“I must be a failure, and everyone around me must know what they’re doing.”

How often have we all had this EXACT thought?

In this episode, we’re diving into a topic rarely talked about among small business owners: our mental health. Our guest, Leanne Faulker, a small business mental health advocate with a PhD in the field, shares her journey – and how it shaped who she is today.

In This Episode:

-> Learn how to navigate the highs and lows of entrepreneurship and hear first-hand Leanne Faulkner’s personal journey through mental health struggles.

-> Discover how to manage the emotional weight of running a business, including tips on handling the pressure of balancing stakeholders, running day-to-day operations, and ensuring your team’s well-being.

-> Spot the signs that you might be nearing burnout and get practical advice on when to step back and reassess your mental health as a small business owner.

-> Hear real discussions about what it feels like to fail, even when it seems everyone else seems to have it all together, and why it’s important to talk openly about these struggles.

-> Find out why having a supportive community is crucial for overcoming challenges like imposter syndrome and self-doubt and how it can make a world of difference in your business journey.

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

-> HerBusiness Network

-> Safework NSW

-> VicSafe

-> New Access for Small Business Owners

-> A Head for Business

-> The Small Business Debt Helpline

-> ReReadable

Ever feel like you’re constantly trying to fit into someone else’s mould?

Whether you’re a solopreneur or running a large team, surrounding yourself with the right people can help you make better decisions, grow your business faster, and stay even more resilient to bumps in the road.

An advisory group is like your secret weapon to business growth – giving you access to insights and expertise that you didn’t even know you needed.

Here’s What We Cover in This Episode:

-> What an advisory group is and why it’s the secret essential for your business, regardless of its size.

-> How to create your own advisory group and who should be a part of it.

-> The surprising impact of having a trusted group of advisors to support you through business decisions and growth.

-> Real-life examples of the measurable and immediate difference advisory groups can make in building a six and seven figure business.

-> The practical steps you can take today to start forming your own advisory group – and how to get the absolute MOST out of it.

If you’re EVER doubted your decisions or felt like you’re in this alone, this episode is for you. Learn how to surround yourself with a supportive network that has your back and can elevate your business to even greater heights than you imagined.

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

-> HerBusiness Network

Ever feel like you’re constantly trying to fit into someone else’s mould?

As women in business, it’s all too common to feel pressured to conform, sacrificing parts of who we are just to make it. But here’s the truth: you don’t have to erase your uniqueness to succeed.

In this episode of the HerBusiness podcast, we’re exploring how you can build a thriving business by staying true to your own path.

In this episode, we're diving into the power of "Doing It Your Own Way". It’s about embracing your distinct style, aligning your business with your personal strengths, and carving out a success story that’s genuinely yours.

In This Episode, You’ll Learn:

-> How to Embrace Your Own Unique Path: Break free from the cookie-cutter business models. Discover how to leverage your individual strengths and preferences to create a business approach that feels authentic and fulfilling.

-> What It Means to Be Authentic in Your Business: Understand how staying true to your values and vision not only makes your business more enjoyable but also attracts the right clients and opportunities.

-> How to Achieve Visibility on Your Terms: Learn practical strategies for getting seen by your ideal clients without compromising who you are. From selecting the right social media platforms to engaging with your community, find out how to make visibility work for you.

-> Inspiring Success Stories: Hear about Amanda Farmer, a lawyer who reinvented her practice with a unique membership model and media presence, and Fiona Keary, a stylist who built a standout online brand. Their journeys illustrate the power of following your own path and the incredible results it can bring.

-> Action Steps to Take: Reflect on your strengths, values, and vision to craft a business strategy that aligns with your authentic self. Explore different methods to gain visibility and connect with your audience in ways that resonate with you.

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

-> HerBusiness Network

-> HerBusiness Growth Retreat

-> Episode 269 - You Get to Choose: Finding Clarity and Purpose in Your Business

-> Fiona Keary - Style Liberation

-> 35+ Where to Shop Facebook Group

-> Amanda Farmer - Your Strata Property

Can you define your business’ purpose in just ONE word?

That’s exactly what Erin Weed, founder of The Dig, does with her clients every single day. She is a branding and messaging expert, and she is all about getting clear – EPICally clear – on your message.

Erin joins us on this special episode of the HerBusiness Podcast (co-hosted by the lovely Michelle Falzone!) to dive deep on finding your core message and purpose.

Listen to Discover:

-> It’s not just about finding clarity but achieving what Erin calls EPIC Clarity, which makes you unstoppable in your communication.

-> Erin explains how to feel confident and passionate about your message, transforming how you present yourself and your ideas.

-> Learn Erin’s Grounding Question to quickly recenter and reconnect with your true self whenever you feel triggered.

-> Discover Erin’s concise 10-word operating system that can guide your actions and decisions, keeping you aligned with your core values.

-> Erin discusses the single most important intention to have when presenting to an audience, making your message more impactful.

-> Understand the real reason behind the resistance to being more visible, which is probably not what you think!

-> Erin emphasises that self-help isn’t about changing who you are but rediscovering and embracing your truest self.

-> Find out how to create content that is uniquely yours with ease by tapping into your authentic voice.

-> Explore the three truths that are always running in the background of our minds and how understanding these can enhance your communication.

-> Erin dives into the roles of facts, emotions, and gut feelings in discovering your purpose and core message.

-> So much more!

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

-> HerBusiness Marketing Success Mastermind

->HerBusiness Network

-> Erin Weed

-> Erin’s FREE Head-Heart-Core Video Training

If you had to define success, what would be the factors involved? Wealth? Travel? Time with family?

