret sauce to a successful sales funnel, and the difference between closing and just selling.

Jillian also shares real-life stories, actionable tips, and ways to leverage your warm network for business growth. Looking to get visible and close more sales?

We know you don’t want to miss this incredible episode!

Connect with Jillian:
Scale Your Sales Podcast
Website
Instagram

Past Episode with Jillian

Mentioned In Episode:
Buy Back Your Time By Dan Martell

Connect with Thrive Accounting for all your small business finance needs!
Instagram
Website

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin

Send me a text!

What can we learn from the recent TikTok ban threats?

You don’t own your social media followings! With the recent threats to ban TikTok and the continuous risk of your account being hacked or disabled, it is as important as ever to own your community and keep them close.

An email list is a digital community you OWN. By growing an email list you have controlled access to your audience in a space you own and can reach if anything was to happen to your social accounts.

Having an email list is non-negotiable for businesses looking to build long term customer relationships!

Our favourite email marketing tool is Flodesk! - Get a 14 Day Free Trial!

Mentioned In Episode:
Why We Retired From TikTok
Flodesk - 50% off your first year
14 Day Free Flodesk Trial

Other Resources:

Getting Real About Email Marketing & Why You Need to Build an Email List
Why You Need An Email List

For Your Information:
• Host your podcast on Buzzsprout!
• Text JOIN to 8550908-4688 for social media tips right to your phone
• Join our favourite scheduling platform Later
• FLODESK Affiliate Code | 50% off your first year!

Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . TikTok . Linkedin