• The Greatest Misconception About Storytelling: You Don’t Need Trauma to Inspire
    Nov 5 2024
    Have you ever doubted your story's value? In this episode of the Communication Queens podcast, host Kimberly Spencer, a former screenwriter turned master communications coach, passionately discusses the power of personal storytelling in podcast guesting. She introduces her new book, "Make Every Podcast Want You," which offers NLP communication strategies and practical tips for becoming an irresistible podcast guest. Kimberly shares a heartfelt conversation with a client who doubted the significance of her own story, emphasizing that everyone’s experiences are valuable and worth sharing. Through her own journey of overcoming trauma, Kimberly inspires listeners to embrace their unique narratives and connect authentically with others. 😎Get booked on the TOP 5% of podcasts that can build your brand awareness and your bottom line. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts 🦄Join us for our next Podcast Party! Meet other 6 & 7 figure podcast guests, get booked on podcast interviews, and find your soulmate sponsors! https://www.communicationqueens.com/prosperity-purpose-podcasting-party Want an epic guest for your podcast? Explore our Communication Queen celebrities, and we will support you in getting them booked for your next podcast interview: https://www.communicationqueens.com/our-clients Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on YouTube. What You’ll Learn in this Episode: The importance of personal storytelling in communication.Validity of personal experiences and overcoming feelings of inadequacy.The impact of trauma on storytelling and self-perception.Encouragement to embrace unique life journeys, regardless of perceived drama.The societal tendency to compare trauma and its effects on self-worth.The role of authenticity in effective storytelling.The significance of sharing experiences for personal growth and healing.The potential for stories to inspire and connect with others.Strategies for becoming a compelling podcast guest.A call to action for listeners to share their own narratives. Quotes: You do not have to have heaps and heaps of trauma to go on podcasts, to share your story, to be of service. ~ Kimberly Spencer If you want to get on a global top 100 podcast, mastery is essential, to master the art of whatever it is that you're interested in. ~ Kimberly Spencer Understanding and honoring your story in exactly the way that it is and accepting it as is, is perfect for those who need to hear it. ~ Kimberly Spencer Links & Additional Resources: Tools and Resources "Make Every Podcast Want You: How to Become So Radically Interesting You'll Barely Keep from Interviewing Yourself": "00:00:31" Websites "Communication Queens": "00:21:18" "Social Media": "00:21:18" Videos and Podcasts "Blythe Cox's interview on the 'Crown Yourself' podcast": "00:08:07" Additional Mentions "Modern Family": "00:13:07" Moments of Note: Introduction to the Podcast (00:00:05) Kimberly introduces the podcast and its purpose for visionary leaders and speakers. Book Announcement (00:00:31) Kimberly shares her excitement about her new book, "Make Every Podcast Want You," now available on Amazon. Client Conversation (00:01:09) Discussion about a client's doubts regarding the validity of her story compared to Kimberly's experiences. Importance of Storytelling (00:02:24) Emphasis on the idea that everyone has a story, regardless of trauma. Comparison of Stories (00:03:35) Kimberly addresses the tendency to compare personal struggles and the validity of different experiences. Mastery and Podcast Success (00:04:47) Discussion on the importance of mastery in one’s field to succeed in top podcasts. Resonance with Audiences (00:05:58) Exploring how different life experiences affect audience connection with stories. Invalidating Personal Experiences (00:07:04) Addressing the common issue of individuals invalidating their own experiences. Sharing Personal Trauma (00:08:07) Kimberly reflects on her own experiences with trauma and the importance of sharing them. Acceptance of One's Story (00:13:07) Highlighting the need to accept and share one’s story as it is, regardless of severity. Courage to Share (00:15:46) Encouragement to own and share personal experiences to help others. Diversity of Experiences (00:17:08) Acknowledging that every story is unique and valid, regardless of the circumstances. Final Thoughts on Storytelling (00:20:00) Encouragement to trust oneself and the power of personal stories to resonate with others. Conclusion and Call to Action (00:21:18) Kimberly thanks listeners, encourages subscriptions, and reminds them of the power of their stories. Transcript: For a full episode transcript, it...