It’s different for everyone, and no one answer is incorrect.

But what we all must focus on is finding what success in our business really means to each of us – and then following it up with our actions.

This episode of the HerBusiness Podcast is all about the power of CHOICE, and how taking control with intentionality can revolutionise how you go about your day-to-day work.

During This Episode:

-> Dive into the importance of setting clear goals and how a well-defined vision is going to guide all decisions and actions you take.

-> How to find and work with clients who value your time and services. You don’t have to accept every client that comes your way.

-> Learn how to shape your products and services according to what you truly enjoy and shape your business into something you love from the ground up.

-> Hear the stories of two HerBusiness members, Amanda Farmer and Fiona Keary, who were able to take power into their own hands to shape their businesses – and are now reaping the rewards.

-> See how YOU can start defining your purpose and your goals – one decision at a time.

Also mentioned in this episode is the upcoming HerBusiness Growth Retreat, which will be held 4-6 November in the gorgeous Port Douglas.

If you’d like to attend the business retreat, you can apply in the HerBusiness Hub (for members), and if you’re not yet a member of the Network, you can apply to become a member right here!

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

-> HerBusiness Network

-> HerBusiness Growth Retreat

-> Episode 266 - From Buddy to Boss with Michelle Pascoe

-> Michelle Pascoe - Optimum Operating Procedures

-> Fiona Keary - Style Liberation

-> 35+ Where to Shop Facebook Group

-> Amanda Farmer - Your Strata Property

Are you working for your business, or is your business working for you?

Our podcast guest this week has figured out the system to make her business support her ideal lifestyle.

Kate Toon, business owner and award winning online marketer, has helped tens of thousands of business owners grow their businesses in unique ways. Kate, the author of Six Figures in School Hours, and Six Figures While You Sleep shares her insights on how to build a successful, fulfilling business while maintaining a balanced life.

In This Episode:

-> How to shape your ideal work week while remaining realistic with your expectations (a.k.a. Why the 4-hour work week is impractical for most people.)

-> Dive into the online digital marketing techniques that have propelled Kate’s success, including email marketing techniques, her SEO secrets, and all things messaging.

-> Learn Kate’s strategies for managing your time effectively – and get the scoop on how she manages to fit in time for family, work, her successful memberships, fitness goals, and more without burnout.

-> Discover Kate’s secrets to living a highly productive life that doesn’t burn her out.

-> Understand the importance of defining your own path to success and embracing your individuality – and how to leverage your uniqueness as a ‘misfit entrepreneur’.

-> Kate shares strategies on how to stand out in a crowded market, find your ideal audience, and go against the grain to create a unique and successful business.

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

-> HerBusiness Network

-> Frances Pratt, Metisan

If you’re at the point in your business where you’re just trying to get people (anyone and everyone) through the door, and you’re not being selective about who they are, you might be making a mistake that’s actually costing your sales.

Every business owner eventually comes to the realisation that NOT everyone is your customer – nor should they be.

August is the Sales and Marketing month inside the HerBusiness Network (which you can apply to join if you’re wanting to gain an incredible community of women business owners doing great things).

So, in this episode we talk about THE most important part of sales and marketing… Clients and Customers.

We introduce you to the 3 steps you can take to get clear on YOUR ideal customer and, even more importantly, how you can foster a genuine connection with them that will lead to conversion.

Listen to Discover:

-> The importance of understanding that not everyone is your customer.

-> How targeting the wrong audience can impact your business negatively.

-> The benefits of knowing and connecting with your ideal client.

-> A 3-step process to identify and attract your ideal client.

-> Real-life examples of business transformations through ideal client focus.

-> How collaboration with like-minded businesses can benefit you.

Remember, knowing your ideal client is the key to creating genuine connections and achieving business success.

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Follow us on Instagram for more insights and updates.

Mentioned in This Episode:

-> HerBusiness Network

-> HerBusiness Marketing Success Mastermind

-> REACH Retreat

-> PlumPetal.com.au

Ever felt torn between being an employee’s friend and their boss?

Or unsure how do you keep being relatable and respected as you grow into the CEO role?

Or even uncomfortable having to draw boundaries as your team grows?

These are challenges faced by many bosses.

In this episode of the HerBusiness Podcast, we’re talking about how to transition from your employee’s ‘buddy’ to their ‘boss’. With the lovely Michelle Pascoe, we’re diving into the essential steps for establishing boundaries, developing a boss mindset, and navigating the complexities of managing a team.

What’s Covered in the Episode?

The Transition into Leadership:

• The two most critical factors of being a good leader: self-belief and setting up SYSTEMS.
• Understanding the changes you might need to make in your communication style, because not everything thinks like you do!

Managing Relationships:

• It’s essential to create CLEAR boundaries (and communicate them) when you’re switching into a leadership role.
• Michelle’s methods to handling former peers and the importance of setting expectations for your team.

Developing a Boss Mindset:

• Self-development doesn’t stop when you reach the top! Seeking mentorship and resources to grow only becomes MORE essential as you take on a leadership position.

Navigating Awkward Social Dynamics:

• How to balance being social with maintaining professionalism.
• Tips for celebrating team achievements while keeping clear boundaries.

Whether you’ve been in the Boss role for years, or you’re just starting your transition into leadership, this episode with Michelle Pascoe is a must-watch.

You CAN become a respected leader who manages an effective team and creates a dream work environment!

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

• HerBusiness Network