Full article and show notes available at: tashcorbin.com/495

We Can Make Money in Our Sleep?! (The MAFS Lesson)

This one’s for everyone who’s ever been dazzled by the idea of “making money in your sleep”—and everyone who’s maybe rolled their eyes at it, too! In this episode of the Heart-Centred Business Podcast, I want us to have a really honest conversation about building an online business, how magical it can be, and why we sometimes lose our sparkle along the way.

Spoiler: there’s a special Tashmas gift for you at the end!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

The MAFS Moment: From Hilarious to Honest

If you watched the latest season of Married at First Sight Australia, you’ll know where this starts. Jackie, one of the brides, spent her vows basically reading her CV—it was hilarious and super relatable. Then she threw in: “I even started a side business and I make money in my sleep. I mean, who on earth figures out how to make money in their sleep?” I cringed and laughed so hard at the same time, because I used to be her.

That sentence, though! If you’ve been around the online business world, you’ve probably heard it: “make money in your sleep.” And if you’re anything like me, you might not even realise if you’ve become a little jaded about that concept.

...read the full article at: tashcorbin.com/495

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Full article and show notes available at: tashcorbin.com/494

Let’s Get Honest About Motivation

Today I want to get real about something we all struggle with, even though it feels like it shouldn’t happen when you’re heart-centred and passionate about what you do: losing motivation in business. If you’ve been feeling a bit off, or you can’t seem to bring yourself to do what matters most in your business, you’re not alone—and it doesn’t mean you’re failing. I’m going to walk you through why it happens and exactly what you can do to generate and sustain motivation in your business, even if your spark feels like it’s disappeared.

My aim with every episode of the Heart-Centred Business Podcast is to help heart-centred entrepreneurs make more money and change the world for the better. Motivation is a real sticking point in that journey, which is why this conversation is so important.

PLUS, as always, I have another gift for you for #Tashmas day 9!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

Why Motivation Disappears (and Why It’s Not a Moral Failing)

First, I want to be super clear: there are so many valid reasons why motivation can feel hard to come by. Maybe you’ve got stuff going on in your personal life. Maybe business results aren’t what you hoped for. Perhaps you’re overloaded, or you’re dealing with burnout, health issues, hormones, neurodivergence, or external factors that throw you off course.

I know for myself, positive feedback on my content really boosts my motivation—but I also want to show up no matter what. The tricky thing here is that, as heart-centred entrepreneurs, our sense of motivation can feel deeply connected to our purpose. So, when motivation drops, it can feel like we’re failing—not just as business owners, but as people. That’s just not true. Feeling unmotivated doesn’t make you bad or lazy. Everyone experiences it. If someone tells you they’ve NEVER struggled to stay motivated, I honestly think they’re lying.

So let’s ditch that guilt.

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Full article and show notes available at: tashcorbin.com/493

Bots and AI Slop Have Done Us a Favour

I know this might be a bit of a hot take, but I honestly believe that all the bot-driven and AI-generated clutter in our social media feeds is actually doing us a favour as online business owners.

Before we get into it, let’s start with an easy place of agreement: Our feeds are stuffed full of content we just don’t want—especially the kind I call “AI slop.” It’s content designed to get your attention, distract you, and keep you scrolling, but it doesn’t actually give you anything valuable. Sometimes it’s engagement bait, rage bait, or pure opinion bait, but it doesn’t have to be. Even the bot-generated, automated stuff has changed our social media experience—and I know I’m not alone in hating it. But that’s not my controversial take. My real hot take? All this has actually created new opportunities for us.

Let’s break down what’s really going on, what we can do about it, and why being human has never mattered more.

PLUS for #Tashmas day 8, I have another special bonus.

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

The Impact of AI Content and Bot Accounts

First things first, the insane amount of AI content and the rise of bot accounts have made it so much harder for us to truly connect as humans on social media. And, yes, this is a big deal for small business owners trying to grow organically. We’re not just putting out content into the void—we’re up against content designed by AI just to suck people in.