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    22 min
  • Maximize Your Reach: Essential Pinterest Strategies for Coaches and Podcasters to Attract and Convert Clients with Tarin LaRoux
    Oct 29 2024
    Ever thought about Pinterest as your secret weapon for business growth? In this episode of the Crown Yourself podcast, host Kimberly Spencer dives into the world of Pinterest with Tarin LaRoux, the "Pinterest Queen." Tarin shares her expertise on leveraging Pinterest to drive traffic and generate leads, especially for coaches and podcasters. They discuss the unique advantages of Pinterest as a search engine, the importance of keyword optimization, and common mistakes to avoid. Tarin emphasizes creating engaging, SEO-friendly content and using both organic and paid strategies for maximum impact. The episode is packed with actionable insights, making it a must-listen for anyone looking to harness Pinterest's potential. 😎Get booked on the TOP 5% of podcasts that can build your brand awareness and your bottom line. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts 🦄Join us for our next Podcast Party! Meet other 6 & 7 figure podcast guests, get booked on podcast interviews, and find your soulmate sponsors! https://www.communicationqueens.com/prosperity-purpose-podcasting-party Want an epic guest for your podcast? Explore our Communication Queen celebrities, and we will support you in getting them booked for your next podcast interview: https://www.communicationqueens.com/our-clients Tarin LaRoux, the founder of Swish Social, is a mompreneur from Texas, pre-corona homeschooling family, grammar geek, and self-proclaimed Pinterest obsessed princess. She helps coaches and service providers create and launch their signature digital products on a platform that thrives on your links. Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. What You’ll Learn in this Episode: Strategies for building a business empire and transforming subconscious narratives.Leveraging Pinterest as a traffic generation and conversion tool for businesses.Unique advantages of Pinterest compared to traditional social media platforms.Common mistakes users make when utilizing Pinterest for marketing.The significance of having a dedicated website for effective traffic conversion.Importance of keyword research and optimization for visibility on Pinterest.Creating engaging content and multiple pin designs for better audience attraction.The dual approach of using organic and paid strategies on Pinterest.Best practices for coaches to create valuable content and nurture leads.The role of authenticity and transparency in marketing and business growth. Links & Additional Resources: Connect with Tarin LaRoux. Website: https://swishsocial.co/ Facebook: https://www.facebook.com/profile.php?id=100013166588644 Instagram: https://www.instagram.com/swishsocial.co/ Pinterest: https://www.pinterest.com/tarinlaroux/ Tiktok: https://www.tiktok.com/@swishsocial Tools and Websites "Pinterest": "00:24:23" "Swish Social Co": "00:38:59" "The Passive Income Project (Facebook Group)": "00:39:17" Resources "Pinterest Setup Guide": "00:39:17" Concepts and Strategies "SEO Optimized Titles for Podcasts": "00:23:43" "Keyword Research": "00:24:44" Moments of Note: Pinterest as a Traffic Driver (00:00:00) Discusses how Pinterest allows easier analysis of audience engagement without relying on direct messages. Introduction to Crown Yourself Podcast (00:00:25) Kimberly Spencer introduces the podcast's mission to help listeners build their empires and transform their mindsets. Book Announcement (00:01:07) Kimberly announces the release of her book, combining NLP strategies with podcast guesting tips. Mistakes in Using Pinterest (00:02:26) Taryn explains common mistakes, emphasizing the importance of integrating Pinterest into sales funnels. Importance of Having a Website (00:03:07) Taryn stresses the necessity of directing Pinterest traffic to a personal website for better engagement. Creating Effective Entry Points (00:04:58) Taryn discusses the concept of entry points to attract diverse audiences through targeted content. Industries Thriving on Pinterest (00:05:41) Taryn highlights how various industries can leverage Pinterest beyond typical niches like blogging and recipes. High Conversion Tactics (00:07:05) Taryn shares tactics for driving traffic to blogs, establishing authority, and converting visitors. Understanding Long-Tail Keywords (00:09:41) Discussion on the importance of both short and long-tail keywords for effective Pinterest strategies. Promoted Pins vs. Organic Strategy (00:11:07) Taryn compares the benefits of organic Pinterest strategies with the use of promoted pins for immediate traffic. Best Practices After Podcasting (00:13:37) Taryn outlines strategies for creating multiple pin designs to promote podcast episodes effectively. Converting Traffic ...
