📺 Radio? TV? Print? Yep, they’re back. And smarter than ever.

While digital ads are everywhere, brands are rediscovering the power of traditional advertising—and the results are surprising. TV commercials, print media, radio spots, and direct mail are proving to be more effective than ever when combined with digital strategies.

In this episode of Creative & Code, Jay Boston explores why brands are investing in traditional advertising again and how businesses can create high-impact, multi-channel marketing strategies.

💡 What you’ll learn:
✔️ Why TV, radio, and print are making a comeback in 2025
✔️ How streaming platforms like Netflix & Disney+ are unlocking a new golden age of TV advertising
✔️ Why direct mail has a 37% higher response rate than email marketing
✔️ How brands can integrate traditional & digital marketing for maximum ROI

📌 Links & Resources:
🔗 Learn more about ID Digital Agency: https://iddigital.com.au
🔗 Explore Creative & Code Podcast: https://iddigital.com.au/creative-and-code-podcast

🎧 Don’t miss this deep dive into the future of advertising in a digital-first world.

#Advertising #Marketing #TVAds #RadioMarketing #DigitalMarketing #CreativeAndCode #Podcast #BusinessGrowth #IDDigital

🚀 AI is transforming marketing at a speed no one saw coming. From AI-driven ad creatives to automated content creation, businesses are now facing the ultimate question: How do we leverage AI without losing the human touch?

In this episode of Creative & Code, Jay Boston breaks down the biggest AI marketing trends, explores the tools reshaping digital advertising, and reveals how businesses can stay ahead of the curve.

💡 What you’ll learn:
✔️ How AI is outperforming human-created ad creatives in 60% of A/B tests
✔️ Why businesses that embrace AI marketing now will dominate in the next 5 years
✔️ The rise of AI-powered automation, personalization, and predictive analytics
✔️ How brands can integrate AI with human creativity for maximum impact

📌 Links & Resources:
🔗 Learn more about ID Digital Agency: https://iddigital.com.au
🔗 Explore Creative & Code Podcast: https://iddigital.com.au/creative-and-code-podcast

🎧 Listen now & future-proof your marketing strategy!

#AI #Marketing #DigitalMarketing #ArtificialIntelligence #CreativeAndCode #Podcast #Advertising #Automation #IDDigital

🎨 Mastering Web Design with Figma

In this episode of The Creative & Code Podcast, we explore the power of Figma—one of the most widely used design tools for UI/UX professionals, web designers, and digital agencies. From real-time collaboration to seamless prototyping, we break down how Figma is changing the way creative teams build, iterate, and perfect digital experiences.

💡 What’s Inside This Episode?
✔️ Why Figma has become the go-to tool for modern design teams
✔️ The latest features, plugins, and integrations that speed up workflow
✔️ How to collaborate efficiently with developers for a seamless handoff
✔️ Tips for creating high-converting, visually engaging user experiences
✔️ The role of AI and automation in the future of design tools

🎙️ Hosted by Jay Boston, Strategy Director at ID Digital Agency, this episode is packed with insights for designers, developers, and businesses looking to elevate their digital presence.

📩 Want to be a guest or share your thoughts? Send a 2-minute audio clip to podcast@iddigital.com.au.

💻 More Episodes & Show Notes: https://iddigital.com.au/creative-and-code-podcast

#Figma #WebDesign #UXDesign #UIDesign #CreativeTech #DigitalAgency #Prototyping #DesignTools