If you’re starting out, building a following can feel impossible. Sometimes when you post, it feels like only bots see the content. And, because I’ve started my business and my Facebook page back in 2013, I need to acknowledge the privilege that comes with a 12-year head start.

A lot of the advice out there—especially what you might hear from people with big audiences—simply doesn’t work for people just starting. What got results 6–8 years ago, or works if you already have traction, often does nothing for a newbie with zero reach. That’s why, in the Take Off program, I make it my business to keep up with what works for people starting from scratch—no built-in audience, no head start, nothing. And let’s be honest, getting seen online now means competing with a crowded, bot-filled space.

...read the full article at: tashcorbin.com/493

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Full article and show notes available at: tashcorbin.com/492

If you've ever found yourself frustrated, thinking “Ugh, here I go again, chasing another shiny object…” then this episode of the Heart-Centred Business Podcast is for you! I’ve noticed so many entrepreneurs mislabeling natural creativity and ideation as Shiny Object Syndrome, which isn’t always accurate—and can actually slow down your progress. Let’s clear up what Shiny Object Syndrome really is, how it impacts your focus, and most importantly, how you can channel your brilliant ideas in ways that support your business without driving yourself up the wall.

It's also #Tashmas day 7, so I have another gift for you with this episode!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

What Is Shiny Object Syndrome Anyway?

The classic version of Shiny Object Syndrome looks like this: you set out to run a webinar, you get started, and then something catches your attention (“Webinars are dead! Do a five-day challenge!”) and you ditch the webinar before it’s finished. Halfway through the challenge, a new trend pops up (“You need a low-ticket course!”) and you start that instead, also without wrapping up the challenge. The key here is lack of completion. It’s the jumping from one thing to another, always on the hunt for something shinier—and never actually finishing the first thing.

There are a few reasons this happens:

• Comparisonitis (comparing yourself constantly with others)
• Getting stuck in consumption mode (endless podcasts, newsletters, YouTube, reels, but not creating)
• Fear of success or visibility (right when you’re picking up momentum, something makes you want to run and hide)
• Perfectionism (always almost done, but not “good enough” to finish and launch)

... read the full article at: tashcorbin.com/492

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Full article and show notes available at: tashcorbin.com/491

Why We Need a More Balanced Approach to ‘Anti-Hustle’

Do you ever feel like the anti-hustle content online has swung too far in one direction? Maybe you’re comparing your work style or hours to the “behind-the-scenes” stories we see on Instagram and Facebook, and you’re left exhausted. Or you’re wondering if you should work less, or hustle more. Today, I want to break down how the pendulum between hustle and anti-hustle can actually get in the way of building a heart-centred business, and how to find your sweet spot—one that feels good to you.

PLUS it's #Tashmas day 6, so I have another gift for you with this episode!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

The Comparison Trap: How Social Media Changes Our View of Work

With everyone sharing glimpses into their days online, it’s so easy to fall into the “comparison game.” Sometimes, I see business owners with jam-packed daily agendas and think, “WOW, I’m exhausted just looking at that!” I mean, I have no desire to model my business or life after constant busyness.

But here’s the curveball: there’s another group of people online who make it look like they barely work at all, and yet their business seems to rake in multi-million dollar incomes. After meeting dozens of successful business owners at masterminds and at the Heart-Centred Business Conference, I can honestly say there’s often a lot more happening behind the scenes than what gets posted online. Sometimes people are intentionally sharing the highlights—the easy money, the beach trips, the “effortless” wins. And sometimes they just don’t feel like sharing the tough bits, or the times when things are messy and unglamorous.

Here’s my tip: remember, you’re only seeing the highlights reel. You’re not getting the full picture.

...read the full article at: tashcorbin.com/491

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Full article and show notes available at: tashcorbin.com/490

Is Your Desire to Help More People Actually Sabotaging Your Business?

If you’re tuning into the Heart-Centred Business Podcast, chances are you’re a generous soul—you genuinely want to help people with your business. It’s one of the things I absolutely love about this community. But what if your desire to help as many people as possible is actually holding your business back? Yep, we’re diving deep into that today.