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    43 min
  • Why Authenticity Beats Perfection in Podcast Interviews Every Time
    Oct 22 2024
    Ever screwed up during an interview? In this episode of the Communication Queens podcast, Kimberly Spencer, the enthusiastic and engaging host, shares insights from her upcoming book, "Make Every Podcast Want You: How to Become So Radically Interesting You'll Barely Keep from Interviewing Yourself." She passionately discusses the art of recovering gracefully from mistakes during podcast interviews, emphasizing authenticity and relatability. Kimberly highlights the "perfection paradox" and shares personal stories, including her journey as a Pilates instructor, to illustrate the power of embracing imperfections. She provides practical tips for handling mistakes, encouraging listeners to connect deeply with their audience through vulnerability and honesty. 😎Get booked on the TOP 5% of podcasts that can build your brand awareness and your bottom line. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts 🦄Join us for our next Podcast Party! Meet other 6 & 7 figure podcast guests, get booked on podcast interviews, and find your soulmate sponsors! https://www.communicationqueens.com/prosperity-purpose-podcasting-party Want an epic guest for your podcast? Explore our Communication Queen celebrities, and we will support you in getting them booked for your next podcast interview: https://www.communicationqueens.com/our-clients Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. What You’ll Learn in this Episode: Promotion of the upcoming book "Make Every Podcast Want You"The theme of recovering gracefully from mistakes during podcast interviewsImportance of authenticity and relatability in communicationEmbracing imperfections to enhance audience connectionThe concept of the "perfection paradox" in public perceptionThe psychological need for connection and familiarity in communicationSharing personal stories to build trust and rapportA five-step process for handling mistakes during interviewsThe role of vulnerability in increasing likability and connectionEncouragement to embrace personal stories and let voices be heard Quotes: The more human you are, the more relatable people perceive you to be. ~ Kimberly Spencer In your stories, share your process of perfecting that will give your audience results. ~ Kimberly Spencer Remember mistakes make you more human, more relatable, and thus your story more impactful. ~ Kimberly Spencer Links & Additional Resources: Tools, Websites, and Links: "Make Every Podcast Want You: How to Become So Radically Interesting You'll Barely Keep from Interviewing Yourself": "00:00:05" "Instagram Post": "00:07:40" "Communication Queens Website": "00:12:47" Books: "Make Every Podcast Want You" by Kimberly Spencer: "00:00:05" Moments of Note: Introduction to the Podcast (00:00:05) Kimberly Spencer welcomes listeners and introduces the theme of sharing transformation stories. Book Announcement (00:00:30) Kimberly excitedly announces her book "Make Every Podcast Want You" is now available on Amazon. Sneak Peek into the Book (00:01:09) An excerpt from her book focusing on recovering gracefully from mistakes during interviews. The Perfection Paradox (00:02:16) Discussion of how perfection can make individuals less relatable compared to embracing humanity. Humanity and Connection (00:03:30) Explains the importance of authenticity and vulnerability in building trust with the audience. Sharing Personal Stories (00:04:37) Kimberly shares her journey and how honesty about struggles attracts clients. Process for Handling Mistakes (00:07:40) Outlines a five-step process for managing mistakes during interviews effectively. Excitement for Book Release (00:10:42) Kimberly expresses her enthusiasm for the upcoming release of her book in March. Closing Remarks (00:12:47) Encouragement to listeners to share their stories and let their voices be heard. Transcript: For a full episode transcript, it can be found here. Sharables: For shareable images, quotes, and other social media posts to add some royal sparkle to your socials (with proper tagging and credit, of course), they can be found here. 💕 Say “hi” on social: Communication Queen Facebook: https://www.facebook.com/communicationqueens Communication Queen Instagram: https://www.instagram.com/communicationqueensagency Communication QueenTikTok: https://www.tiktok.com/@communicationqueens Communication Queen Pinterest: https://www.pinterest.com/communicationqueens/ Communication Queen Youtube: https://www.youtube.com/@communicationqueens 🎙Subscribe + Listen to the Communication Queens Podcast here: Apple Podcasts: https://podcasts.apple.com/us/podcast/communication-queen-entrepreneurship-marketing-storytelling/id1718540459 Spotify...
