• Introducing To the Point: Why You Don't Need More Website Traffic to Grow Your Trades Business

  • Jan 29 2025
  • Durée: 1 h et 1 min
  • Podcast

Introducing To the Point: Why You Don't Need More Website Traffic to Grow Your Trades Business

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  • Résumé

  • Think you need more leads to grow your trades business? Think again!

    Today, Chad is introducing To the Point, that he co-hosts with his friend, Chris Yano. Together, they are uncovering why better conversions—not more traffic—are the key to growth. From mapping the customer journey to improving follow-ups and adding personality to your brand, they share fun and actionable strategies to make the most of your existing efforts.

    Don’t miss it!

    Additional Resources:

    Listen to the original episode!

    Learn more about To the Point

    Connect with Chris on LinkedIn

    Chad on LinkedIn

    Chad Peterman | CEO | Author

    Peterman Brothers Website

    Follow PeopleForward Network on LinkedIn

    Learn more about PeopleForward Network

    Key Takeaways:
    • Conversion beats traffic: Focus on optimizing your current processes before spending more on marketing.
    • Customer journey matters: Map out where potential customers drop off and fix the bottlenecks.
    • Empower your team: Educate CSRs about the value of leads and how to adapt to customer personalities.
    • Follow-ups are gold: Text follow-ups can recover missed leads better than calls.
    • Promotions work: Same-day service guarantees and financing options help close deals.
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