AND I have a super special offer for you with this episode of #Tashmas... it's a special VIP ascending offer!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

What Generosity Looks Like in Business

I see so much generosity in the Heart-Centred community. Business owners want accessible pricing, less financial pressure on clients, and more nurturing all around. Honestly, it’s a beautiful thing, and I wish some of the big corporations would learn a thing or two from us!

I’m the same—I want to help as many people as I can. In the Sacred Money Archetypes, ‘Nurturer’ comes up as my third-highest trait. So, I get it. I LOVE generous humans, and I love watching this play out in our community.

But here’s the sticky bit: If you’re not strategic with your generosity, your own drive to help more people might be the exact reason you’re limiting how many people you actually get to help.

...full article available at: tashcorbin.com/490

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Full article and show notes available at: tashcorbin.com/489

Today, I’m sitting on the carpet for a super personal and intimate episode — it’s a Podcarpet episode here on the Heart-Centred Business Podcast. For these special episodes, I quite literally sit on the carpet in my craft room. Imagine us together, surrounded by yarn and crochet, just chatting like business besties. And not only is it a Podcarpet episode, it’s also a part of #Tashmas (yes, there’s a gift for you too!).

So, why am I on the carpet today? I want to talk about Ryan. Ryan started as a real person but is now more of a fictional character — a symbol for a particular kind of entrepreneur. Today, I’m opening up about why thinking about Ryan actually motivates me these days.

Plus, your day 4 #Tashmas gift is my Skyrocket Sales course for just $50 AUD!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

The "Ryan" Archetype: Where He Came From

First, let me be clear: Ryan is now a fictional creation. He's become a mashup of men I’ve encountered in the online business and marketing space — especially those "hustle bros" you see everywhere. Back in 2013 and 2014, there was a real Ryan in my business circles, but I haven’t heard anything about him since 2015, maybe 2016. So now, “Ryan” has become shorthand for the marketers and coaches (usually men) who have that “it’s so easy, why aren’t you making a million already?” attitude.

These hustle bros fall into a few clear stereotypes. They tend to overpromise and underdeliver, focus solely on numbers and dollars, and never talk about what happens after the sale — like, is the buyer actually getting the outcome they were promised? Usually, everything’s about self-gain.

And while I’m definitely not anti-men (hello, male fiancé!), it’s just that this group in business is particularly memorable because of their style and approach. If someone doesn’t fit the stereotype, it’s obviously not about them!

...full article available at: tashcorbin.com/489

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Complete article and show notes available at: tashcorbin.com/488

Let’s talk about social media strategy—but with a twist. In this episode of the Heart-Centred Business Podcast, I’m diving into a dating analogy that I almost didn’t use. I’m comparing how we show up on platforms like Facebook to how we act when we’re dating, and trust me, it’s an eye-opener. Whether you love or hate social media right now, thinking about it this way might help you get more out of whatever platform you’re using.

I nearly left this topic alone. Dating analogies can feel a bit loaded—especially with everything going on in the world recently—but I couldn’t ignore how much sense it made when explaining things to my clients and program participants.

Are you ready to look at your behaviour on social media? Especially Facebook? This applies to Instagram, TikTok, or wherever you’re trying to build an audience, but I’ll focus on Facebook as the main example since most of my audience spends their time there.

PLUS I have a fabulous gift for you for #Tashmas today—you have the chance to win a 90-minute VIP session with me!

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

Let's get into it...

Are You a Bad Date for Your Platform?

Let’s start here. Are you a bad date for Facebook? Think about how you interact with Facebook when you’re trying to build a relationship with your main social platform. If you spot a single flaw, do you start looking elsewhere? Maybe another platform seems more attractive, so you try to hedge your bets and dabble in multiple places at once.

I’m not saying you can’t date more than one platform, but are you really giving any of them a fair shot at building a real relationship with you? Are you present, or are you always keeping an eye out for something "better" as soon as trouble appears?

What I see a lot is people trying a little bit of everything, half-heartedly, across several platforms and strategies. Nothing really gains traction, and then those platforms get blamed for being ineffective—rather than recognising that attention and consistency are missing.

...full article and show notes available at: tashcorbin.com/488

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