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    13 min
  • Transform Your Podcasting Game: Embrace Authenticity and Build Lasting Relationships with Mark Savant
    Oct 8 2024
    Are you ready to dive into a transformative conversation on media consumption and the powerful role of podcasting? In this episode of the Communication Queens podcast, host Kimberly Spencer and guest, podcasting expert, Mark Savant delve into the evolving landscape of media consumption and the transformative power of podcasting for personal branding and business growth. Mark emphasizes the superiority of in-person podcasting and shares insights on leveraging AI to streamline workflows. Kimberly promotes her new book, "Make Every Podcast Want You" and discusses the importance of authenticity and team support in podcasting. The conversation also explores the challenges of engaging audiences, the effectiveness of calls to action, and the critical role of email marketing in maintaining direct communication. Mark is a Marketing nerd. He's obsessed with automation, and the power of email. He nerds out on helping clients set up email automations that drive leads and sales. Mark has been podcasting over 5 years and has developed a podcast automation sales funnel that converts guests into clients. What you will learn from this episode... Importance of in-person podcasting versus remote formatsValue of podcasting for business and personal brandingChallenges in measuring the direct impact of podcasting on salesSignificance of email marketing and effective lead magnetsEvolution of media consumption and the role of podcasters as historiansNeed for authenticity and connection in mediaStrategies for sustaining podcast shows and the importance of team supportEffective calls to action and audience engagement techniquesImpact of AI on podcasting and content creation efficiencyImportance of direct engagement with audiences and understanding market needs Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. Quotes: The numbers for podcasting don't necessarily translate always into social media numbers. ~ Kimberly Spencer Have someone that is putting in that work. Because having a podcast, even if it's just a condensed podcast, even if it's just a project podcast that is just intentionally a ten episode run, it provides depth and insight into what you do. ~ Kimberly Spencer Podcast listeners will convert into podcast listeners. ~ Kimberly Spencer Moments of Note: In-Person Podcasting Importance (00:00:00) Mark emphasizes the superior quality and impact of in-person podcasting over remote formats. Introduction to Communication Queens Podcast (00:00:24) Kimberly Spencer introduces the podcast and promotes her book, sharing strategies for effective storytelling. The Role of Podcasters as Historians (00:02:19) Discussion on how podcasters are evolving into historians, documenting significant cultural shifts. Shifts in Media Consumption (00:02:41) Mark highlights the decline of traditional media and the rise of podcasts as primary news sources. Building Personal Brands through Podcasting (00:05:13) Kimberly and Mark discuss the importance of personal branding and the benefits of podcasting for businesses. The Value of Email Marketing (00:13:16) Mark stresses the importance of email marketing as a key tool for business growth and connection. Effective Calls to Action in Podcasting (00:08:49) Strategies for encouraging audience engagement and action after listening to podcasts are explored. Lead Magnets and Audience Engagement (00:10:12) Mark shares insights on effective lead magnets that attract potential clients and drive engagement. Using AI in Podcasting (00:18:24) Discussion on leveraging AI tools, like ChatGPT, to enhance business operations and content creation. AI Podcast Data Analysis (00:19:47) Discussion on using AI to analyze podcast tone and audience demographics. AI and Humor (00:20:29) Comparison of AI's literal understanding to a character from "Guardians of the Galaxy." Overcoming Writer's Block with AI (00:20:59) Using AI to avoid starting from a blank page when writing. CEO Blog Strategy (00:21:40) Automation of blog content creation by engaging CEOs through questionnaires. AI's Impact on Work Efficiency (00:24:40) Mark shares how AI saved him 90% of his time on tasks. Podcasting and AI Tools (00:25:10) Exploration of various AI tools that enhance podcast production quality. Video Editing Innovations (00:26:41) AI tools streamline video editing and improve production quality. Content Creation and Audience Engagement (00:28:28) Concerns about content saturation and the need for quality in podcasting. In-Person Podcasting Resurgence (00:30:30) Discussion on the revival of in-person podcasting post-pandemic. Quality vs. Convenience in Podcasting (00:31:41) The importance of high-quality production in successful podcasts. Distractions in Entrepreneurship (00:35:19) The struggle of entrepreneurs with ...
