In this episode of Political Trade Secrets, host Dustin Olson sits down with Kurt Schneider, soon-to-be Sheriff of Ashland County, to explore the most pressing issues for 2024, with a deep focus on the U.S.-Mexico border crisis.

Schneider provides a first-hand account of the humanitarian toll and the cartel-driven chaos at the border, emphasizing the need for strong security measures, including barriers, advanced technology, and dedicated law enforcement.

Schneider underscores how regular citizens can make a difference by supporting leaders committed to securing the border.

The episode also features a powerful mini-documentary produced by Olson Strategies & Advertising, revealing the on-the-ground realities and the impact on local communities.

WATCH THE MINI-DOCUMENTARY: SchneiderforSheriff.com

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In this episode of Political Trade Secrets, host Dustin Olson dives into new, exclusive Pennsylvania polling from American Pulse and pull back the curtain on Pennsylvania swing state politics with Special guest Mark Harris, a top strategist and founding partner of Pennsylvania-based ColdSpark, who shares his expertise on what to expect in the Keystone State as we head toward Election Day.

With close presidential and Senate races, the latest poll shows Donald Trump leading Kamala Harris by 1.4%, and reveals critical voter sentiment on key issues. Mark breaks down the geography, early returns, and what makes Pennsylvania such a battleground. We also get into the lesser-known races to watch and, of course, the best Pittsburgh food!

Don’t miss this valuable discussion with one of PA's top political minds.

GET THE FULL POLL: PollingClub.com

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CHECK OUT COLDSPARK & MARK HARRIS

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In this insightful episode of Political Trade Secrets, host & pollster Dustin Olson dives deep into the world of public polling—polls released to the public through the media—with two seasoned experts: Pollster John Rogers of Torchlight Strategies and Pollster Lee Vasche, Olson's colleague from American Pulse Research & Polling. Together, they unpack the challenges pollsters face in today’s turbulent political climate, exploring the differences between public and internal campaign polls, and why some polling methods—like online panels—might be even less reliable than you'd expect.

John Rogers brings years of experience from his time at the National Republican Congressional Committee, where he established their polling department. He shares his unique perspective on state-level polling and the critical questions reporters and voters should ask when analyzing poll results. Meanwhile, Lee Vasche, a data science expert with extensive experience in fielding multimodal surveys with a focus on live phone interviews, sheds light on the growing issues with incentivized online surveys and explains how pollsters can better account for low-propensity voters and disaster-affected areas to deliver more accurate results.

Join us as we pull back the curtain on the mechanics of public polling, analyze its limitations, and reveal how polling impacts public perception and electoral strategies.

Don’t miss this in-depth discussion with two of the most knowledgeable pollsters in the business!

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