In this episode, we dive into the art of establishing relationships with hotels before they even open their doors. Discover key strategies to connect with hotel management and sales teams, using tools like LinkedIn and Google Alerts, to position yourself as their go-to florist or décor specialist. By getting in early and building these connections, you can secure a competitive edge and ensure you're top of mind when the hotel is ready for its grand opening and floral needs. Tune in to learn how to start these valuable partnerships before the competition even knows they exist.
0:11 - Learn how to find the exact name and brand of the hotel.
0:50 - Strategies for reaching out to hotel general managers and directors of sales.
2:34 - Tips for writing an engaging message to introduce yourself and your services.
3:24 - Discover how to stay updated on hotel openings and press releases.
4:09 - The importance of maintaining communication and follow-ups.
4:21 - Key strategies for positioning yourself as the go-to florist before the hotel opens.
If you enjoyed today's episode and want to dive deeper into strategies to grow your floral business, sign up for the free masterclass where I'll share even more tips and insider secrets to help you get started as a hotel florist.
New Episodes every Tuesday & Thursday at 9 am CST