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    1 h et 1 min
  • Transform Your Podcast Interviews: The Essential Role of Storytelling
    Sep 24 2024
    Want to captivate your audience like never before? In this episode of the Communication Queens podcast, host Kimberly Spencer passionately explores the transformative power of storytelling for visionary leaders, speakers, service providers, and podcasters. With her engaging and energetic style, Kimberly illustrates how compelling narratives can boost visibility, influence, and income, particularly during podcast interviews. She shares the legend of the Blarney Stone to highlight the captivating nature of stories and contrasts this with the dry delivery of mere facts and figures. Kimberly also delves into the psychological and social significance of storytelling, promoting her upcoming book, "Make Every Podcast Want You," set for release on International Podcast Day. 😎Get booked on the TOP 5% of podcasts that can build your brand awareness and your bottom line. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts 🦄Join us for our next Podcast Party! Meet other 6 & 7 figure podcast guests, get booked on podcast interviews, and find your soulmate sponsors! https://www.communicationqueens.com/prosperity-purpose-podcasting-party Want an epic guest for your podcast? Explore our Communication Queen celebrities, and we will support you in getting them booked for your next podcast interview: https://www.communicationqueens.com/our-clients Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. What You’ll Learn in this Episode: The significance of storytelling in communication for leaders, speakers, service providers, and podcasters.How effective storytelling enhances visibility, influence, and income.The example of the Blarney Stone as a captivating narrative that engages audiences.The contrast between storytelling and the limitations of facts and figures in holding attention.Personal anecdotes illustrating the importance of context and narrative in learning and retention.The relationship between storytelling and the relevance of facts, strategies, and information.The evolutionary role of storytelling in human survival, social cohesion, and cognitive development.The prevalence of storytelling in daily conversations and its impact on engagement.Promotion of the upcoming book "Make Every Podcast Want You" and its relevance to storytelling.The transformative power of storytelling in fostering connections and inspiring action. Quotes: “Not all top podcasters have kissed the Blarney Stone, but all great podcasters know how to captivate and engage audiences through a great story. They've got the gift of the gab.” ~ Kimberly Spencer “The power of storytelling lies in your ability to convey messages in a way that resonates with the human experience. Whether you're aiming to persuade, inspire, or build connections, a good story is a versatile, potent asset for influence.” ~ Kimberly Spencer “Remember, your story has the power to save one life. Let your story and your voice be heard.” ~ Kimberly Spencer Links & Additional Resources: Tools and Websites "Make Every Podcast Want You": "00:06:02" Books "Make Every Podcast Want You": "00:06:02" Social Media "Communication Queens Agency": "00:07:00" Moments of Note: Introduction to Storytelling (00:00:04) Kimberly introduces the podcast's focus on storytelling for leaders and communicators. The Blarney Stone Legend (00:00:05) Discussion of the Blarney Stone and its captivating stories that draw visitors to Ireland. Engagement Through Storytelling (00:01:24) Importance of storytelling in engaging audiences compared to boring facts and figures. Personal Connection to Storytelling (00:02:28) Kimberly shares her personal experiences with storytelling and its impact on confidence. The Relationship Between Facts and Stories (00:03:38) Explains how stories create meaning and connection with facts and information. The Power of Storytelling (00:04:54) Storytelling's role in human connection and its significance in persuasion and influence. Storytelling in Daily Conversations (00:06:02) Overview of how storytelling permeates daily conversations and fosters connections. Book Announcement (00:06:02) Promotion of Kimberly's upcoming book "Make Every Podcast Want You" releasing on September 30th. Conclusion (00:07:14) Encouragement to share personal stories for impact and connection. Transcript: For a full episode transcript, it can be found here. [LINK TO BLOG PAGE] Sharables: For shareable images, quotes, and other social media posts to add some royal sparkle to your socials (with proper tagging and credit, of course), they can be found here. 💕 Say “hi” on social: Communication Queen Facebook: https://www.facebook.com/communicationqueens Communication Queen Instagram: ...
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    7 min
  • Unlocking the Secrets of Podcast Guesting: Your Path to Influence with Cliff Ravenscraft
    Jul 23 2024
    Ever considered the impact of being a podcast guest? In this episode of the Communication Queens podcast, host Kimberly Spencer and seasoned podcaster Cliff Ravenscraft dive into the evolving landscape of podcasting. Cliff, with his extensive experience since 2005, emphasizes the power of podcast guesting for exposure and audience growth. Kimberly, a master communications coach, highlights the importance of storytelling and authenticity in building connections. They discuss overcoming limiting beliefs, the pitfalls of ad-heavy content, and the need for genuine engagement. Together, they provide actionable insights for aspiring podcasters, stressing the value of delivering meaningful content and fostering relationships over mere monetization. Cliff Ravenscraft a Master Business Coach, Mentor & Speaker. His focus is to help you break free from any beliefs and/or behaviors that are holding you back from living the life of your dreams and doing the work you feel most called to do in this world. What you will learn from this episode… Evolution and trends in podcasting since its inception.The significance of podcast guesting for gaining exposure and building a following.The impact of storytelling and authenticity in podcast guesting.The importance of providing value and nurturing relationships with audiences.Concerns about the increasing prevalence of advertisements in podcasts.Strategies for effective outreach and securing podcast guest spots.The role of personal stories in creating connections with listeners.Overcoming limiting beliefs related to earning money in podcasting.The necessity of capturing listener attention in the first few seconds of an episode.The collaborative nature of the podcasting community and sharing resources for improvement. Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. Moments of Note: Introduction to Podcasting Trends (00:00:00) Cliff discusses the vast number of podcasts and the potential follower growth through guest appearances. Welcome to Communication Queens (00:00:50) Kimberly introduces the podcast and its purpose for leaders and speakers to share their stories. Book Announcement (00:01:13) Kimberly shares her excitement about her book release, focusing on podcast guesting strategies. Cliff's Podcasting Journey (00:02:36) Cliff reflects on his long experience in podcasting and the changes he has witnessed. Podcasting's Early Adoption (00:02:56) Cliff discusses the initial growth of podcasting, particularly its adoption by Apple. Podcasting's Peak and Misconceptions (00:04:43) Cliff addresses the misconception that podcasting peaked in 2008 and its ongoing relevance. Trends in Podcasting Platforms (00:05:48) Cliff mentions the involvement of tech giants like Microsoft and Google in podcasting. YouTube and Podcast Confusion (00:06:01) Cliff critiques the blending of podcasting definitions with YouTube's content format. The Impact of 'Serial' on Podcasting (00:07:55) Cliff highlights how the podcast 'Serial' popularized the medium, particularly true crime. Advertising Trends in Podcasting (00:08:56) Cliff discusses the rise of ads in podcasts and listener frustrations with excessive advertising. Monetization Beyond Ads (00:09:04) Kimberly emphasizes the importance of providing value in podcasting beyond just monetization. Host Endorsements vs. Standard Ads (00:11:04) Kimberly contrasts effective host endorsements with generic advertisements in podcasts. Challenges in Podcast Advertising (00:12:08) Cliff shares concerns about the sustainability of traditional advertising models in podcasting. Trends in Podcast Guesting (00:16:01) Cliff discusses the growing trend of podcast guesting and its value for exposure. The Impotance of Being a Podcast Guest (00:16:54) Cliff emphasizes that podcast guesting is a powerful strategy for reaching target audiences. Maximizing Podcast Guesting Opportunities (00:20:42) Cliff explains how being a guest can lead to significant follower and client growth. Intentions Behind Podcast Guesting (00:21:15) Kimberly stresses the need for genuine intentions and value delivery when guesting. Clarity in Podcast Guesting Goals (00:22:16) Cliff advises on understanding your audience and goals for effective podcast guesting. Podcast Guesting Strategies (00:23:30) Cliff discusses hiring experts for effective podcast guesting and avoiding generic outreach. Coaching and Communication Skills (00:24:38) Kimberly emphasizes the importance of storytelling and coaching in enhancing communication skills for podcasting. Building Audience Relationships (00:25:15) Kimberly explains the need for podcasters to connect with audiences through relatable storytelling. The Importance of Storytelling (00:26:39) Cliff highlights storytelling as essential for creating intimacy and connection with podcast audiences. Kimberly's ...
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    54 min
  • The Hilarious Chaos of Parenting and Podcasting with Verity Sangan
    Jul 16 2024
    Ever wondered if you could start a podcast with a baby in the background? In this episode of the Communication Queens podcast, Kimberly Spencer and Verity Mansfield dive into the world of podcasting with infectious enthusiasm. They discuss the joys and challenges of balancing parenting with podcasting, sharing personal anecdotes that highlight their authenticity and relatability. Verity recounts her journey into podcasting, emphasizing the unexpected success and connections she made. Both hosts stress the importance of authenticity over polished perfection, reflecting on how real-life interruptions, like kids or pets, can actually enhance the listener's experience. They also offer valuable insights into crafting standout podcast pitches, underscoring the need for genuine engagement and quality communication. Verity Sangan is the host of The Lazy Girl’s Guide to Podcasting, mother, and lover of Terry’s Chocolate Orange. Verity’s journey into the world of podcasting may have started by accident, but it quickly became a creative outlet for her. What you will learn from this episode… Challenges and joys of podcastingPersonal anecdotes related to parenting and podcastingBuilding relationships within the podcasting communityApproach to interviewing guestsImportance of authenticity and relatability in podcastingChallenges of being a guest on new podcastsSignificance of considering the long-term vision of a podcastStanding out in podcast pitchesNeed for authenticity and relatability in podcastingIntersection of parenting and podcasting Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on YouTube. Moments of Note: Podcast Interview Slots (00:00:00) Kimberly discusses the limited number of interview slots available for podcast guests and the need to stand out. Starting a Podcast (00:01:03) Verity shares her spontaneous decision to start a podcast after having a baby and the journey of creating and growing her podcast. Benefits of Podcasting (00:04:10) Verity discusses the connections and friendships she has made through podcasting and the joy it has brought her. Asking Forward Questions (00:05:20) Verity talks about asking direct and forward questions to experts on her podcast to provide valuable content to her audience. Guests Hiding Tips (00:07:48) Kimberly and Verity discuss the frustration of guests hiding valuable information behind paywalls and the importance of being generous. Pitchy Podcast Episodes (00:12:14) Verity shares her experience of considering not airing a podcast episode due to it being too pitchy and off-brand. Vetting New Podcasts (00:14:50) Kimberly emphasizes the importance of considering a new podcast's long-term vision before agreeing to be a guest. Parenting and Podcasting (00:18:38) Verity and Kimberly share relatable parenting moments during podcast interviews, highlighting the authenticity and relatability it brings. The challenges of podcasting (00:20:47) Discussion about the challenges of balancing parenting and podcasting, including a humorous anecdote about a serious interview being interrupted by a baby. Authenticity in podcasting (00:22:42) Exploration of the value of authenticity in podcasting, including a comparison to reality TV and the impact of the pandemic on breaking down barriers between work and home life. Perfectionism in the media (00:25:49) Analysis of the impact of perfectionism in the media, including anecdotes about Jennifer Lawrence and Anne Hathaway, and the importance of authenticity in building trust with audiences. Guest selection for podcasts (00:37:00) Insight into the criteria for selecting guests for a podcast, including the importance of authenticity and value, and the rejection of generic pitches. Value and authenticity in podcast guest selection (00:40:34) Further discussion on guest selection, emphasizing the importance of personalization and effort in pitches, with an example of a successful pitch based on creativity and relevance. Pitching to Podcasters (00:41:40) Discussion on the importance of relatability and personalization in pitching to podcast agencies. Authenticity and Audience Consideration (00:43:06) Emphasizing the need for podcast guests to show they care about the podcasters and their audience for a successful episode. Standing Out as a Guest (00:44:17) Highlighting the limited interview slots available for guests and the importance of standing out in pitches to podcasters. The Lazy Girl's Guide to Podcasting (00:45:48) Promotion of Verity Mansfield's podcast, emphasizing its niche specificity and accessibility to all identities. Mentions + Additional Resources: "Podcast Episode Vetting Process": "00:15:56""Lindsey Epperly's Podcast 'Who Made You the Boss?'": "00:16:42""Crystal's Podcast 'She Calls Her Shots'": "00:17:42""Swe Entrepreneur Network": "00:22:04""Make Every Podcast Want You...
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    49 min
  • Unleash Your Podcast's Potential: Bold Strategies for Client Lead Generation and JV Partnerships
    Jul 9 2024
    Ever considered the untapped potential of JV partnerships through your podcast? In this episode of the Communication Queens podcast, Kimberly Spencer, a master communications coach, shares her expertise on leveraging podcasting for client lead generation, JV partnerships, and monetization. With her enthusiastic and engaging style, Kimberly captivates listeners while discussing strategies to attract potential guests and align podcasts with target audiences. She emphasizes the importance of a targeted approach, aligning podcast content with business services, and fostering an abundance mindset. Practical tips include setting up automated booking systems, providing clear guidelines, and ensuring legal protections. This episode offers valuable insights for podcasters aiming to build meaningful connections and explore diverse opportunities. 😎Get booked on the TOP 5% of podcasts that can build your brand awareness and your bottom line. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts 🦄Join us for our next Podcast Party! Meet other 6 & 7 figure podcast guests, get booked on podcast interviews, and find your soulmate sponsors! https://www.communicationqueens.com/prosperity-purpose-podcasting-party Want an epic guest for your podcast? Explore our Communication Queen celebrities, and we will support you in getting them booked for your next podcast interview: https://www.communicationqueens.com/our-clients Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. What You’ll Learn in this Episode: Podcasting strategy for client lead generation, JV partnerships, and monetizationTips for setting up a podcast to attract potential guestsAligning the podcast with the target audienceImportance of being clear about the target audience and niche of the podcastAligning the podcast with the services the business providesShifting from a scarcity mindset to an abundance mindsetTargeting interviewees in alignment with the target audienceImplementing an automated booking systemLegal protection and media release for using guest's voice and likenessEmphasizing the importance of creating a seamless and professional experience for guests Quotes: Let's shift into abundance as to how that could abundantly serve in multiple different ways and multiple different facets for both your business and for the client's business. ~ Kimberly Spencer Be honest, upfront, transparent, have your process in place. ~ Kimberly Spencer The guests could be a potential ideal client, especially if you target an interview, those who are in the niche of your ideal customer avatar. ~ Kimberly Spencer Links & Additional Resources: Calendly or Acuity: 00:02:34Typeform: 00:05:05Communication Queens Program: 00:05:05Legal Release/Media Release: 00:07:08 Moments of Note: Setting up your Podcast (00:00:31) How to attract potential guests and align the podcast with the target audience. Targeting Ideal Guests (00:01:18) The importance of being clear in targeting ideal guests to serve the niche of the ideal customer avatar. Automated Booking System (00:02:34) Tips on setting up an automated booking system to make the podcast guest experience effortless and supportive. Legal Release and Transparency (00:07:08) The necessity of having legal protection and being transparent with guests to secure buy-in for potential partnerships. Conclusion and Call to Action (00:09:28) Thanking the audience, encouraging subscriptions and reviews, and promoting social media and website for more tips. Transcript: For a full episode transcript, it can be found here. Sharables: For shareable images, quotes, and other social media posts to add some royal sparkle to your socials (with proper tagging and credit, of course), they can be found here. 💕 Say “hi” on social: Communication Queen Facebook: https://www.facebook.com/communicationqueens Communication Queen Instagram: https://www.instagram.com/communicationqueensagency Communication QueenTikTok: https://www.tiktok.com/@communicationqueens Communication Queen Pinterest: https://www.pinterest.com/communicationqueens/ Communication Queen Youtube: https://www.youtube.com/@communicationqueens 🎙Subscribe + Listen to the Communication Queens Podcast here: Apple Podcasts: https://podcasts.apple.com/us/podcast/communication-queen-entrepreneurship-marketing-storytelling/id1718540459 Spotify: https://open.spotify.com/show/2ROeliYZG9thhNSMEo8SDx?si=abc7b72eb6274d3b&nd=1&dlsi=fb6df192dfbb4505 Amazon Music: https://music.amazon.com/podcasts/8d87938f-bfbc-4dac-a60e-b77b652b344c/communication-queen-entrepreneurship-marketing-storytelling-public-speaking-and-podcasting Youtube: https://www.youtube.com/@communicationqueens Facebook: https://www.facebook.com/...
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    10 min